BFT 318 RM

Course Work Activities:

CASE ANALYSIS (10%)
RESEARCH REPORT (40%)

PENILAIAN KURSUS /

COURSE EVALUATION

o KERJA KURSUS / C-WORK

60%

o Analisis kes / Case analysis : 10%

o Penyelidikan / Research
: 40%
o Kerja rumah / Homework : 10%

o PEPERIKSAAN AKHIR /
FINAL EXAMINATION

40%

CW: CASE ANALYSIS ASSIGNMENT (10%)

Deadline date Week 7 (21/10/2016)

hard
In duos (2 persons/group)
Title can be chosen from journal articles
or newspaper headlines published in
July, August, September & October
2016.
Every group has to choose different
title.

CASE ANALYSIS FORMAT

Required Sections
I. Executive
Summary

Guidelines
One to two paragraphs in length

On cover page of the report

Briefly identify the major problems facing the manager/key person

Summarize the recommended plan of action and include a brief

justification of the recommended plan

II. Statement of the

Problem

III. Causes of the

Problem

IV. Decision
Criteria and
Alternative
Solutions

State the problems facing the manager/key person

Identify and link the symptoms and root causes of the problems
Differentiate short term from long term problems
Conclude with the decision facing the manager/key person
Provide a detailed analysis of the problems identified in the Statement of
the Problem
In the analysis, apply theories and models from the text and/or readings
Support conclusions and /or assumptions with specific references to the
case and/or the readings
Identify criteria against which you evaluate alternative solutions (i.e. time
for implementation, tangible costs, acceptability to management)
Include two or three possible alternative solutions
Evaluate the pros and cons of each alternative against the criteria listed
Suggest additional pros/cons if appropriate

CASE ANALYSIS FORMAT (cont.)

Required Sections
V. Recommended
Solution,
Implementation and
Justification

Guidelines
Identify who, what, when, and how in your recommended plan of action

Solution and implementation should address the problems and causes

identified in the previous section

The recommended plan should include a contingency plan(s) to back up

the ideal course of action

Using models and theories, identify why you chose the recommended plan

of action why its the best and why it would work

VI. External
Sourcing

5 external sources (in addition to your textbook) should be referenced to

back up your recommendations or to identify issues. This information
would be ideally sourced in current journals, magazines and newspapers
and should reflect current management thought or practice with respect to
the issues identified.

VII. Spelling
Grammar and
Presentation

Your case analysis should :

Include the 5 sections listed in the outline
Be double spaced and the pages should be numbered
Have 1inch margins top bottom left and right
Use 12 point font size
Be free of spelling errors
Use an established referencing system
Present the executive summary on the first page of the assignment along
with your name (s), student number(s), course section and due date

Ericsson to cut up to 4,000 jobs in

Sweden: report
AFP | October 04, 2016 08:50 MYT

SAMPLE I

Toyota rolling out US$400

mug-sized talking robot
AFP

SAMPLE II

Facebook launches Marketplace

to let users buy and sell items
Nizam Bakeri, Astro Awani | Published on October
03, 2016 23:52 MYT

SAMPLE III

Software star Google expected

to flex hardware muscle
AFP | Published on October 02, 2016 16:11 MYT

SAMPLE IV

Petrol price up 10 sen, diesel

up 5 sen from Oct 1
Astro Awani | Published on September 30, 2016
21:41 MYT

SAMPLE V

Celcom offers iPhone 7, iPhone

7 Plus from Oct 14
Published on September 30, 2016 12:52 MYT

SAMPLE VI

Honda confirms Takata airbag

rupture in Johor crash
Published on September 29, 2016 13:47 MYT

SAMPLE VII

PENILAIAN KURSUS /

COURSE EVALUATION

o KERJA KURSUS / C-WORK

60%

o Analisis kes / Case analysis : 10%

o Penyelidikan / Research
: 40%
o Kerja rumah / Homework : 10%

o PEPERIKSAAN AKHIR /
FINAL EXAMINATION

40%

CW: RESEARCH REPORT

o Members of the group : 4 students
o Number of groups : 12 to 15
o Titles of the research : Week 8 (MS-Break).
o Research Proposal Presentations : Weeks 9,
10.
o Number of presentations per week : 6 to 8
o Final Research Report Delivery : Weeks 13 15
o Report submission : On the day of delivery

RESEARCH REPORT
OUTLINE
o Title
*Name of group members, PPIPT,
UniMAP, year.
*Table of content.
*Abstract Problem statement, aim,
main research questions, methods, major
findings & solutions.

o Chap. 1 Introduction
*Statement of problem, Aim / Objectives,
Research questions, Limitations.

o Chap. 2 Literature
Review
*Terms, phrases Definition, Previous
researches finding.

o Chap. 3 Design of the

Study
*Theoretical framework, Sampling procedures &
size, Instrumentation & research methods used.

o Chap. 4 Research
Findings & Data Analysis
*Data Findings main issues based.

o Chap. 5 Summary &

Conclusions
* List of main findings, list of suggestions or
recommendation or solutions to overcome
problems.

o List of Books / References

RESEARCH PROPOSAL LAYOUT