Presenters:

Ethan Godfrey
AnthonyRodi
Ian Spencer
Ben Campbell

VT COMPETITION 2017
 SERVE-Case Study

BUMP- Location & Weather/

Population
SET- Hotel Revenue/ Bed
Tax
SPIKE- Overall Future
Development
SCORE- Conclusion
 Buffalo Portsmouth Jacksonville
Erie County Rockingham Duval
County County

LOCATION/
WEATHER

POPULATION

HOTEL
REVENUE

FUTURE
IMPACT
 Location &Weather

Low: 56.33
High: 80.67
Low: 58.67 Avg. Prec.: 3.90
High: 79 Low: 60
Avg. Prec.: 3.32 High: 77.67
Avg. Prec.: 3.39
Population

Previous
events
(Yellow)

Three new
destinations
(Red)

Schedule
 Jacksonville (March- May)

Average Total Cost of Room- $83.01

Average RevPar- $56.36
Average Bed Tax- $4.70
Average Total Revenue- $27,978,662

Estimated numbers of our event (250 Rooms x 2 night stay)

RevPar- $28,178.33
Bed Tax- $2,348.33
Total Hotel Revenue- $30,526
 Buffalo (June-August)

Average Total Cost of Room- $111.34

Average RevPar- $87.98
Average Bed Tax Rate- $5.30
Average Total Revenue- $26,352,515.33

Estimated Income (250 rooms x 2 night stay)

Total Bed Tax- $2,651.67
Total RevPar- $43,991.67
Total HotelRevenue- $46,643.34
 Portsmouth (June-August)

Average Total Cost of Room- $140.19

Average RevPar- $109.83
Average Bed Tax Rate- $6.02
Average Total Revenue- $15,993,194.67

Estimated Income (250 rooms x 2 night stay)

Total Bed Tax- $3,011.67
Total RevPar- $54,913.33
Total Hotel Revenue- $57,925.00
 Future Economic Impact
2012- Estimated 44.5 billion spent on sport tourism in U.S
Host County Negative
Duval(Jacksonville) Low bed tax leads to smallest
contribution to county income.
Large tourism area-could lead
to potential time switchers and
casual tourists.
Rockingham(Portsmouth) High room rates and location
could discourage attendees
from staying in hotels.Lack of
infrastructure for sporting
event.
Erie (Buffalo) Canadian Dollar
1$ American= $1.33 Canadian
Positive
Low room rates could lead
tournament attendees to spend
more in local economy
Highest bed tax contribution to
county-Event would add to their
$1M revenue from meals and
room tax.
Infrastructure and know how to
hold outdoor events- adds to the
168 events,growing economy
through small scale sporting
events
 Growth of EVP and Sport
Jacksonville (Duval County)
7 EVP events within 350 miles
Closest EVP event- Palm Coast FL, 62 miles
Oversaturation of event and sport
Portsmouth (Rockingham County)
Closest EVP event- Plattsburgh NY, 235 miles
Proximity to major cities could grow EVP/Sport.
Grows sport north
Buffalo (Erie County)
Closest EVP event- Plattsburgh NY, 374 miles
We know there is an existing market-
8 beaches in Erie County
University at Buffalo 2016 women's Div. 1 Mac 10 champs
Annual Spikes for Tikes charity volleyball tournament- Raised $150,000 since 2009
Located 17 miles from Canadian border and less than 100 miles from its biggest city.

 Buffalo Portsmouth Jacksonville
Erie County Rockingham Duval County
County

LOCATION/
WEATHER
*

POPULATION

HOTEL
REVENUE

FUTURE
IMPACT
*

*http://www.bestofwny.com/beaches/
*https://www.bls.gov/regions/new-york-new-jersey/summary/blssummary_buffalo.pd
 Buffalo Month Comparison
June
Accessibility Rate- 25%
Total Revenue- $21,518,002 When accessibility rates are
July high, there will be lower hotel
rates
Accessibility Rate- 14%
Total Revenue- $28,596,016 July and August are bringing in

August big revenue

Accessibility Rate- 13% Helping to close gap in June

(approx. $7M)
Total Revenue- $28,943,528
 PRESENTERS:
ETHAN GODFREY
ANTHONY RODI
IAN SPENCER
BEN CAMPBELL
 References

https://www.bls.gov/regions/new-york-new-jersey/summary/bl
ssummary_buffalo.pdf
http://www.portsmouthnh.com/visitor-info/
http://www.visitbuffaloniagara.com/about/
http://www.bestofwny.com/beaches/
https://www.bls.gov/regions/new-york-new-jersey/summary/
blssummary_buffalo.pdf