CHAPTER #3:

Integrating Technology and

Media into Instruction: The
ASSURE Model
Instructional Technology and Media for Learning
Eleventh Edition
Sharon E. Smaldino, Deborah L. Lowther, Clif Mims, and James D.
Russell

Developed by John Mikulski, Medaille College

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Integrating h
Technology and Media into r
Instruction: The ASSURE Model e
e

Goal
Use the ASSURE model to systematically plan lessons that
effectively integrate classroom use of technology and media.

Analyze the Learners

State Standards and Objectives

Select Strategies, Technology, Media, and Materials

Utilize Technology, Media, and Materials

Require Learner Participation

Evaluate and Revise

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for
Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-2
Rights Reserved.
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Introduction h
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What is the ASSURE Model?

• Research-based
• Step-by-step method
• Effective integration of technology &
media
• Lessons align with NETS-T and NETS-S
• Lessons align with local and national
standards

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-3
Rights Reserved.
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Analyze the Learners h

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General Specific Entry Learning
Characteristics Competencies Styles
• Constant • Prior • Multiple
variables knowledge intelligences
• Gender • Informal & • Information
• Ethnicity formal processing
• Ages measures habits
• Changing • Motivation
variables • Physiological
• Attitude, factors
interest
• Ability levels

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-4
Rights Reserved.
 T

State Standards and Objectives h

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e

• STANDARDS– descriptions of expected student performance

outcomes established at the school district, state, or national
level

Basis for
Basis for
Strategies,
Student Basis for
Technology,
Learning Assessment
and Media
Expectations
Selection

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-5
Rights Reserved.
 T

State Standards and Objectives h

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ABCDS of Well-Stated Learning Objectives

Audience Behavior Conditions Degree

Modify Objectives

Add missing ABCDs Add NETS-S

Plan for Individual Differences

State the minimum level of
Adapt
expected achievement

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-6
Rights Reserved.
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Select Strategies, Technology, Media, and Materials h

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Selecting Strategies e

•Teacher centered
•Student centered
•Should result in student learning
•ARCS model (Attention, Relevant,
Confidence, Satisfaction)

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-7
Rights Reserved.
 T

Select Strategies, Technology, Media, and Materials h

r
e

Selecting Technology and Media e

• Rubrics

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-8
Rights Reserved.
 T

Select Strategies, Technology, Media, and Materials h

r
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Selecting, Modifying, or Designing e

Materials
•Available materials
–Technology/Media Specialist
–Other teachers
–Media resource guides
•Modify existing materials
•Design new materials
Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for
Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-9
Rights Reserved.
 Utilize
Technology, Media, T
h
and Materials r
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“5 Ps” Preview the Technology,
PROCESS Media, and Materials

Prepare the Technology,

Media, and Materials

Prepare the Environment

Prepare the Learners

Provide the Learning

Experience

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-10
Rights Reserved.
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Require Learner Participation h
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Practice Feedback

• Technology as a • Regarding the

• productivity tool correctness of
• communication practice
tool • Should be helpful
• research tool • Sources:
• problem-solving • Teacher
and decision- • Peers
making tool • Self-check
• Educational
software
• Other media

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-11
Rights Reserved.
 T
Evaluate and Revise h
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e

Evaluating and
Assessing Learner Revising Strategies,
Achievement Technology, and
Media
• Authentic assessment • Evaluate the teaching
• Rubrics • Self
• Portfolio assessment • Student
• Traditional vs. • Peer
electronic • Administrator
• Revise strategies,
technology, and media

Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for

Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-12
Rights Reserved.
 T
Demonstrating
h
Professional Knowledge r
e
1. What are the primary types of criteria used to analyze e
learners and how is this information used to design lessons?
2. Describe how to go from a national standard to a learning
objective that includes the audience, behavior, conditions, and
degree of mastery.
3. List and describe the procedures for selecting, modifying, and
designing instructional strategies and resources.
4. What are the five basic steps for utilizing resources, e.g.,
technology, media, and materials?
5. Describe methods of eliciting student participation and
providing feedback during student educational use of technology and
media.
5. In what ways are the techniques for evaluating student
achievement, technology, media, strategies, and instruction similar
and different?
Smaldino, Lowther, Russell, Mims. Instructional Technology and Media for
Learning, 11e, © 2015, 2012, 2008, 2005, 2002 by Pearson Education, Inc. All 3-13
Rights Reserved.