ENTREPRENEURSHIP

J - COMPONENT

EVENT PLANNERS FOR BIRTHDAYS AND EVENTS

COURSE CODE- BMT3002
SLOT-A1
FACULTY NAME-SUDIPTO BHATTACHARYA
PRIYANKA . M . V. – 17BBA0084
PROBLEM
 Many students are facing problem to celebrate birthday parties and
to organize events in a particular phase , so they need to buy cakes
and some party things. In order to buy these things, they have to go
outside shops. So especially for girls they don’t get proper time to go
out.
SOLUTION
 So we are here to organize all the decorations with cakes , gifts etc
,under one shed so that it will be easy to approach.
 Deliver the things appropriately what they approach .

 So all these are clubbed together and are organized in a pleasant way
so that no problem arises.
OPPORTUNITY ANALYSIS
 CUSTOMERS

Our consumers will be VIT students , faculty and staff .

 COMPANY

 HUMAN RESOURCES
Such as a talented chef and servants those are the most important
key resources in my event.
 PHYSICAL RESOURCES
such as a raw material ,transportation , building , storage facilities ,
boiler .
 FINANCIAL RESOURCES
Through central government scheme named MUTHURA bank loan.
 INTELLECTUAL RESOURCES
The most important assets needed to make a business model work
under intellectual resources come brands , patents, copyrights and
customer satisfaction .
 TECHNOLOGY
Customers can order the event through the website provided by us
and payment can also be done through online transaction like google
pay, paytm, phone pay etc. ..,
 COMPETITORS

According to my business plan my competitor is DC , LAVA

CAKES .
 OPERATIONS

My event planners and decors core operations are supplying cake of all
varieties the students ask, arranging the birthday and all occasions and
events taking place within and also selling gift articles and novelties in a
customised manner.
 LOCATION
The location for my business plan is located between MAIN
FOODYS AND ALLMART .

 SALES AND MARKETING

There are various combo's in which the cakes are sold and as far
as making is concerned the positive (wom) word-of-mouth by students,
faculties and staff is the core marketing strategy adopted.
 OPERATIONS
Mv event planners and decors core operations are supplying cakes of all
varieties the students ask, arranging the birthday and all occasions and
events taking place within and also selling gift articles and novelties in
a customised manner.
 SUPPLY CHAIN MANAGEMENT

My supply chain of event management company consists of supplier ,

event manager , and customers .My business plan also gives the idea of
how the logistics i.e. movement of resources from different suppliers to
event manager and the reverse logistics.Finally,the business plan also
focus on problem associated with supply chain for event managers
.Supply chain management is concerned with managing the flow of raw
materials and infornation.The success of manager and my event
planners depend on the ability of supply chain to satify all the partners
in the chain .
 BUSINESS PLAN
EXECUTIVE SUMMARY
 TARGET MARKET

Our aim is to attract the customers buy doing creative ideas and
bonus offers and to create a best quality it should give a satisfaction to
the customer .
 RISK BEARING

Compitetors are my risk bearer .

 OPPORTUNITIES

I have a opportunities to earn profits . Create a unique brand .These

are the opportunities in my business .
 MARKET ANALYSIS SUMMARY

A market analysis is qualitatity and quantitative assessment of a

market it looks into weight and taste . The various customers
segements and buying pattents .
 EXECUTION
Through advertisement , posters , pamphlets.

 FINANCIAL PLAN
Identify and quantify, all anticipated revenues budgeting
and cash flow forcast,establish the fianacial outcome,identify
and quantify all anticipated costs.
 APPENDIX
A appendix of business plan is the place to include any
additional documents that you want to use to give your
reader a feel for your product ,marketing , service , and so on
.