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Dr. Pooja Sharma
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Introduction to Retail
Unit I
Introduction to Retail: what is Retail, The
functions of retail, retailing in India. The
evolution of retail in India, retail Change in
India
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Preapred By Dr.Pooja Sharma
Introduction:
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Wheel of Retailing
2.
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3.
4.
5.
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Functions of a retaillier
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2.
5.
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5.
6.
7.
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Number of outlets
Location
Size.
Because of overlap of classification criteria, some
stores may qualify as under two different
categories.
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1.
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2.
3.
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4.
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Manufacturer
Manufacturer
Manufacturer
Wholesaler
Retailer
Consumer
Feedback
Retailer
Consumer
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Consumer
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Retailing in India.
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The Khadi & Village industries (KVIC) was also set up post
independence. The cooperative movement was again
championed by the government.
PDS: 463,000
2.
3.
KVIC: 7,000
4.
CSD Stores:3,400
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Emerging
Established
Formats
Traditional
formats
Exclusive retail outlets
Formats
Kirana shops
Hypermarket
Itinerant Salesman
Convenience/
Internal retail
Haats
department stores
Malls / Specialty Malls
Melas
PDS/
Multiplexes
Mandis etc.
fair price shops
Fast food outlets
Pan/ Beedi shops
Service galleries
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2.
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3.
4.
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2001-02
2007
CAGR (%)
(compound Annual
growth rate)
TOTAL
16,000
37,216
18
Food
1,800
7,473
33
Clothing
4,950
10,423
16
Cons.Durables
1,650
3,787
18
450
1,426
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Organized
Sector
share (%)
2-3
Trade
($ bn)
Employment
(%)
Shops
(million)
India
180-394
12
China
360
12
2.7
20
US
3800
12.6-16
15.3
80
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