ATI

Arsitektur Web 2.0 dan Social

Networks

Web Statistics 2013

61% = social networks

11% = forums
11% = content sites
10% = market places
0.3% = blogs
0.1% = wikis
And others

Social Networks Stats

Users now are connected

Users connected via :
Job, university, hobby, multimedia

Examples:
Flickr : photos
Del.icio.us: bookmarks
Blogs: discussion
IMDB: films

WEB 1.0
Web 1.0 secara umum dikembangkan
untuk pengaksesan informasi dan
memiliki sifat yang sedikit interaktif
Sifat web 1.0 adalah read
One-way communication

Web 1.0 design elements

Static pages instead of dynamic user-generated
content.
The use of framesets / frame
Non standard HTML extension
Online guestbook rather than forum
Using GIF for animation
HTML forms sent via email
User never upload and posting content

Perbedaan 1.0 ke 2.0

Move from personal websites to blogs
and blog site aggregation,
Move from publishing to participation,
Move from web content as the outcome
of large up-front investment to an ongoing
and interactive process,
Move from content management
systems to links based on tagging
(folksonomy)

Web 1.0 vs 2.0 about information

1.0 2.0

WEB 2.0
Menurut Tim OReilly, Web 2.0 dapat didefinisikan
sebagai berikut:
Web 2.0 adalah revolusi bisnis di industri komputer
yang disebabkan oleh penggunaan Internet sebagai
platform, dan merupakan suatu percobaan untuk
memahami berbagai aturan untuk mencapai
keberhasilan pada platform baru tersebut.
Salah satu aturan terutama adalah: Membangun aplikasi
yang mengeksploitasi efek jaringan untuk mendapatkan
lebih banyak lagi pengguna aplikasi tersebut
Sifat dari web 2.0 adalah read write
Terdapat unsur partisipasi

Web 2.0 Framework

Web 2.0 content

The You era: Consumer-generated content swamping, disrupting

traditional media. (Source: Hinchcliffe, D., Web 2.0 Blog,
web2.wsj2.com)

The Six Key Principles of Web 2.0

15

Web 2.0 supporting

technologies

XML APIs
Web services (SOAP / REST)
AJAX (asynchronous JavaScript and XML)
OpenSearch API
Intelligence technologies

Web 2.0 media

Rich media beyond text
Music and audio
Well experienced: File swapping, p2p, iPod, MP3

Video
Recreational and academic: youtube.com,
myspace.com/video, yahoo! Video, bittorrent

Opportunities to remix
Usually recreational, but explore ways to tap this
interest with an academic slant.

Microsoft Office Web Client

Application

The Oracle Experts

Sites as Application: google map

Social bookmarking
There are a number of sites for this
By far the most popular is http://del.icio.us
Rather than bookmarking sites locally allows you to
have access to your bookmarks from wherever you are.
This is a small example of the web as desktop
philosophy.
Sites are application

del.icio.us

Participation: Books to E-book

Web 1.0

Web 2.0

Participation: Wiki

Folksonomy / Tagging
Folksonomi merupakan hasil pengategorian oleh
pengguna.
Secara demokratis pengguna menerapkan tag sesuai
dengan kecocokan mereka terhadap isi materi.
Folksonomi mengatasi kerumitan konsep kategori yang
terstruktur formal dan bertingkat yang disebut taksonomi.
Kelemahan folksonomi misalnya tidak luput dari derau
(noise), bisa terjadi ada banyak tag/label yang
kosakatanya salah, tidak semua user tag/label tersebut
cocok

Tagging

Fitur Web 2.0

Search
Links
Authoring
Tagging
Extensions
Signaling

Search
Search the
content
Oracle Secure
Enterprise
Search Oracle Ultra
Search
Google
Search
Appliance

Links
Build links to other content, users, etc.
Tracking/analyzing clicks/usage patterns
is key

Authoring
Blogging and allowing users to create their
own content
Wikis
Blogspot
Forums

Tagging
Labeling, categorization, grouping content
Google Mail
Automatic

Extensions
Web Services
Personalization components
External calls
Lookups
Mapping
Connecting
Calendaring

Mashups

Signaling

Alerts
Emails
Notifications
RSS

The Competition

Better?

Better?

WEB 3.0
Konsep ini dapat diandaikan sebuah
website sebagai sebuah sistem Artificial
Intelegence
Konsep semantic web

Aplikasi aplikasi online dalam website

dapat saling berinteraksi
Kemampuan interaksi ini dimulai dengan
adanya web service

Web 3.0 / Semantic Web

Architecture

Ciri khas Web 3.0

Web semantik mengerti konten/maksud
Bersifat lebih individual web yang
mengerti aku
Pencarian dalam bahasa pengguna
Penyimpanan data dalam jumlah besar
Pembelajaran otomatis via sistem
Fitur rekomendasi

Social Networks

What are Social Networks?

Using tech/Internet for social life
Benefits:
interaction
Collaboration
Knowledge sharing
Relationship management
The rise of the personal voice
Transparency

Social Networking Activities

Social Web Atribut

Identitas: siapakah Anda?
Reputasi: apa pendapat orang tentang
Anda?
Keberadaan: dimanakah Anda?
Hubungan: Anda terhubung dengan siapa?
Siapa yang Anda percaya?
Kelompok: bagaimana Anda
mengorganisasikan hubungan?
Percakapan: apa yang Anda diskusikan?
Berbagi: content apa yang Anda sediakan
bagi yang lain untuk beriteraksi?

Social Network Architecture

Social Network Analysis?

[Wasserman & Faust 1994] [Scott 2000] [Mika 2007]

A science to understand the structure, the interactions

and the strategic positions in social networks.
Sociograms
[Moreno, 1933]
What for?

To control information flow

To improve/stimulate communication
To improve network resilience
To trust

Community
detection
Global structure
Distribution of actors
and activities

Influences the way

information is shared
[Coleman 1988]

Influences the way actors behave

[Burt 2000]

Semantic social networks

Millions of FOAF profiles
online

http://sioc-project.org/node/158

Istilah
FOAF: Friend Of A Friend, used for
describing people, their relationships and
their activity.
A large set of properties is dedicated to the
definition of a user profile: "family name", "nick",
"interest", etc.

SIOC : Semantically-Interlinked Online

Communities, defines concepts such as
posts in forums, blogs, etc
SKOS : Simple Knowledge Organization
System

FOAF & SIOC

organization
organization

organization

name
mentorOf

Guillaume Erto

mail

guillaume.ereteo@orange-ftgoup.com
manage

contribute

contribute

answers
mentorOf

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- Mobile Wireless and Pervasive Computing