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INTRODUCTION TO
ENTREPRENEURSHIP
OFPS Entrepreneurship 3e All Rights Reserved
Oxford Fajar Sdn. Bhd. (008974-T), 2013 1 2
INTRODUCTION TO
ENTRERENEURSHIP
AT THE END OF THIS CHAPTER, YOU WILL BE
ABLE TO:
Dene the terms entrepreneur and entrepreneurship.
Explain the differences between an entrepreneur and a small
businessman.
Discuss the theory of entrepreneurship.
Discuss the types of entrepreneurs.
Describe the competencies of successful entrepreneurs.
List the risks of being an entrepreneur.
Describe the characteristics of successful entrepreneurs.
Elaborate on the importance of entrepreneurship.
Describe the entrepreneurial development in Malaysia.
OFPS Entrepreneurship 3e All Rights Reserved
Oxford Fajar Sdn. Bhd. (008974-T), 2013 1 3
DEFINITIONS: ENTREPRENEUR
& ENTREPRENEURSHIP
Entrepreneur
An individual who undertakes the risks of a new
enterprise.
Entrepreneurship
The process of seeking business opportunities under
conditions of risk.
Intrapreneur
Technopreneur
Copreneurs
Social Entrepreneurs
Cyberpreneur
Tony Fernandes
Robert Kuok
Maznah Hamid
Etc.