GROUP MEMBERS

Sayli Salvi Mudeer Shaikh Kritika Sharma M-5101 M-5108 M-5109

Omkar Chalke
Shraddha Sawant

M-5145
M-5106

Basic components of PR
Counseling Research Media Relations Publicity

Community relations

Basic components of PR
Financial relations

Public & government affairs

Marketing Communications

Employment opportunities in PR
Corporations Non-profit organizations Entertainment, Sports and Travel Government and the military Education

Employment opportunities in PR
International public relations Personal Attribute

Salary
Institutes Top PR agencies

Your Future in Public Relations

Part 1: Where it is and how to get a piece of it Part 2: When the going is rough Part 3: What you need to move ahead in PR Part 4: Where to look for your career advancement

Part 1: Where it is and how to get a piece of it

Job opportunities in Public Relations will remain strong in the upcoming years Bright future

Key present and future employers for PR workers Provide services to clients locally and worldwide

Continued..
Largest U.S. public relations firms are based in business, media, and government centers More than 122,000 PR professionals working in the United States Public relations positions around the world provide new No shortage of opportunities for public relations professionals

Part 2: When the going is rough

Job openings are expected to increase faster PR professionals will have to bring ever more skills to the employment table Salaried PR workers can also expect to work long extra hours There are many means and plenty of professional support

Part 3: What you need to move ahead in PR

Many ways to start and advance through a career in public relations A fairly formulaic scheme: A related college degree demonstrated skills and aptitudes specialized expertise some pre-entry level experience successful networking

Part 4: Where to look for your career advancement

Colleges and graduate schools offering degrees in public relations Study topics for a PR student The journey of a thousand miles begins with a first step -- make sure yours are in the right direction!

The Public Relations Career - X Factor

A new crop of bright, young practitioners These prospective graduates will leave the safe haven of college life and enter the exciting, and sometimes frightening, working world.

 Those who want to get ahead in the PR profession will be wise to heed the following advice:
Exude confidence, but not arrogance
Identify a mentor

Realize that mistakes will be made, but do not make the same ones twice

Continued.
Burn the midnight oil Commit to being a student of the industry Recognize there is much to learn

How to Start Your Own PR Agency

Every good businessman or woman knows that a marketing campaign is of no use unless clients and consumers can see it The reason starting your own agency works best for experienced PR professionals Starting a PR agency is just like starting any business on your own, but with a PR background you already have an edge

The First Few Steps to Get You Started

1. Phone Line

2. Bookkeeping

3. Business License

The First Few Steps to Get You Started

4. Business Bank Account and Cards

5. Create a Website

6. Hiring and Marketing