a Credential

Our Company
Hello,
Let us introduce our Company

We are

The Boulevard  UG Floor - C1

Jl.Fachrudin No.5
Jakarta Pusat

Integrated Brand Communication

red’s synergy!

mind

soul

body body
the red’s team!
red’s mind
Adi Wijaya, CEO
First involve in the entertainment world since 1993 as
a radio announcer, fall in love with event
management since 1995 - 2000 at various events in
Surabaya. Join Indika Productions since 2000 as a
Project Officer and continue as General manager in
2004 – 2007.
In 2007, he join Oze Communications as General
Manager
After a long struggle, finally he successfully formed
Redline and Trion as President Director.
red’s production body
Ical Hardiyana, General Manager
Highly self-motivated, discipline, hard&smart-Worker, quick and
effective learner, able to Work in group, responsible
Makobu FM Radio, Announcer, Music Director, Program Director,
Promotion Coordinator, Off Air Coordinator Division Malang 1993 -
1998
As an Advertising & Promotion at Fashion Brand in 1998 - 2000
APEL PUTIH ADVERTISING, Production Head, Jakarta 2000 – 2002
 INDONESIA LIMA COMMUNICATION, Senior Account Manager 2002 –
2005
 PT. Indika Cipta Kreasi – Indika Productions, Senior Marketing
Manager 2005 – 2006
 Indika Productions – Promotor A Mild IBL, Deputy event 2006 – 2007
 PT. Teratas Mugi Artha – Trastas Productions, Business Director,
2008
OZE, Event Director – Nov 08 – Feb 09
Unlimited, Technical Advisor Feb 09 -  Augst 2010
 Dwisapta Advertising - Bee Activator Below The Line – Maret 09 -
Okt 2010
red’s soul

Muhammad Maulia, Senior Account Executive

Meet new people and build relationships is one of my
passion in life. Had an internship for
1 year in advertising office, also experience working in
a bank and then went on to work in SWA
Magazine. Starting from
the division Account Executive to plunge into
the project division for almost 4 years, until ended
to try the new world that is the
world's Brand Activation

Two different world between the
Media and Brand Activation will be used as capital and
a strong motivation to move forward.
red’s creative body

Sheila Anastasia, Associate Creative Head

She started her career as a staff in Indika Event

Production in 2003, then worked on the concept of
activation interested and consumer brand for Unilever
Indonesia, such as: Ponds, Molto, Conello, Sariwangi, Dove
Facial, Rumah Cantik Citra, as well as other clients such
as Kalbe, Coca-Cola Indonesia, Samsung Mobile.
Move to some various agency offices as a full or part-time
and helped work on the concept of the project in-store,
road shows to events such as corporate and integrated
activation Buavita Be-Frutarian, Natur-E, before finally
arriving at redline.
red’s structure
Director
(Adi Wijaya)

Finance Admin

General Manager
(Ical Hardiyana)

Creative Head Account Director Production Team

(Sheila) Riny Anwar

Creative staff: Senior Account Executive Production Manager:

3D Designer – (Maul) Okky Verzy
Bagus, Ozzy Maretsjka
2D Designer – Rizky
Jimi, Resti Idham Yazid
Concept :
Mirza
 MIX Magazine
Agency of the Year 2010 Rising Star
 MIX Magazine
Most Impactfull event 2011 Gold awards
MIX Magazine
March 2011
redLine Track Records
2008 - 2010
Massive Event
Bentoel Pesta Kemerdekaan di Lombok
Saturday- Sunday, 16-17 August 2008
Venue: Lapangan Mataram Lombok Tengah

Maintained in order to enliven the HUT RI-63, Bentoel Biru organized a Fun Marathon
followed by more than 1,000 participants. With the highlight of which was held on
August 17, 2008, attended by the Mayor and the local government. Enlivened by local
bands and guest star ADA Band, as well as the distribution of prizes for the winners
Fun Marathon, witnessed by 8000 visitors in attendance.
 Lifebuoy Global Handwashing Day

Teaser : Oktober 2008

Main Event : 15 Oktober 2008
Amplifikasi : November 2008
One of our a major event. The objective was to wash hands with soap simultaneously
in 4 cities in Indonesia and worldwide. In Jakarta was held at MBAU Field, Gatot
Subroto, and Bandung at GASIBU Square (opposite Gedung Sate). Each city was
followed up to 10,000 children and parents. The core of this event is the development
of a habit of hand washing with soap from an early age. Participants in Jakarta
entertained by Okky Lukman, Ruben Onsu, and Kiki Idol. While in Bandung event
hosted by Awong and Vivi as well as entertained by Dita and Dea, child singer
Bandung.
Lifebuoy Global Handwashing Day Jakarta
Lifebuoy Global Handwashing Day Bandung
 Telkomsel Massifest

Sat-Sun, 7-8 Maret 2009 and 15 Maret 2009

Venue: Makassar

A Festival of Music for indie music lovers, the Festival prizes is a compilation
album. Successful to gather 150 participants and resulted in 10 band
winners. Guest star of this show is taken from the National and Band Indie
bands, starting with Mocca, Padi, The SIGIT, Ungu, The Brandals, and closed
by GIGI.
 Walk it Bike it – BSD City Journey 2009

Sunday, 2 Agustus 2009

Venue: BSD City New Marketing Office
Pk.06.00 s/d Pk.17.00

The event is to gather Road Bike and joggers at the new Marketing Office as
well as introducing new BSD City BSD City Facilities. The event was
successfully attended by 10,000 participants, 5000 joggers and 5000 bikers.
Their family can join, while kids playing with some attraction, the adult can
join the stage for lucky draw and entertain by Maliq and D’essential, Idola
Cilik, etc.
 International 10 K 2010

20 Juni 2010
Venue : Monas

The International 10 K is a series of events together marking the anniversary

of Jakarta.

redLine involved to address:
Internal Launch:
Create excitements for Nestle employees ± 1000
Minimum 30% to join and participate in events

The Event:
- Optimizing visibilities and Branding
- Organize Booth selling, sampling, kitchen and warehouse
 Milo Fun Blazz 2 K

20 Juni 2010
Venue : Monas

Is part of the International 10K event, commemorate the anniversary

of Jakarta. FunBlazz Milo is a competition dedicated for children.
Redline role start from teaser to the implementation of the event.
 Nasional Demokrat Tour De Java

Juli – Agustus 2010

Surabaya, Semarang, Yogyakarta

The National Democrats hold

a National Tour De Java. The
event was conducted in 3 major cities in
Java.
Content event include: Fun Walk,
led by team Marching Band, Free Health
Check, Blood
Donation, Bazaar and various games.
There was also musical
entertainment from some of Indonesia
major artist.
 Kibar Budaya Semen Gresik

19 Juni 2011
Venue: Monas Jakarta
Launching Event
 Launching Bis Komodo Trans Jakarta
23 September 2008 - 11.00-12.00 WIB
Venue: Plasa Selatan Gelora Bung Karno – Senayan

The purpose of this event is to Launch Bus Komodo, organized by PT. Asian Auto
International. Attended by: Ambassador of Malaysia, Minister of Industry, Mr. Fahmi
Idris, Director General IATT Department of Industry, Mr Budi Darmadi, Director
General of Land Transportation Department, Mr. Iskandar Abubakar, as well as
Secretary of BPPT, Mr Jumain Appe. The event includes presentations and a procession
launch by Mr. Fahmi Idris
 Launching Nokia N 96 FX Mall
18 September 2008 – 15.00 – 17.00 WIB
Venue: TRIO, FX Mall - Senayan.

As part of the Nokia N96 launch series, at FX the theme highlighted was the Gamers
and Bloggers which is one of it excellent feature. With guest star, Marcel
Chandrawinata as a fan of computer games and Donna Agnesia, an actress whose also
an active blogger.
 Launching LG – New Scarlet

Thursday, 23 April 2009

Venue: Blitz Megaplex Pacific Place

Represents the event Lauching of LG Electronics Indonesia which introduced

one of their LCD Television - New LG Scarlet. The event was conducted in
the areas of theater, with the concept of movie premiere and was attended
by 150 press, as well as Jakarta’s socialite. Also takes part in the event
Brand Ambassador of New LG Scarlet; Artika Sari Devi, Rama Alia, and
Valerina Daniel.
 Launching Sampoerna A Mild – A by Me

Thursday, 25 Juni 2009

Venue: Taksu Gallery Kemang

The lauch of a new packaging by A-Mild which was designed by Indonesian

artists, there are 9 participants, include: DJ Riri Mestika, David Regis, J-
Rock, Lola Amaria, Demian, Veroland, Hanung Bramantyo, Anton Ismael,
Dendu UNKL 347. From 9 participants finalist, 5 participants is a winner. 
This event invites celebrities and in the entertain by J-Rock, NAIF, and DJ
Riri Mestika.
 Launching Honda Supra X 125

14 September 2011
Venue: JCC Senayan Jakarta
 Launching Honda CBR 150

14Maret 2011
Venue: Grand Melia Jakarta
One Day Event
 AFF Cup Drawing event
Live at Asean Country Television
Wednesday, 27 Agustus 2008 – 10.00-13.00
Venue: Hotel Mulia Ballroom.

The event begins with lunch, attended by members of the Asian Football Championship
(AFF), the press and other invited guests. Accompanied with music played by Starlite
band. Guided by Magdalena as an MC and Deny Didan.
It is the draw sequence of AFF participating countries who will compete at AFF.
Broadcast live by the Indonesian private TV station, RCTI.
 Press Conference Launching
SHARP Solar Panel Billboard

Monday, 5 Oktober 2009

Venue: MU Café – Sarinah Thamrin – Jakarta, Pk.17.30 s/d PK.20.00

PT Sharp Indonesia to launch the first billboard with Solar Panel Technology
in Indonesia. The event was attended by 150 print and electronic media
invitation, Corporate Communications Manager of PT PLN Mr. Aryo Subijoko,
Vice Mayor of Central Jakarta, Bp. Rospen Sitindjak SH, Billboard Indonesian
Employers Association Chairman Mr. Didi
 Press Conference Launching
The New Toyota RUSH

Thursday, 8 Oktober 2009

Venue: Ground Zero – La Piazza Kelapa Gading - Pk.10.30 s/d PK.14.00

PT Toyota Astra Motor to introduce the new SUV

NEW Toyota RUSH is for the adventurer, which is why at the end of the
event, participant can join an air-soft gun battle. The event was attended
by 200 print and electronic media invitation
 Huawei Mobile Press Conference

Wednesday, 17 December 2009

Venue: Indochine – Plaza FX - 12.30 – 14.00

A press conference for the launch of mobile phone products from PT Huawei
Huawei by the sole distributor PT Sarindo.
The event was attended by more than 60 media invitation
 Hari Koperasi Nasional 2010

Date : 15 Juli 2010

Venue : Lapangan Kodam Brawijaya V - Surabaya
Time : 10.00 – 12.00

Ministry of Koperasi and SMEs Indonesia in cooperation with Koperasi Dekopin,

held the 63rd Anniversary in Surabaya,
highlighted by traditional dances and musicalentertainment.The
event was attended also by President Susilo Bambang Yudhoyono and Minister
of Economy, Pangdam Brawijaya, the governor and the mayor
of East Java, along with local authorities.
 XL CormaDay
Community Ramadhan Day
31 Agustus 2010
Venue : Rumah Marocco

Fasting breaking with the Blackberry community and the press in order to
welcome Ramadan. Enlivened by Tompi as the top entertainment, Fashion
Show by Mumtaaz, Sufi Dancers and brand ambassadors XL, Baim. As MC, Jody
and Ocha. In addition to the event, also introduces the latest BlackBerry XL,
Pearl 9105.
 Indonesia Korea Fashion Week
11 Oktober 2010
Venue : Ritz Carlton Hotel Ballroom, Kuningan

As a prelude to a series of Indonesia Korea Week, held in Jakarta.

Where the VIPs of Indonesia and Korea were entertained by a variety of
entertainment from Indonesia and Korean Artists.

As the highlight of the event is the Fashion Show Indonesia and Korea,  in the form

of Han Bok using batik pattern.
 LG Mobile World Cup
National Championship
4 November 2010
Venue : Balai Sarbini - Semanggi

Is the final night of competition for the fastest SMS typed.

Total finalist 32 people from 125,000 participants throughout Indonesia.
Final event was attended by 1500 spectators, who were entertained by the
band Kotak and  Alexa, as well as host Ayu Dewi and Ari Untung.
 Petik Hadiah Bank Jabar Banten

Friday, 8 Januari 2010

Venue: Ballroom – Mall Mega Glodok Kemayoran - 18.00 – 23.00

As the primary event of Bank Jabar Banten annual program, the Grand Prize
Drawing. The drawing ceremony was aired Live On-Air Trans.
The event consists of 2 stages, dinner and off-air entertainment, as well as
the draw and on-air entertainment.

On-Air entertainment in the form of musical drama starring Irfan Hakim and
Novita Angie, who also roled as the MC of the event. Musical enlivened by:
Ariel Lukman Reza Ukie David, Agnes Monica, Dewi-Dewi, Vidi Aldiano and
Demian.
 Sanyo Dealer Gathering 2008
Saturday, 25 Oktober 2008 – Pkl. 18.00-22.00
Venue: Bengawan Solo Ballroom, Hotel Novotel Mangga Dua.

The annual event of PT. Sanyo, where the dealers were entertained with a gala dinner
and entertainment series. With the concept of musical drama, the show was hosted by
Sandra Dewi and Nico Siahaan, as well as drama performances by Tata Dado and
Silverboys, Ade Namnung, Denada and exotic dancers.
The event was Live Tapping for 1 hour at Trans TV, in the next week.
AHM Sales Force and Dealer Rewarding

Date : 7 – 9 December 2009

Venue: 7 – 8 December : Novotel Mangga Dua Hotel
8 – 9 December : Pulau Bidadari – Kepulauan Seribu

This event is a rewarding event, also a gathering Sales Force and PT Astra
Honda Motor Dealers from all over Indonesia, after AHM held sales force and
dealer contest.

On 7 December, a rewarding ceremony was held to 200 contest winners who

were flown to Jakarta from All over Indonesia. As a guest star is SHE Band.

On 8 December, the event moved to Angel Island (Pulau Bidadari-Pulau

Seribu) held after the morning tour to AHM factory plant in Cikarang. At the
Angel Island all the participants can enjoy a full entertainment, water sports
and Barbeque Night.
 Huawei Mobile Dealer Gathering

Wednesday, 17 December 2009

Venue: Indochine – Plaza FX - 12.30 – 14.00

A press conference for the launch of mobile phone products from PT Huawei
Huawei by the sole distributor PT Sarindo.
The event was attended by more than 60 media invitation
 Microsoft Dynamics Day

9 – 10 November 2010
Venue : Shangrila dan XXI Sutos Surabaya

Seminar ati Shangrila and XXI Surabaya Town followed by watching the movie,
‘RED’
MT Activation
Dancow Love That Flows

LTF 1 - November-Desember 2010

LTF 2 - Hari Ibu, 22 Desember 2010
LTF 3 - Januari-Februari 2011
9 Major City in Indonesia

As a manifestation
of love Nestle to mothers for their
children, with the
theme Best ForLove (Love That Flows)
Activities at the booth size 3x5 M such
as: Selling activity, sampling, photo
booth,Games milking cows and Lucky
Dip.
"Best Love" Mother and Child photo
contest will
be shown in national newspapers.
 Biskuat Laskar Fabregas

Januari – Maret 2011

Jabodetabek, Bandung, Semarang, Gresik,
Surabaya Medan, Makassar

Promoting Biskuat Mega Promo Laskar Fabregas and
 increase sales as well asregistration of
participants Biskuat Laskar Fabregas.
Activities at the booth size 2x2 M, such as:
- Selling
- Games kick ball
- Photo Booth
 Jacobs Weetamealicious

Februari – April 2011

Jakarta – Bandung (30 MT)

Promoting Jacobs latest variant

Wheatameal.
Activities at the booth size 2x2 M,
such as: 
Sampling and selling activity, 
Visual Games, and Raffle.
 Koko Krunch at Bobo Fair 2010

30 Juni – 4 Juli 2010

Venue : JCC - Senayan

Nestle Koko Krunch participate in Bobo Fair 2010. With the main target of
mother and school children.
One of its main goals is to teach the mother about the importance of
breakfast for children. Where Koko Krunch attend to, provide a nutritious
breakfast and easy to prepare.
To attract visitors, we provide pictures with the mascot and the game wheel
of fortune.
 Milo Choco Blazz at Bobo Fair 2010

30 Juni – 4 Juli 2010

Venue : JCC - Senayan

Milo Choco Blazz is a

nutritious and delicious
snack for kids, that
encourage children to
always be active. 
The Booth has a game area
with obstacle course to
attract visitors, ended
with a photo and slide into
the pool balls.
For the 5 participants with
the fastest time, will get a
stock of Milo Choco Blazz
for a month.
 Pepsodent Herbal
MT Activation

Start: February 2009

Venue: 5 major city in Indonesia

Accompany the re-launch of Pepsodent Herbal, MT Activation at Hypermart

attracts many visitors with games Hand Wind Chamber.
 Buavita
MT Activation
Start: April 2009
Venue: 4 major city in Indonesia

With the theme "5 Goodness Buavita," sampling runs in the form of trolly and
a booth at the MT. Audience attract with computer games in the booth and
prizes.
 Country Choice
Pasar Nova 2010
Start: 31 Juli – 1 Agustus 2010
Tempat: Gelora Bung Karno - Senayan

Country Choice participate in PASAR NOVA 2010, an annual agenda of Nova

Magazine, where woman -as potential target of Country Choice- gather in a 2 day
event, along with their family.
 Erha Clinic – Magniticion Skin

Mon-Sun, 25 – 31 April 2009

Venue: Medan

Erha Clinic is the largest skin center in Indonesia and spread in 29 cities.
Exhibition to give the public more observe of their skin to better understand
it problems. This event also provided consultation for skin areas of the body,
face, and hair. Also to launch Erha skin center in Medan. 
Roadshow Event
 LG Mobile World Cup
Road show to Campus
Oktober – November 2010
Venue : Universitas dan Mall di Jakarta & Bandung

LG Mobile Worldcup 2010, is a prestigious world-class competition, open
to anyonewho can type a sms fastest without mistakes. Countries that follow the
implementation
ofthese LG Mobile Worldcup including Indonesia, Korea, Japan, Morocco, the
UnitedStates, Australia, Argentina, Australia, Singapore and others.

LG collaborated with Electronic Arts, opened the arena game  to send a message

through a video-based games (texting based video games) with:
- Access via WAP address 
- Access by LG Mobile Showroom & Service Center
- Access by bus LG Mobile World cup 2010 that around
the campus (Jakarta & Bandung)
 Bis Cantik Citra Hazeline

Roadshow : April – Juli 2010

Venue : Jakarta, Bandung, Surabaya

Citra Hazeline as facial care products for women, one of their target is
factory workers. With Citra Hazeline Beauty Bus, a road show to introduce
the product, through a face massage as a trial, as well as games with a pearl
necklace and bracelet prize.
 Rexona Teens ‘Eksis Abis’

Roadshow : April – Juli 2010

Venue : Jakarta, Bandung, Jogja, Medan, Cirebon

Associated with Teens Rexona brand campaign that invites teens to come
and dare to Ecxist anywhere, then the competition was held called ‘Eksis
Abis Road show’. Participant can record video or dance, sing or whatever
talent they want to share, also through costume themed picture.
Road show held at the chosen Mall as well in school.
In addition to video and photo booth, there are also Eksis Abis Stage, which
is an event distribution of talents and interests of the school. On every
weekend, featured artists such as: Vierra, Soulvibe, Rocket Rockers, Vidi
Aldiano and others.
 Kumpul Manis Bango 2000

Roadshow : Maret – Agustus 2010

Venue : Jabar, Jateng, Jatim

Introducing the economical pack Bango 2000 to the public (woman) in the
form of group gather. A celebration event held on 30 residential area of
Bango's consumen with the most members in each area. Where the show
include: Delivery of Symbolization 2 Million, Cooking Demos, Buffets,
dancing Contest, Karaoke Contest, Selling & Raffle and MC Games.
As the grand prize, the team leader with the most pack gather get a chance
to be taped in Bango Cita Rasa Nusantara with Surya Saputra which will be
aired on ANTV.
 Geber Suzuki Skydrive 125 Dynamatic

Roadshow : Desember 2009 – Maret

2010
Venue : Jabodetabek, Bandung,
Jogja, Surabaya, Semarang, Medan,
Palembang, Banjarmasin,
Balikpapan, Makassar, Bali

To product support Dynamatic Suzuki Sky
Drive 125, PT. Indomobil held
Suzuki Fun Race
activities with Suzuki SkyDrive.
Held in various cities in Indonesia. 
Final event was held in Bandung and Bali.
Winners get a return
ticket to Bangkok to watch the
show and motorcycle Bangkok Motorshow
and Suzuki Skydrive 125CC.
Direct Selling Event
Bank Mandiri – Launching E-Toll Card
16 - 22 Desember 2010
Bank Mandiri – Belanja Untung
Agustus 2011
Bank Mandiri – Belanja Untung
Agustus 2011
Corporate Event
 Halal Bihalal Unilever 2008

29 Oktober 2008 – 12.00 PM – 03.00 PM

Venue: Theater Nusa Indah, Balai Kartini, Jakarta.

In the framework of a large family gathering of Unilever employee, after celebrating

Idul Fitri. Events with the concept of theater is started with lunch. As the Uztads is
Adiwarman Karim, Monologue by Didi Hashim and guests were entertained by religious
songs sung by Snada and Firsya.
Thank You!
For Contact:
ICAL – 08129333971
MAUL – 0818 836474

The Boulevard Apt. UG Level – C1

Jl. Fachrudin No. 5