SEVEN LESSONS FROM THE HISTORY OF OUSA Presented with apologies to: Le sso n O n e : S tru ctu re M a tte rs 1992 Context OUSA founded by a group of student unions dissatisfied with the responsiveness of the Ontario Federation of Students.
Original members included U of T
(APUS), Queen’s, University of Waterloo, Laurier & Brock.
Formally incorporated in 1994.
Democratic and member-driven governance improves member retention, member buy-in, and organizational legitimacy.
Transparency – in everything from financial accounts to decision making – is critical.
“Fight out in the open.”
Le sso n Tw o : Po licy is Po litica l Even good ideas can be misrepresented.
Political context and timing is
important. Yesterday’s bad idea can be today’s Eureka! moment. And vice versa.
The more complex and well-
reasoned an idea, the easier it can be attacked in the court of public opinion. Context At its founding, OUSA advocated tuition increases and the introduction of an income- contingent loan system.
The policy wasn’t necessarily bad – every
dollar in tuition fee increases would be accompanied by three new dollars of government investment. And far worse policies were introduced by the Harris government in 1995.
Tragically easy to attack: “OUSA wants you to
pay more tuition, accept more debt.” Your responsibility is to promote the best possible policy options for your members. But be aware of their political implications, and be prepared to defend them. Le sso n T h re e : R e se a rch , R e se a rch , R e se a rch Courtesy of xkcd.com Any good policy is based on solid research.
Nobody will listen if you can’t back
up your positions with good data and analysis. Context OUSA policy research has evolved: focus on ‘traditional’ issues like tuition fees has broadened to funding, financial aid, and an in-depth focus on educational quality. OUSA is now a “thought-leader” in the
sector- your views will sought out and
respected. The quality of OUSA’s research has
allowed it to make real policy
interventions over the past 10 years. Notable OUSA research: Le sso n Fo u r: Ta ctics a re im p o rta n t How you choose to accomplish your mission and goals defines your organization.
There is no ‘right way’ to lobby.
Choose your methods based on circumstances. Context The Lobby Model (aka The OUSA Model): effect policy change through policy recommendations, direct connection with government representatives. Pros: better access to government, views more respected in policy circles, non- partisan. Cons: can appear “in the pocket” of government, lower public profile, must work within ‘boundaries’. Context The Populist Model (aka CFS Model): advocacy characterized by protests, events, and direct action. Seeks to effect change by moving public opinion. Pros: very visible, improved public profile, demonstrates value to otherwise disengaged members. Cons: can lose control of your message, adversarial relations with government, not ‘solutions oriented’, highly partisan Be familiar with all the methods at your disposal. Compile an ‘advocacy toolkit’ and apply the best approach for the situation. Le sso n Five : U se yo u r co n n e ctio n s Advocacy is about relationships. Always work to establish and build your connections with politicians, civil servants, stakeholders, and media. Friends in useful places OUSA alumni are well represented throughout government and the PSE sector: MTCU Ministry of Education Ministry of Children and Youth Services Council of Ontario Universities OCUFA Office of the Leader of the Official Opposition (Federal) Wherever Andrew Boggs ends up Le sso n S ix : A d vo ca cy W o rks Government , in the final analysis , is organized opinion . Where there is little or no public opinion , there is apt to be bad government . - MacKenzie King “ There ’ s no trick to it … it ’ s just a simple trick .” - Brad Goodman The right combination of good governance, quality policy, strong relationships, and effective tactics will allow you to make a real difference to university education in Ontario.
Be realistic. What can you do this
year to achieve your long-term goals? Notable OUSA Achievements Ancillary fee freeze and protocols (1994) Ontario Advisory Committee on Student
Financial Assistance (OACSFA) (1998)
Increased OSAP in-study earnings cap
(1999) Five-year tuition fee limits (2000-05)
and tuition fee freeze (2004-06)
Reduced parental contribution
expectation for OSAP (2004)
Major impact on recommendations of Le sso n S e ve n : B rin g a C a m e ra Because you never know… Q u e stio n s?