Professional Documents
Culture Documents
CHAPTER-V
DATA PRESENTATION, ANALYSIS & INTERPRETATION
Data presentation,
analysis& interpretation
Interpretation:Objective1: - To understand the concept of
business ethics & CSR& study its relevance in Indian society.
• Statement:
• Statement 1: There is no relevance of business ethics& CSR in
Indian society.
• Statement 2: There is a relevance of business ethics & CSR in
Indian society.
Business Ethics
Today the situation is different. Attention to business ethics is on the rise across the
world and many companies realize that in order to succeed, they must earn the
respect and confidence of their customers Like never before, corporations are being
asked, encouraged and prodded to improve their business practices to emphasize
legal and ethical behaviour
CSR is not a new concept in India. Corporate bodies like the Tata Group, the Adyta
Birla Group, and Indian Oil Corporation have been involved in serving the
community. Through donations and charity events, many other organizations have
also been doing their part for the society. The basic objective of CSR in these days is
to maximize the company's overall impact on the society and stakeholders. CSR
policies, practices and programs are being comprehensively integrated by an
increasing number of companies throughout their business operations and
processes. A growing number of companies feel that CSR is not just another form of
indirect expense but is significant for protecting the goodwill and reputation,
defending attacks and increasing business competitiveness.
Interpretation:
. Corporations today need to fulfil their social responsibility of business not
only to sustain the growth and win customers confidence but also to include it at
all the strategically levels of decision making. Although, there are sufficient laws
which focus on CSR towards ensuring a more balanced, harmonious and welfare
oriented developmental approach.
Thus, they’re is a relevance of business ethics & CSR in Indian society.
Objective2: - To study the different national international guidelines on CSR.
Statement 1: There is no significant difference in firm’s performance before and
after making CSR policy compulsory by Indian government.
Statement 2: There is a significant difference in firm’s performance before and
after making CSR policy compulsory by Indian government
Data presentation
Guidelines have been consultative process by a Guideline Drafting Committee (GDC)
comprising competent and experienced professionals representing different stakeholder
groups.
. The Guidelines also provide a framework for responsible business action for Indian
MNCs planning to invest or already operating in other parts of the world. Businesses are
encouraged to move beyond the recommended minimum provisions articulated in the
document.
The adoption of these National Voluntary Guidelines will improve the ability of
businesses to enhance their competitive strengths, improve their reputations, increase
their ability to attract and retain talent and manage their relations with investors and
society at large.
Interpretation:
To study the different national international guidelines on CSR. It can be that before
implementing CSR compulsory for all the organisation. Their where less importance of
CSR responsibility of business firm towards their employees, shareholders and society
but after implementing CSR compulsory for all the firm the brand image and made them
responsible towards the various stake holders therefore our alternative hypothesis is
accepted
Objective3: - To study the relationship between CSR and financial and non-financial performance of
firm.
Statement:
Statement 1:There is no significant relationship between CSR and financial and non-financial
performance of the firm.
Statement 2: There is a significant relationship between CSR and financial and non-financial
performance of the firm.
Data Presentation:
Employee CSR which assessed CSR towards employees including equal employment opportunities,
health and safety at work, provision of education assistance etc. This study has been done with the
help of secondary data which was present in researcher’s With Indian companies looking for growth
through exploration of global markets, adherence to international standards and labour laws by their
suppliers and vendors has also assumed importance. Any laxity in the norms might result in
companies losing major orders. The findings of the study reiterate that a favourable environment
CSR leads to increased firm performance. A company’s reputation of a good corporate citizen makes
it easier for it to receive support from local and state governments for establishing businesses.
Environmental awareness among Indian companies is still very low and with a few exceptions,
companies are reluctant to spend on environmental protection measures as it requires huge capital
investment on pollution control equipment. A favourable CSR towards environment increases
financial and non financial performance (Ahmed et al, 1998).
Interpretation
After analysing it is interpreted that there is a direct relationship between CSR
and financial performance and non-financial performance of the firm. It reflects on
the effectiveness of the business operations and the efficiency in the management of
tangible assets. CSR plays an important role in firm’s increasing brand image and to
become loyal towards their stakeholders
Objective 4: - To study the CSR performance of Indian companies
Statement:
Statement 1: There is no significant difference in CSR performance of public and
private company in India.
Statement: There is a significant difference in CSR performance of public and private
company in India.
Conclusion:
Reviewing the research result of investigating the CSR performance of Private companies
and Government companies it can be concluded that there is a significant difference in
the CSR performance. Private companies did more CSR on an average as compare to
Government companies. Thus, it can be concluded that the corporate today need to
inculcate the best ethical practices at the same time efforts need to be directed for
encouraging employees towards individual morality. The uncertain economic scenario,
poverty and unemployment, it becomes very difficult on the part of government to take
stringent action against national and multinational business firms to ensure greater
compliance to CSR laws and legislations. Country’s public-sector enterprises have one of
the best CSR ranking in the world and some of the private sector firms have equally
earned praise for their efforts in the domain of education, health and welfare-oriented
schemes. Big welfare schemes like national Food Security Act need active financial
supports Research studies have shown that ethical or socially responsible investing (SRI)
is of particular importance to professionals. With the recent financial crisis and
increasing public awareness about environmental issues, corporate governance and
business sustainability, a growing number of investors are looking more closely at
companies that are seen as 'ethical' or socially responsible.