MIL PPT 15 MEDIA AND

Revised: June 11, 2017

INFORMATION
LANGUAGES (PART 2)
MEDIA AND
INFORMATION LITERACY I-VIDEO PROJECT
(MIL) A. CAMERA TECHNIQUES
B. TREATMENT
C. STORYBOARD
Mr. Arniel Ping
St. Stephen’s High School II-PERFORMANCE TASK
Manila, Philippines A. VIDEO PROJECT
 Learning Competencies

Learners will be able to…

 identify
the different camera techniques in film
making (SSHS);
 discusshow these techniques can be used in film to
effectively tell a story or send a message (SSHS);
 Learning Competencies

Learners will be able to…

 define and explain video treatment and storyboard
(SSHS);
 createa video treatment and a storyboard for a 30-
50 seconds music video applying the different
camera techniques (SSHS);
 Learning Competencies

Learners will be able to…

 producethe music video based on the created video
treatment and storyboard (SSHS);
 edit the video using a mobile application (SSHS);
 share the video in the class for feedbacks (SSHS); and
 Learning Competencies

Learners will be able to…

 create a short film with a subject related to legal,
ethical, and societal issues in media and information in
the Philippines, applying the concepts of genre, code,
and convention (SSHS); and
 produces
and assesses the codes, convention, and
messages of a group presentation (MILI11/12MILA-IIIf-
16)
Topic Outline

I-Video Project
A. Camera Techniques
B. Treatment
C. Storyboard
II-Performance Task
A. Video Project
 Video Projects

• Digital Storytelling • Advertisement

• Public Service • Documentary
Announcement • Infomercial
• Audio-Visual • Music Video
Presentation • Short Film
• Parody Video • Vlog
 Camera Techniques

Film Making Basics!

.(2015). Alfie Vaughan Films. YouTube.
Retrieved Sept. 15, 2016, from
https://www.youtube.com/watch?v=JQnYwsehvs8
 Camera Techniques

Camera Angles with Zach King

.(2014). YouTube Channel: King Film School.
Retrieved September 14, 2016, from
https://www.youtube.com/watch?v=tD63b6Z-Tr0
 Camera Techniques

Basic Camera Shots Advance Camera Camera Angles

Shots
Extreme Wide Shot Two Shot Eye-Level
Wide Shot Cut Away High Angle
Medium Shot Over the Shoulder Low Angle
Medium Close- up Point of View Bird's Eye View
Close- up Selective Focus Worm’s Eye View
Extreme Close- up Arc Shot Slanted (canted)
Camera Techniques
Camera Techniques
Basic Camera Movements
Basic Camera Movements
 What is a video treatment?

TREATMENT
 consistsof a written condensation of a proposed film
or TV dramatic production
 written
in the present tense, using active language
and often read like a short story
 What is a video treatment?

TREATMENT
 covers the basic ideas and issues of the production
as well as the main characters, locations, and story
angles
 covers
the full story sequence, typically contains
some key scenes
 TREATMENT EXAMPLE (McDonald’s TV Commercial)
A Commercial Treatment by John Mastromonaco

“Chain Reaction” is all about how one simple

moment can spark a continuous, natural series
of events. When we open the spot, we’re mid-
stride, a woman on her way to work as she
crosses the street. It’s morning, it’s a nice day—
we’re right in stride with her.
 TREATMENT EXAMPLE (McDonald’s TV Commercial)
A Commercial Treatment by John Mastromonaco
(cont.)

A simple camera move or cut reveals to us what

she sees—in the stopped car she passes at the
red light, the passenger is eating an Egg
McMuffin. For just a moment, we move in
slowly—now we see the Egg McMuffin in its
wrapper, familiar golden arches unmistakable.
 TREATMENT EXAMPLE (McDonald’s TV Commercial)
A Commercial Treatment by John Mastromonaco
(cont.)

Now we know it’s morning. Then when we cut

back to the woman, she’s at a subway platform,
enjoying her Egg McMuffin as the subway pulls
into the station. So with a few simple shots—
we’ve started our Chain Reaction.
 TREATMENT EXAMPLE (McDonald’s TV Commercial)
A Commercial Treatment by John Mastromonaco
(cont.)

From there, our job is to let our continuing series

of vignettes unfold as effortlessly and as simply
as that. As the subway pulls into the station, we
see a teenager who is inside, he sees the woman
eating, enjoying her Egg McMuffin.
 TREATMENT EXAMPLE (McDonald’s TV Commercial)
A Commercial Treatment by John Mastromonaco
(cont.)

When we cut back to the teenager, we’ve shifted

time and place again with minimal intrusion. Our
teenager’s now stepping off the elevator inside a
large, modern building—and he’s enjoying his
Egg McMuffin. Cut to well-dressed businessman
who sees the teenager steeping off the elevator.
 TREATMENT EXAMPLE (McDonald’s TV Commercial)
A Commercial Treatment by John Mastromonaco
(cont.)

When we next see him (businessman) he is sitting

in a beautiful European garden on a bench,
eating an Egg McMuffin. In turn, the gardener
notices the businessman then—chain reaction.
The next time we see the gardener he’s selling
fresh flowers with one hand, holding an Egg
McMuffin in the other. And so it goes.
What is a storyboard?

A storyboard is a graphic
representation of how your
video will unfold, shot by
shot.
 Thinkof it as sort of a
comic book version of
your script.
STORYBOARD FOR A SHOE ADVERTISEMENT
 Short Film

TAYA - A Cinemalaya short film by Adi Bontuyan and

Francis Beltejar
.(2014). Adi Bontuyan .Youtube.
Retrieved Sept. 23, 2016, from
https://www.youtube.com/watch?v=28j1RnrhmSY
 Formative Assessment
Cooperative Work: Music Video

1. Go to your respective groups.

2. Write a video treatment for a 30-50 seconds
music video.
3. Draw a storyboard for your music video
applying the different camera techniques.
 Formative Assessment
Cooperative Work: Music Video

4. Shoot the scenes using your smartphone.

5. Use a video editing mobile application to
edit and create your music video.
6. Present your work to the class next
meeting.
Media and Information Literacy (MIL)
Performance Task- Project

COOPERATIVE LEARNING: VIDEO PROJECT

 Performance Task
Cooperative Learning: Video Project

 Performance Task – Video Project

http://www.slideshare.net/arnielping/media-and-
information-literacy-mil-performance-task-video-project-
cooperative-learning-66391918
 Rubric for the Video Project
http://www.slideshare.net/arnielping/video-project-rubric-
66391841
 Performance Task
Cooperative Learning: Video Project

 Copy of Peer Evaluation

http://www.slideshare.net/arnielping/media-and-
information-literacy-mil-video-project-peer-evaluation

 Copy of Video Treatment Example

http://www.slideshare.net/arnielping/video-project-
treatment-example
 Performance Task
Cooperative Learning: Video Project

 Copy of Storyboard Example

http://www.slideshare.net/arnielping/video-project-
storyboard-example

 Copy of Storyboard Sheet

http://www.slideshare.net/arnielping/video-project-
storyboard-sheet
 References

 http://digitalwriting101.net/content/excerpt-camera-
angles-and-shooting-tips-for-digital-storytelling/
 http://www.thewildclassroom.com/wildfilmschool/get
tingstarted/camerashots.html
 http://www.mediacollege.com/video/shots/
 Http://bluevalecareers.weebly.com/video-
project.html
 References

 http://resources.goanimate.com/marketing/what-is-a-
storyboard-and-why-do-you-need-one
 https://www.youtube.com/user/DSLRguide
 https://www.youtube.com/user/KingFilmSchool
 https://www.pinterest.com/pin/510454938989324202/
 https://www.tes.com/lessons/YRVz4Xg3TxrJSQ/camera-
movement
 http://educationaltechnology.ca/couros/2127