Professional Documents
Culture Documents
•Started operations
•Offered a selection of products across multiple lifestyle categories 2012
•The company pivoted to sell only furniture and home décor products in multiple cities
across India 2013
On Demand
• In this type of business model, products are listed on the website. As soon
as order is placed, vendor gets intimation and after which products are
manufactured and directly delivered to customers.
Warehouse
Home
Bath & Body Appliances
Kitchen Appliances
PepperFry on Digital Space
• Pepperfry launched its mobile site that can be
Mar͛ surfed on any web browser or mobile device . It
features a customizable cart before checkout,
13 creation of wish-lists – all of which can be shared
with friends & families through Twitter, Facebook &
Pinterest.
•started blog on 30th July 2012 (Bon-Hommie) The blog is their official home and living
blog
•Pepperfry has managed to link this blog with their other social accounts like Facebook ,
Twitter , Google+ , Pinterest and YouTube
•The blog consists of DIY (do it yourself ), room decor, Happy furnishing (which consists of
your ideas ), Home improvement(which consists of decor, home improvement, kitchen
bed and bath ) , Pet & Gardening
•The blogs has some good ideas based on home decor and DIY , thus successfully keeping
up with current trends
•For queries there is a contact us section for people who have some cool ideas and even
want to discuss it in person