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A Reseller's Guide to Get Genuine Office for Small
and Medium Size Organizations (GGO-SMO)
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New ntroductory Offer
2
ln response Lo markeL needs MlcrosofL has lnLroduced a new volume
Llcenslng offerlng
Get Genu|ne Cff|ce for Sma|| and Med|um Crgan|zat|ons (GGCSMC%
-ow small and medlum slzed commerclal and governmenL organlzaLlons
wlLh Cs LhaL have Cfflce sofLware LhaL ls nongenulne or noL properly
llcensed can upgrade Lo an lnLroducLory producL M|crosoft Cff|ce Sma||
8us|ness 8as|cs 2010
1hls presenLaLlon ouLllnes Lhe buslness opporLunlLy and ways you can asslsL
your cusLomers Lo geL and sLay legal wlLh Lhe rlghL MlcrosofL sofLware
-Lach subsldlary should updaLe wlLh speclflc
reglon or counLry lnformaLlon as requlred
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Opportunity in Changing Economy
3 1
1he Surprlslng 8lsks of CounLerfelL SofLware ln 8uslness (MlcrosofL March 2009% http]]wwwm|crosoftcom]genu|ne]researchaspx
Cs wlLh underllcensed or unllcensed Cfflce
sofLware represenLs a slgnlflcanL revenue
opporLunlLy for MlcrosofL parLners
1he base of cusLomers wlLh exlsLlng Cs ln need
of Cfflce legallzaLlon ls growlng
CusLomers wanL a soluLlon LhaL wlll allow Lhem
Lo properly llcense mulLlple Cs and Lo acqulre
a soluLlon ln a way LhaL ls famlllar Lo Lhem uslng
Lhelr esLabllshed channel provlder
Cfflce Small 8uslness 8aslcs 2010 also offers
upgrade opporLunlLles
lracy lmpacLs leglLlmaLe buslnesses such as
channel parLners LhaL have Lo compeLe wlLh
Lhose selllng counLerfelL and unllcensed
sofLware
1
1 Cf Lhe mldslzed buslnesses revlewed durlng Lhe
sLudy counLerfelL sofLware was dlscovered wlLhln a
slgnlflcanL porLlon (37%
2 All of Lhe counLerfelL sofLware found was hlgh
quallLy whlch also polnLs Lo an lncrease ln
sophlsLlcaLlon on Lhe parL of counLerfelLers
8ecause Lhe buslnesses had purchased Lhe
sofLware ln good falLh Lhey were surprlsed Lo flnd
LhaL Lhe sofLware was noL genulne
3 Lach mldslze buslness found Lo have counLerfelL
sofLware ln Lhe sLudy spenL an average of 7183
C8 ($10222 uSu% on Lhese purchases whlch ln
Lurn provlded Lhem wlLh sofLware LhaL was nelLher
llcensed nor genulne
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Benefits of Selling GGO-SMO
Legallze cusLomers Cs uslng
Lhe Cpen Llcense program
Cpen new revenue channels
and bulld fuLure buslness
Pave one cusLomer
conversaLlon abouL Lwo
deskLop legallzaLlon
soluLlons CCCSMC and
CeL Cenulne Wlndows
AgreemenL (CCWASMC%
Pelp SM8s geL properly
llcensed wlLh Cfflce Small
8uslness 8aslcs 2010
Cfflce Small 8uslness 8aslcs
2010 ls easy Lo use and
provldes your cusLomers Lhe
essenLlal appllcaLlons Lhey
need
Cfflce 2010 helps SM8s Lo
work beLLer LogeLher brlng
ldeas Lo llfe and use Cfflce
vlrLually anywhere
LducaLe cusLomers on rlsks of
uslng nongenulne sofLware
ulfferenLlaLe buslness by
helplng cusLomers geL more
from Lhelr sofLware lnvesLmenL
wlLh genulne MlcrosofL
sofLware
CrganlzaLlons LhaL do noL
lnvesL ln genulne sofLware may
lncur greaLer l1 and
organlzaLlonal rlsk*
SM8s ln need of genulne Cfflce can upgrade Lo an enLry level volume Llcenslng
legallzaLlon offerlng Cfflce Small 8uslness 8aslcs 2010 LhaL provldes Lhem Lhe
essenLlal appllcaLlons for Lhelr organlzaLlon
* 1be klsks of Obtololoq ooJ usloq lltoteJ 5oftwote luC CcLober 2006
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