RETAIL SECTORS

Introduction
 Retailing includes all activities involved in selling
goods or services directly to final consumers for
personal, non-business use.

 As such retailing is the last link that connects the individual

consumer with the manufacturing and distribution chain.

 Selling Directly to consumer selling in smaller units / quantities the

bulk.

 Very high numbers near to neighborhood

 Reorganized by the service levels

Evolution of Retail
 Barter System was known as the first form of retail.

 As time passed currency was exchanged with goods

and services.

 Hawkers carried out the first Retailing in Push

Carts

 Followed by Kirana Stores …….. Mom and Popup

Stores

 Finally Manufacturing era necessitated the small

stores and Specialty stores
Types of retailers
1. Store retailer
2. Non Store retailer
3. Retail Organization
Major retailers
Retail and India
 The sector is on a high growth trajectory
and is expected to grow by more than 27
per cent over the next 5 to 6 years
 Retail is one of India’s largest industries,
contributing to about 10 per cent of the
GDP and providing employment to 8 per
cent of the nation’s workforce
Factors that attracted major industry
players to enter the retail sector
 Phenomenal success of certain players in retail sector
Eg: Shopper’s Stop

 Hype created by management consultants and media

 Phenomenal growth of service sector and down turn in

manufacturing sector

 A good way to leverage existing property

 Eg: Primals started developing Crossroads after closing

of Roche factory they have acquired on prime property
in Mumbai
Features
 Largest and fastest growing sector in India.

 Modern retailing forms one point stop for all shopping.

 Consumer gets a large product variety of brands to

choose from one roof.

 First it was a sellers market and now its changing to

buyers market.

 By 2010 Indian retail sector would be generating 10

million employment opportunities.
Changing phase
Conclusion
 Summing it up ,Organized retail in India is on a high
growth trajectory and is expected to grow by around 27
per cent per annum in the next 5-6 years.

 a drastic change in the consumer buying patterns as

well. People now have high pay packets, and moreover
have larger disposable income and thus high spending

 After the significant growth of the organized retail in the

metros, Tier 2 cities are the next and the biggest
untapped market