Professional Documents
Culture Documents
Management Functions 2
Skills Needed by 4
Managers
Decision Making 5
ONE
The Importance of
Management
Trần Yến Linh
The importance of Management
• Management
• Managers
• make decisions about the use of the
organization’s resources and are
concerned with planning, organizing,
staffing, directing, and controlling the
organization’s activities so as to reach its
objectives.
• The decision to introduce new products in
order to reach objectives is often a key
management duty.
Every organization must acquire resources to effectively pursue its
objectives and coordinate their use to turn out a final good or service
Management Functions
Controlling Organizing
Managers
Directing Staffing
Planning
Wh- Questions
Management Functions
• Mission
• A declaration of an organization’s
fundamental purpose and basic philosophy.
• A clear mission statement can provide the
basic foundation for the development of a
strong organizational culture, a good
marketing plan, and a coherent business
strategy.
“Your mission statement outlines why your
company exists. It doesn’t have to be all fancy-
pants, just a clear statement of what you do.”
― Amber Hurdle, The Bombshell Business
Woman: How to Become a Bold, Brave, and
Successful Female Entrepreneur
• “A mission statement broadly charts
the future direction of an
organization. A mission statement is
a constant reminder to its
employees of why the organization
exists and what the founders
envisioned when they put their
fame and fortune at risk to breathe
life into their dreams.”
― Fred R. David, Strategic
Management: Concepts and Cases
WHAT IS NIKE'S MISSION?
An attribute sought
• A term that James Collins and Jerry Porras coined in their 1994
book Built to Last: Successful Habits of Visionary Companies.
• A 10-to-20-year goal which is audacious, likely to be
externally questionable, but not internally regarded as
impossible.
Why having a BHAG(s) is critical to visionary company ?
Operational
plans
Tactical plan
Strategic plans
Major considerations:
Developed by a SWOT factors, the
firm’s highest changing business
managers. environment and
organizational
objectives
Strategic
plans
Designed to
implement the Must be periodically
activities and
objectives reviewed and
specified in the updated
strategic plan
Very short-term
plans (usually for 1
month to 3 months)
Operational
plans
Designed to achieve
the tactical plan and
Actions individuals, work ultimately the
groups or departments strategic plan
need to accomplish
Crisis management (Contingency
planning) Very short-term plans (usually for
1 month to 3 months)
• Actions individuals, work groups or
departments need to accomplish
• Designed to achieve the tactical plan and
ultimately the strategic plan
“ We have also established a
mature business continuity
management (BCM) system
that provides a contingency
plan for emergencies such as
for earthquakes or outbreaks
of war. This system allows us
to quickly restore customer
networks and resume stable
operations following critical
emergencies, thus helping
safeguard lives and property ”
- Huawei
o ORGANIZING
Types of
Management
Trần Phương Quỳnh Nga
Top
Management
President, CEO,
Executive vice
President
Middle Management
Plant Managers, Division
Managers, Department
Managers
First-line Management
Foremen, Supervisors,
Office Managers
Top management
Quỳnh Nga
First-line Management
Skills Needed by
Managers
Phạm Như Ngọc
TABLE 6.4 Managerial Roles
Type of Role Specific Role Examples of Role Activities
Decisional Entrepreneur Commit organizational resources to develop innovative goods and services; decide to expand internationally
to obtain new customers for the organization’s products.
Disturbance handler Move quickly to take corrective action to deal with unexpected problems facing the organization from the
external environment, such as a crisis like an oil spill, or from the internal environment, such as producing
faulty goods or services.
Resource allocator Allocate organizational resources among different functions and departments of the organization; set budgets
and salaries of middle and first-level managers.
Negotiator Work with suppliers, distributors, and labor unions to reach agreements about the quality and price of input,
technical, and human resources; work with other organizations to establish agreements to pool resources to
work on joint projects.
Informational Monitor Evaluate the performance of managers in different functions and take corrective action to improve their
performance; watch for changes occurring in the external and internal environment that may affect the
organization in the future.
Disseminator Inform employees about changes taking place in the external and internal environment that will affect them
and the organization; communicate to employees the organization’s vision and purpose.
Spokesperson Launch a national advertising campaign to promote new goods and services; give a speech to inform the local
community about the organization’s future intentions.
Interpersonal Figurehead Outline future organizational goals to employees at company meetings; open a new corporate headquarters
building; state the organization’s ethical guidelines and the principles of behavior employees are to follow in
their dealings with customers and suppliers.
Leader Provide an example for employees to follow; give direct commands and orders to subordinates; make
decisions concerning the use of human and technical resources; mobilize employee support for specific
organizational goals.
Liaison Coordinate the work of managers in different departments; establish alliances between different organizations
to share resources to produce new goods and services.
Technical
Expertise
Analytical
Skills Leadership
Conceptual
Skills
Human
Relations
Skills
Technical Expertise
The specialized
knowledge and training
needed to perform jobs
that are related to
particular areas of
management
The ability to identify
relevant issues, recognize
their importance,
understand the
relationships between
them, and perceive the
underlying causes of a
situation
The ability to
deal with
people, both
inside and
outside the
organization
The ability to
influence employees
to work toward
organizational goals.
TABLE 6.5 Seven Tips for Successful Leadership
• Build effective and responsive interpersonal relationships.
• Communicate effectively—in person, print, e-mail, etc.
• Build the team and enable employees to collaborate effectively.
• Understand the financial aspects of the business.
• Know how to create an environment in which people experience
positive morale and recognition.
• Lead by example.
• Help people grow and develop.
Free-rein
leaders
Autocratic leaders
Advantages
Disadvantages
Democratic leaders
Involve their employees in
decisions
Advantages Disadvantages
• It often has solutions • Delay in decision
for complex problems. • Requirement of
• It encourages a educated employees
creative environment.
• It builds strong teams.
Free-rein
leaders
Let their employees
work without much
interference. The
manager sets
performance standards
and allows employees to
find their own ways to
meet them
FIVE
Decision Making
Analyze options
Develop options
Monitor the
consequences
Recognizing and Defining the
Decision Situation
SIGNAL
Developing Options
Selection is often a
subjective procedure
It is not always necessary to
select only one option and
reject all others
Implementing the Decision
NETWORKING
1. Management is a process designed to achieve an organization’s
objectives by using its resource ……………… (accomplishing the
objectives with the minimum of resources) and …………….. (having the
intended result).
A efficiently; effectively
B effectively; efficiently
C quickly; competently
D competently; quickly
2. All of the following are typical resources that must be acquired by
each organization in the pursuit of its objectives except
A. people
C. Money
A.Staffing B. Organizing
C. Advertising D. Directing
4. Determining an organization’s objectives and deciding how to
accomplish them are part of the management function known as
A. Planning B. Organizing
C. Controlling D. Directing
A. Planning B. Organizing
C. Controlling D. Directing
6. Controlling is a process of ……………… and …………….. activities
to keep the organization on course.
A. motivating; leading
B. structuring; accomplishing
C. hiring; training
D. evaluating; correcting
A. Identify deviations from the standard
B. Middle
A. Top managers
managers
A. Middle
B. Top managers
managers
C. First-line
D. Executive levels
managers
10. When Henry allows his employees to do their work with
little interference, his leadership style is
A. Autocratic B. Free-rein
C. Democratic D. Authenic