Professional Documents
Culture Documents
6/15/2011
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Presentation Introduction
Business Intelligence is an area of great interest to students and faculty in light of the huge job growth in the data/business analysis industry and its wide applicability to a myriad of fields. Many faculty members are eager to provide this education to their students in order to set their students apart and make them more competitive in the job market arena. These materials are intended to be applicable to a wide audience. Microsoft has created Business Intelligence lecture supplements to help fill this need. They provide an overview of the basic concepts of Business Intelligence (Modules 1 & 2) and then dive a little deeper into the business and technical sides of Business Intelligence (Modules 3 & 4). Along with these are lab exercises leveraging SQL Server 2005 technology in a preconfigured lab environment. This slide is an instructor resource and not part of the formal presentation.
Whats included?
The full version of this material consists of the following components: PowerPoint presentations Demonstration videos Instructor training videos Demonstration scripts Student lab files Virtual PC Demonstration Environment
This slide is an instructor resource and not part of the formal presentation.
This slide is an instructor resource and not part of the formal presentation.
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Roadmap
What is Business Intelligence? Different Needs for Different Users Executives Business Decision Makers Information Workers Line Workers Analysts Summary
Business Scorecards
A scorecard should give an executive a visual representation of the health of an organization in a single glance The scorecard is of sufficiently high level to represent major business operations and their goals The data in a scorecard should be as recent as possible to make them more actionable
In a single glance, the executive can see a wide swath of the business (finance, manufacturing, sales, marketing, and more) Immediate value is gained without the need for the executive to perform analysis Executives see not just actual values, but comparisons to plans or prior results
Scorecards usually contain some or all of the following elements: Key Performance Indicators (KPIs) KPI actual values compared to historical values (for trend analysis) KPI actual values compared to a forecast or budget amount Rankings of different departments, locations, products, and so forth
Dashboards
A dashboard is designed to allow decision makers to see a variety of data that affects their divisions or departments This data may be in the form of scorecards, charts, tables, and so forth The dashboard is generally customized for each user More targeted and detailed than a scorecard
Decision makers see a variety of information targeted to their department This allows decision makers to focus only on the items over which they have control Information is more detailed than that of a scorecard The tools in the dashboard often have better analytic capabilities than a scorecard
A Dashboard generally contains a variety of different views of data The data is generally KPIs and shows trends, breakdowns, and comparisons against a forecast or historical data The dashboard often consists of charts and tables, and may include scorecard elements as well
Reports
BI data are available to almost all people in an organization Reports can be emailed, viewed over the Web, or distributed in other ways to a very wide audience Some analytic capabilities can be provided to many users Reports can consolidate data from a number of BI databases
Application Integration
Analytic Applications
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