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Organizational Study at JRG Securities

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OBJECTIVES OF THE STUDY

To make a detailed study on the overall


structure and functioning of JRG securities Ltd.

To study and understand the performance


of different departments

To understand the quality assurance of


the organization

To understand the market position of the


organization.
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COMPANY PROFILE
The company took life as a partnership firm
called JRG Associates, started by Mr. Regi Jacob, Mr. Giby Mathew and Mr. Jiji Antony .

Nature of business : Share Broking Number of employees : above 1000 (keep


fluctuating)

Branches

:Above330(keep fluctuating)

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DEPARTMENTS IN JRG

Human resource department Accounting/ Finance Department Marketing Department

Technical Department
Administration Department Internet Trading Department Research Department
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SWOT ANALYSIS

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STRENGTHS

Well qualified and experienced employees Strong brand value Large customer base

Member of NSE and BSE stock exchanges


Member of leading commodity exchanges NCDEX, NMCE and MCX

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WEAKNESS

The company's late entry to the online


trading caused heavy cost on building the customer base and promotional activities

There is no proper incentive management


system

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OPPORTUNITIES

Increasing awareness amongst public


about share market boost up the revenue of the organization.

Expanding geographical presence

Expanding the market


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THREATS

Market fluctuations Rapid growth of competitors (Geojit,


Share Khan, India Infoline, Karvy etc)

Stock market in India are very volatile and


sensitive in nature, so the equity and derivative trading business is very risk

Company has faced a loss of 5.10 crores


last year.
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Findings & Suggestions

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Findings
JRG have membership in National Stock
Exchange of India (NSE) and Bombay Stock Exchange (BSE).

JRG is a full-fledged depository participant


of National Securities Depository Ltd and Central Depository Services (India) Ltd.

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Well-established management, which


provides effective functioning of the organization.

Employees under the capital and


commodity head have to compulsory undergo the NCFM exams.

They provide training to the dealers on a


regular basis.

Seminars are conducted for the clients


with the new developments.

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The marketing through mass media is


found to be very weak.

Employees and management share a good


relation.

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SUGGESTIONS AND RECOMMENDATIONS


The firm has to take proper measure to
increase the level of a awareness about the product and services of JRG to the Public.

To adopt new marketing strategies. These


strategies can be executed by giving more advertisement, conducting seminars etc

To motivate employees with attractive


rewards and gifts to attain company objective.
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Increase the number of branches.


The company should implement a proper
dress code, which would bring in a sense of professionalism to the work force.

Office premises should be neat, clean and


well maintained.
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To adopt new strategies to with stand the


pressure of the competition. To do so, the company can use the following strategies:Reduce the brokerage The company can deal with mutual funds and insurance products of all companies. More choices can be given to customers like gold loan or stock loans.

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THANK YOU

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