Q4.

Who would be
the audience for
your media
product?
By Elena Middlicott

GraphWhat is your Gender?

females

males

22%

78%

This is the percentage of females and males which are our target
audience from our survey. The percentage shows 78% are females and
22% are male, showing we need to target females more than we do
males but they still need to targeted in a small aspect.

audience

Teenage girls between 15-21

Thriller links to our

Target Audience:
A main female protagonist.
Sensitive and in touch with her emotions as
females are stereotyped to be.
Healthy and normal body weight/BMI of characterlinking to realistic size of real women- naturalunmodified
On trend with clothing as she is in dark colours
which is a popular trend with teens at this current
point.
The protagonist also has accessories like earrings
and bracelets, linking to teens who add items to
assist their outfits.
The protagonist relates to age- she is 17 years old

Teenage Girls- (15-21)

The main target audience in which we are appealing to is teenage girls who are between
the age to 15- 21 as there is mild swearing from the character. However, the storyline is
also very sensitive as she is struggling with mental health issues, therefore someone of a
more mature age is best to watch it in order to understand and know the severity of the
condition. The idea also suggest suicide, but is a little vague but the pills may also
suggest the idea of them being her medication to take in order to get better and recover
to a normal state. Additionally, the way that this thriller appeals to Teenage girls is the
main factor that protagonist is a female character who is 17 years old, falling into the age
bracket of the years that we are trying to target. Although, there is some skin of the girl
on show, this therefore could also appeal to teenage boys, who stereotypically like
females and desire for her body. The character is also of a healthy, normal weight.
Showing, that boys like girls who are thin. In contrast, this is a great role-model to girls
who within the media are felt more pressured to be very thin and pet, when in fact our
thriller portrays a healthy weight to look up to, reassuring girls on there on body shape.
We also found that using a female model was much better as girls react to both sexes and
boys on react to girls in footage , like films. Therefore , using a female protagonist we are
able to link effectively with boys and girls, but girls is more of our specific area that we
want to target. Our thriller is very in touch with emotions, stereotypically in which girls are
more open about, applying to females more than males. But, to subvert this idea we want
to open our thriller beyond females to portray to men that it is okay to be open about your
emotions, but also the fact that this condition affects those who are between 15 to 35 but
it also affects both females and males equally. Reinforcing, that this condition doesnt just
affect females but also males. To subverts the stereotypes further we could of portrayed a
male character with the same condition, but this would appeal even more to females and
far less to males as they tend to only recognise females. To conclude, the female role is
what appeals most to females but also may appeal to men too.

Other Target Audience:

Gay Teenage boys between 15 to 21

Questionnaire:

Within our questionnaire the question what kind of

things do you look for in thrillers was asked and this
was the feedback from our target audience. Most of
them wanted something that builds tension which I
feel will have provided through not giving to much
information away and with holding the identity of the
character for a little while. However, of them ask for
action thriller which I feel we haven't achieved as it is
more psychological thriller which only one of target
audience asking for specifically in the feedback.

The clich areas that our target audience specified

was mainly stalker type thrillers which I feel that we
have subverted completely, creating a more
interesting outcome. However, our thriller is very
clever in the sense that it doesnt distinguish if she
is committing suicide or trying to take tablets to
overcome the illness. Therefore, if it is suicide she is
dying in a different way rather than being killed or
stabbed. Therefore, subverting what is also
stereotypically seen by our target audience. Finally,
the music that we have used in our thriller I feel is
different and relates well to our theme, although we

Used a ethnic character or with

strong religious beliefs, linking
to those who are religious or
other racial backgrounds.
Used a variety of actorslooking at more than one
persons life coping with
schizophrenia.

To improve:

Use a male actor

alongside our actress,
portraying the condition
through a female and
male role- linking the
idea that condition
Use more special
To improve:
affects women and men
effects to ensure
Show more manic
equally.
audience know that
behaviour- e.g.
the sins are in her
throwing things or as
head- use an effect
she is rather calm and
that portrays a dream
erratic behaviour may
like quality or
portray the condition
Use more interesting
shots- such effect
as
Darken the lighting further
hallucination
.
further.
birds eye view to make the character
throughout the footageseem small and worms eye view shots
creating stronger shadow and
with the sins to show higher authority
darken the mood of thriller
over the character.
further.
To conclude , in order to improve or extend the opening further these elements I feel need to be
applied. However, we were limited on money with no budget and using money from our own pockets,
alongside limited on software. If we had more accessible software of higher or modern quality, the
outcome may have been different. In addition, we also had limited time- with more filming time
without having to reach a deadline we could have found more actors rather than isolating the idea to
one and expand the idea further, that are reliable rather than letting us down- the reason we isolated
the idea to one character. Overall, these areas would expand the opening into a high-end thriller
instead of a British isolated thriller film.

Other films:

All of these films are based on people who suffer from

schizophrenia. Although, they are all portrayed differently,
the way that they link is the fact they all suffer with a
mental illness. However, I never promised a rose
garden, Canvas and 15 Park Avenue are all female
protagonist roles and look at how they are suffering with
the condition. In contrast, they all look at the side effects
of the condition and how others perceive the condition,
including family, friends and even strangers, like in The
Soloist which looks at a homeless man who befriends a
white man, but the Homeless man has Schizophrenia.
This film is the biggest contrast between ours as we have
displayed no racial identity other than white race, as well
as we have also used no male characters within our
thriller, showing less appeal to men. In conclusion, we
could have portrayed a male character instead of female
or used a black actress. However, the character does
have a tanned skin, therefore linking to race in a small
aspect. In subversion to this we linked heavy with the
other films being female dominated, although they
portray family support where as our character portrays no
support. This is similar to I never promised you a rose
garden, she also is a state of bizarre fantasy realm,
which is what are character is in, struggling to distinguish
between this and reality. Overall, this film is very much
similar to our idea, but the character eventually can tell
between reality and fantasy, but will our character be able
to eventually?