Professional Documents
Culture Documents
ANALYTICAL METHODS
1. SWOT Analysis
2. PEST Analysis
3. CBA
4. CEA
5. SEU Analysis
SWOT Analysis
• SWOT (Strengths, Weaknesses, Opportunities and
Threats) analysis was conceived originally to aid decision-
makers in areas of business and industry. But due to its,
universal application, it is now also applied to education
and health development
• Strengths – advantages
• Weaknesses – requires improvement and things need to
be avoided
• Opportunities – possible areas of growth and
development
• Threats – considerations that are external to the
organization or the decision maker
SWOT Analysis
• Strengths are internal positive factors
• Weaknesses are internal negative factors
• Opportunities are external positive factors
• Threats are external negative factors