Professional Documents
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COMMUNICATION
SUMMARY
Established in 1982, UK based Megahertz Communications
Britain Leading independent broadcasting system builders
Providing turnkey solution to emerging broadcast media
entities
PROBLEMS
Pre-shipment financing major problem due to high risk
WHAT WAS THE MOTIVATION FOR MEGAHERTZS SHIFT TOWARD A STRATEGY OF EXPORT-LED GROWTH?
WHY DO YOU THINK THE OPPORTUNITIES FOR GROWTH MIGHT BE GREATER IN FOREIGN MARKETS?
DO YOU THINK THAT DEVELOPING COUNTRIES ARE LIKELY TO BE A MAJOR MARKET OPPORTUNITY FOR
MEGAHERTZ
This problem illustrated the small firm who doing export especially in the
area that bank consider it risky. But in tradeoff usually those area have
good potential of growth