Case

Study
Gopaljee Group,
Gopal Dixit,
MD

Title : Supply Chain Management

Atif Ahmed
Roll No:2
MBA (Operations)
 A case study on “Gopaljee Group”

Cold Chain

Initial Temp Collection Of

Insulated
Milk At Village Insulated Factory Dairy
From Animal Level Cooled To
Tanker Chilling
Tanker Centre 4 OC
Dock
30 OC 15 OC

Cold Storage
Packing Storage in
Insulated Chilling at 3-4 Pasteurization
At 2 Tank at 3-4 OC
OC….Curing
in Poly-pack 72 OC / 15 Sec
4 OC OC

Cold Storage
Packing Storage in
Insulated Chilling at 3-4 Pasteurization
At 2 Tank at 3-4 OC
OC….Curing
in Poly-pack 72 OC / 15 Sec
4 OC OC
 A case study on “Gopaljee Group”

Supply Chain

C St
or
ol ag
le e
ct &
Qu
io ali
n ty

Milk Producers

Village Level Transportation through insulated Van’s

 A case study on “Gopaljee Group”

Supply Chain….. Continued

St Re Di
Re
- st
a -
Di
co ri
g lle
str
bu
ib
e cti uti to
2 on on rs

Transportation through insulated tanks

Milk Plant
Sales
Sales Depot
Depot
 A case study on “Gopaljee Group”

Cold Chain (Cont..)

Packing

Pasteur Storage in
- Insulat Cold Storage
Chilling
ization At 2 OC
at 3-4 OC
72 OC / ed Tank Curing
in
15 Sec at 3-4 OC
Polypack
4 OC
 A case study on “Gopaljee Group”

Cold Chain (Cont..)

Packing

Pasteur Storage in
- Insulat Cold Storage
Chilling
ization At 2 OC
at 3-4 OC
72 OC / ed Tank Curing
in
15 Sec at 3-4 OC
Polypack
4 OC
 A case study on “Gopaljee Group”

Cold Chain

Collectio
Insulate
Initial n Of Milk
Insula d
Temp At Insulat Factor
t-ed Tanker
From Village -ed y Dairy
Tanke Chilling
Animal Level Tanker Dock
r Centre
30 OC Cooled
4 OC
To 15 OC