itself . The objectives and responsibility are two side s of the same coin of business. This is now realized by almost all businessmen al over the world . According to Stanier , social responsibility of business is concerned with understanding the societys expectations and approval thereof by the business unit and to co- operate in the fulfillment of their expectations Arguments for social responsibility of business: Power of Trade Union Increased. Awareness for Social Responsibility. Growth and Development in Education sector. Raise in Standard of Living and Safeguard duties. Employees contribution towards decision making process. Threat of Public Regulation. Formation of Consumers Organization. Spread of Gandhian Principle of Trusteeship. Long Term Self Interest of Business. Creating Better Public Image 2. society has to pay cost: it is general opinion of the business personnel that the cost of social responsibility should be borne by society it self . 3. lack of social skill : business management have no enough knowledge of social responsibility. Hence how can business managers will perform very well. 4. business has enough power : it is known that business has enough social power, therefore society should not take any steps which may provide them more power. Business influence is felt throughout society .e.g. in education in market place in home and government. 5 .social overhead cost : cost on social responsibility is consider to be a social cost will not be immediately beneficial to the business. Then which business can spend money on social responsibility at the dismal performance of business? 6 . Lack of accountability : the businessmen have no direct accountability to the people. And hence it is unwise to give businessmen the responsibility for areas where they are not accountable. 7. lack of broad support : business involve in social goals lack support from groups in society. Social responsibility of business Towards different groups Or Scope of social responsibility of business Responsibility towards consumers 5R=right quantity right piece right place right quality right time To produce goods that needs of consumers of different sections . To establish fair prices of products To provide prompt and adequate service to consumers. Responsibility towards employees and workers Fair remunerations Job security and safety Proper working conditions trade unions right participation in management Responsibility towards shareholders To ensure safety of investment To provide highest long term rate of return To provide information regarding business Responsibility towards communities Aid schools ,colleges and other educational institutions Minimize problem of pollution Encourages sports Responsibilities towards state To provide directions to economy To pay taxes and duties and filing return regularly. To enforce distributive justice To follows rules and regulations To help government in forming policy Main social responsibility of business organizations To make profit To generate employment To optimum utilization of resources To provide quality products To protect environment To provide quality of life to safeguard the health Fair trade practice To development of nation Common characteristics of social responsibility They bring the outside people for the needed talents and additional set up They encourage all employees to be part of shared missions They emphasis a democratic people orientation do without autocratic attitude They always look to the future but always pay attention to the part