Management

Pepsi Co..
Presented by:Sheheryar Ahmed Qureshi
Salman Ayub Khakwani
Anum Zubair Karim
Faisal Rasheed
Ammad Shahid

Presented to:Sir Waseem Ahmed

Pepsi Co.
Introduction:We are the largest beverage company
in Pakistan (A Franchise of PepsiCo Inc.) with a successful
business history of more than 25 years.

Mission Statement:Mission is to produce Pepsi Co.

quality beverages, maintain market leadership by
growing our sales volumes, strengthen our market
share, deliver ROI to all of its stakeholders and fulfill
its responsibilities in the community.

Pepsi Co.
History :Pepsi is a carbonated soft drink produced and
manufactured by PepsiCo. The drink was first made in the 1890s
by pharmacist Caleb Bradham in New Bern, North Carolina. The
brand was trademarked on June 16, 1903. There have been
many Pepsi variants produced over the years since 1898.
It was first introduced as "Brad's Drink" in New Bern, North
Carolina in 1898 by Caleb Bradham, who made it at his
pharmacy where the drink was sold. It was later named Pepsi
Cola, possibly due to the digestive enzyme pepsin and kola nuts
used in the recipe. Bradham sought to create a fountain drink
that was delicious and would aid in digestion and boost energy.

Pepsi Co.
What is Pepsi Co. Management ?
Coordinating an over seeing the work activity of
others so that their activities are completed
Efficiently & Effectively.

Who are Pepsi Co. Managers ?

Pepsi Co. Mangers coordinates and over sees
the work activities of employees of Pepsi Co.

Pepsi Co.
What function do Pepsi Co. Managers Perform ?
Interpersonal Roles
Informational Roles
Decisional Roles

What is the view of Pepsi Co. Managers ?

Omnipotent
Symbolic

Pepsi Co.
How is Pepsi Co. Managers Job is
changing ?
Changing Technology
Changing Security Threats (War on Terror)
Increased emphasis on organizational

and Managerial Ethics

Increase Competitiveness (Amrit Cola, Makah
Cola)

Management Hierarchy
Managing
Director

M. Imran
Khan

Chief
Operating
Officer

M. Tariq Javed

General
Manager
M. Bin Bhatti

Production
Manager
Anjum Pervez

Finance &
Sales
Manager
M. Asif Khan

Management Hierarchy
Senior
Manager
Admin

Saif Ulla Zia

Senior
Manager MIS

Rai
Zeshaan

Senior
Manager Store
Mehmood
Ahmed

Senior
Manager
Finance
Muhammad
Ahmed

Senior
Manager
Production &
Quality

Azhar Javed

Senior
Manger
Accounts
Zafar Iqbal
Senior
Manager
Mechanical
Workshop
Akhtar

Senior
Manager
Purchase
Abid Latif

Hussain

Management Hierarchy
Middle
Manager

Admin
Manager

Deputy
Manager
NonManagerial
Staff

Assistant

Organization
What is an Organization ?
A deliberate arrangement of people to accomplish
some specific purpose.

Pepsi Co. as organization ?

Pepsi Co. is well known for its Pepsi beverages products
. This is a multinational corporation also responsible for the
production of Frito-Lay, Gatorade, Tropicana & Quaker
Products but only in international Markets.

Pepsi Co.
Characteristics &
Structure
Common Characteristic of Pepsi Co. as

Organization ?
* Distinct purpose (Mission)
Organizational Structure of Pepsi Co. ?

* Adaptive Organization.

Parameters of
Managerial Discretion
Organizational Culture :A system of shared meanings and common
beliefs held by organizational members that
determines, in a large degree, how they act towards
each other.

Dimensions of Organizational Culture :* Attention To Detail

* People Oriented

* Outcome Oriented
* Aggressiveness

Pepsi Co.
Organizational Culture
Sources of Organizational Culture :* Past Practice
* Behavior Of Top Management

Managerial Decisions Effected by Culture

:* Planning
* Leading

* Organizing
* Controlling.

Pepsi Co.
Organizational Culture
Contd..
Pepsi Co. Facing Cultural Issues :* Creating an Ethical Culture
* Creating an Innovative Culture
* Creating a Customer-Responsive Culture
Workplace Spirituality in Pepsi Co. :* No Work place spirituality

Parameters Of Managerial
Discretion Contd.
Pepsi Co. External Environment :Coca-Cola, Government, Bottle Suppliers,
etc

Components of the External Environment

:* Specific Environment
* General Environment

Pepsi Co.
Environment

External Environment :Specific Environment :-

* Coca-Cola, Amrit Cola, Makah Cola etc.

* Bottle Supplier, Water Supplier, Other Material
Suppliers.
* Customers (You, Me and Our families)
* Public Pressure Groups( Jamatul Dawa)

General Environment :* Economic Recession

* Political Instability
* Social Culture of Pakistan

Pepsi Co. Environment

Contd..
How the Environment Affects Managers ?

* Environmental Uncertainty :
Pepsi Co. managers have knowledge of and are
able to predict change their organizations external environment is
affected by, they keep two things on their mind while making any
prediction :* Complexity of the environment.
* Degree of change in environmental components.

Organization Stakeholder

Human Resource
Management
What is Human Resource Management

for Pepsi Co. ?

For Pepsi Co. human resources Management can be a
significant source of competitive advantage.

Why Human Resource Management is

Important for Pepsi Co. ?

* Skilled People
* Production Quality Control

Human Resource
Management Contd.
Current Issues Pepsi Co. Facing in

H.R.M ?
* Standard of Education
* People Demand

How do Pepsi Co. Measure the

performance of Staff ?
* Overall Task Oriented
* Staff Administration

Human Resource
Management Contd.
Different Trainings provided by Pepsi

Co.to
their Staff ?
* International Visits & Seminars
* Local Discussion Programs

How do Pepsi Co. Setup H.R Strategy ?

* Aim Goals
* Planning
* Forecasting

Human Resource
Management Contd.
Challenges Pepsi Co. Facing of H.R in

Pakistan ?
* Political Instability
* standard of Education
* Economic Crises

The Most Important Management

Function In Pepsi Co. ?

* Planning

Human Resource
Management Contd.

Job analysis Regarding Pepsi Co. ?

* Job Description
* Job Specification

Recruitment & Selection process of Pepsi

Co. ?
* News Paper
* Company Website
* Job Portals (Rozee.pk)

Strategic Management & Planning

What is Strategic Management for Pepsi

Co. ?
* Developing Organizations Strategies
* Basic Management Functions

Management Functions Pepsi Co. Perform ?

* Planning
* Organizing
* Leading
* Controlling

Strategic Management & Planning

Contd .
The Strategic Management Process

Pepsi Co. Follows ?

* Mission, Goals & Strategies
* Doing External & Internal Analysis
* Formulating, Implementing Strategies
* Evaluating Results

Strategic Management & Planning

Contd
What is planning for Pepsi Co. ?
* Setting Goals
* Establishing Strategies
* Developing Plans

Why do Managers of Pepsi Co. Plan ?

*
*
*
*

Provides direction
Reduces uncertainty
Minimizes waste and redundancy
Sets the standards for controlling

Strategic Management & Planning

Contd
Traditional Goal Setting ?
* Broad goals are set at the top of the organization.
* Goals are then broken into sub-goals for each
department
* Assumes that top management knows best because
they can see
the big picture.

S.W.O.T Analysis of
Pepsi Co

S.W.O.T Analysis
Contd
Strengths :* Competitive Oriented Mentality
*
*
*
*

Quality Control (PCI Check n Balance)

Location & Place (Geographical Location)
Sponsorships (PCB, Brand Ambassadors)
Market Share
(65% In 2010, falls form 80% in 1990)

S.W.O.T Analysis
Contd
Weaknesses :* High Rates (in terms of major Competitor)
* Weak Supply Chain
* Decline in Taste
* Formal Hierarchy Slow Decision making

S.W.O.T Analysis
Contd
Opportunities :* Increased Population
* Technology Development
* Fountain Fresh\Vending Machines
* Diversification (Snack food)

S.W.O.T Analysis
Contd
Threats:* Political Instability
* Economic Recession
* Competitor Intentions
* Threats of Labor Strikes
* Material Shortage Problem

Conclusion
In the end we conclude that Pepsi Co. is
almost covering all essential parts of being a
strong Organization by having a strong
Management System but still its not
Completely Decentralized MNC in Pakistan as
final Decision power is with Pepsi Cola
International and they are still facing some
serious problems\Issues regarding H.R.M and
market share.

Q&A
Session