Professional Documents
Culture Documents
(MNC)
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Multinational corporate structure
Horizontally integrated multinational corporations manage
production establishments located in different countries to produce
the same or similar products. (example: McDonald's)
Internet tools like Google, Yahoo, MSN, Ebay, Skype and Amazon
make it easier for the micro-multinationals to reach potential
customers in other countries.
What is an MNC?
Threats to MNC
Technology transfer
Cost reduction
Nationalization
Labor competiveness
FDI attractiveness