Big Data Visuals

Toolbox
(4 Vs, Cloud, SaaS, data sizes)
 infoDiagram:
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Big Data Toolbox

(set of predesigned visuals & icons
- handdrawn scribble style)
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Author: Peter Zvirinsky
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These InfoDiagram illustrations are built in Microsoft PowerPoint 2010 and provided in PPTX
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The illustrations can be imported also into older PowerPoint versions (PPT files), MS Word or
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MS Office applications for Apple, Keynote or OpenOffice Impress in all applications able to
open the standard PowerPoint file (PPTX format). Ver1.0, 28.03.2014
Definition: Gartners 3V of Big Data

Big data is high

volume,
high velocity, and/or high
variety information assets
that require new forms of
processing to enable
enhanced decision making,
insight discovery and process
m

Ve y

optimization.
lu

lo

V V
Vo
e

Doug Laney, Gartner, 2012

c

Editable text & quotation mark

it

V
Variet (you can change it yourself as you
like)
y
3V of Big Data explained 3 pieces
puzzle
V
Volume
Data Huge data size, V V
Volume terabytes petabytes

Velocity V
High speed of data
flow, data change and V V
Data Data data processing
Velocity Variety
Variety V
Various data sources
(social, mobile, M2M, V V
structured and unstructured
data)
Extended definition: 4 Vs of Big Data

Velocit
Volume
y
Type your text here
e.g. how you address and how
you relate to those Big Data
characteristics
Veracit
Variety
y
4 Vs of Big Data: Volume

Big Data Volume

increasing data amount
Velocit handling Terabytes Petabytes
Volume
y 1 TB
=1 000 000 000 000 bytes
=1012bytes
=1000 gigabytes
Veracit
Variety 1 PB =1 000 000 000 000 000
y B
=1015bytes
=1000 terabytes
4 Vs of Big Data: Velocity
Velocity of data processing
Need to process data in a fast
way,
considering their huge amount
(TB, PB) and variety (distributed,
Velocit mix of structured and
Volume
y unstructured data)
E.g.
Searching Twitter posts
Fast analysis of video streams
Veracit (Youtube),
Variety Image recognition (real-time
y
augmented reality, online photo
faces recognition),
Sound analysis (speech
recognition)
Text analysis (Internet search)
4 Vs of Big Data: Variety
M2
M
Soci
Huge variety of big data
al Mobil
med
Data from various data e
ia
sources
Social media (Facebook,
Velocit Twitter)
Volume Mobile data (location, texting)
y Machine to Machine systems
(GPS, logs, RFID)
Database systems
Handling various data types
Veracit Structured
Variety records in databases
y (customers, billing, stock
exchange data), Machine
logs
Unstructured
free text, video, sounds
4 Vs of Big Data: Veracity

Veracity of big data

Various data uncertainty and
reliability
Imprecision of data (especially of
unstructured data e.g. text
Velocit message can have double
Volume
y meaning)
Different level of data quality of
structured data (data values are
certain and precise) and
Veracit unstructured data (fuzzy
Variety interpreting of images, free text,
y speech wording )
Technical data quality issues
(various formats, source
availability, updates)
4 Vs of Big Data 4 pieces central
puzzle

Velocit
Volume
Huge data size, y
terabytes - High speed of data
petabytes
V V flow, change
and processing

Variety V V Veracit
Various data sources
(social, mobile, M2M,
y
structured and Various levels of data
unstructured data) uncertainty and
reliability
Big Data: Technology areas Circle
diagram

Big
Data

Clou SaaS
d apps Software as a
Service
& tech
Big Data: Technology areas Hexagonal
diagram

Big Data

Cloud SaaS
Software
Apps
as a
& technology
Service
Big Data: Technology areas -
Alternative visualizations

Big Data
Clou Big SaaS
d apps Data Software as a
Service
& tech

Cloud SaaS
Software
Apps
as
& technology
a Service
Big Big
Dat Data
a
Saa
Clou Cloud SaaS
S
d apps Software
apps
& tech
Software
as a Service
& tech as a
Service
Big Data: Application areas Circular
diagram

Banks &
Insuranc
e

Healtcar
Retail e &
research
Big Data
Applicati
Automot
ons
ive & Telecom
Producti s
on
Energy
&
Utilities
Big Data: Application areas hexagonal
diagram

Banks
&
Insurance
Healtcare

&
Retail Research
Big Data
Applicatio
ns
Automoti
ve
productio
n Telco

Energy
& Utilities
Data sizes
Characteris
Characteri Typical
Typical Analytical
Analytical
Examples
Examples tics
stics tools
tools methods
methods
Sales records,
Personal
Customers Hundreds
Small database thousands of
computer,
Excel, R, other
Simple
(small and records statistics
Data medium
basic statistics
software
(megabytes) companies)
Server
workstation Advanced
Large Customer Millions of computer, statistics,
databases (big records, mostly Relational business
Data companies) structured data database intelligence,
(gigabytes- systems, data data mining,
terabytes) warehouses
Customer
interactions
Cloud, data
(social media, Over millions
centers,
mobile), of records, MapReduce,
Distributed
multimedia distributed, Distributed File
databases,
(video, images, unstructured Systems
Big Data free text),
NoSQL,
(terabytes Hadoop
location-based
petabytes) data, RFIM
Big Data: Opportunities and
Infrastructure

Cheaper
New products
operations
Business
Opportunities
Big
Data
Technology
Infrastructure
Software Hardware
Business Opportunities of Big Data

Localizati Social IT in the cloud

Mobile
on media
services
services services (e.g. salesforce.com,
Realtime
Google docs,
Augment Microsoft Office
informati
ed reality
on 365)

Cheaper
New products
operations
Business
Opportunities
Big
Data
Technology Infrastructure of Big Data

Big
Data
Technology
Infrastructure
Software Hardware

Data Analytics & Databases Technologies

Visualizations, BI Oracle, IBM, Cloudera, Hadoop
Qlikview, Tableau, HortonWorks, EMC2, MapReduce
SAS, GoodData AWS, Windows Azure NoSQL
Apache HBase
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shadow
Icons index for dark background
All fully editable
Color of filling, outline,
shadow
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