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James A. OBrien
Chapter
7
Electronic Business Systems
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James A. OBrien
Eleventh Edition
Chapter Objectives
Identify each of the following cross-functional e-business systems and give examples of how they can provide significant business value to a company and its customers and business partners. Enterprise resource planning Customer relationship management Enterprise application integration Supply chain management Online transaction processing Enterprise collaboration
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James A. OBrien
Eleventh Edition
Chapter Objectives Give examples of how Internet and other information technologies support business processes within the business functions of accounting, finance, human resource management, marketing, and production and operations management.
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James A. OBrien
Eleventh Edition
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James A. OBrien
Eleventh Edition
Integrated Production Logistics Planning Sales Customer/ Accounting Distribution, Employee and Finance Order Management Human Resources
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James A. OBrien
Eleventh Edition
Retention Marketing and and Loyalty Fulfillment Programs Sales Store Front Customer Cross-Sell and Field Up-Sell Customer Service TeleSales Service and Support Contact Management
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James A. OBrien
Eleventh Edition
Suppliers
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Business Partners
Customers
Enterprise Enterprise Application Cluster Application Integration Back Office Applications ERP Application
James A. OBrien
Eleventh Edition
Commit
Schedule
Make
Deliver
SCM
Functional Processes
SCM
Integrated Solution
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James A. OBrien
Eleventh Edition
4
Document and Report Generation
5
Inquiry Processing
Database Maintenance
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James A. OBrien
Eleventh Edition
10
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James A. OBrien
Eleventh Edition
11
Accounting Accounting
Finance Finance
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James A. OBrien
Eleventh Edition
12
Interactive Marketing
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James A. OBrien
Eleventh Edition
13
Targeted Marketing
Community
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James A. OBrien
Eleventh Edition
14
Extranet
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James A. OBrien
Eleventh Edition
15
Tactical Systems
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James A. OBrien
Eleventh Edition
16
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James A. OBrien
Eleventh Edition
17
Cash Management
Capital Budgeting
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James A. OBrien
Eleventh Edition
18
Chapter Summary
The e-Business Application Architecture reflects the key e-business applications and their interrelationships. Cross-functional enterprise applications cross the boundaries of traditional business functions. These systems focus on supporting integrated clusters of business processes. Supply Chain Management relies on information technology and management practices to optimize information and product flows among the processes and business partners within the supply chain.
rwin/McGraw-Hill
James A. OBrien
Eleventh Edition
19
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James A. OBrien
Eleventh Edition
20
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James A. OBrien
Eleventh Edition
21
Chapter Summary (cont) Because the Internet is not a secure network special security measures must be undertaken to protect sensitive customer information.
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