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Logistics System

Rule Of Conduct
Min 80% Present in Class
Present in Class Before Starting the
Lecture
Dont Use Sandal, Kaos Oblong and
Hand Phone During the Lecture
Having Good Attitude

SAP
Minggu

Materi

Metoda

Referensi

Concept & Framework Logistics


1
2
3

Concept of Logistics & Evolution


Basic Work of Logistics & Performance
Presentation of HW: 1

L&D
L&D
P&D

1, 2,&3
1&2

Logistics Planning and Control


4
5
6

Concept & Method of Planning & Control


Optimization & DRP Method
Presentation of WH: 2

7
8

Deterministic Model
Probabilistic Model

L&D
L&D
P&D

3
2&3

L&D
L&D

2&3
2&3

L&D
L&D
P&D

2&3
2&3

L&D
L&D

1, 2,& 3
1, 2,&3

L&D
L&D
P&D

1, 2,&3
1, 2,&3

Inventory & Warehousing


Mid Test
9
10
11
12
13
14
15
16

Multi Echelon Inventory Model


Warehousing
Presentation of HW: 3

Transportation

Transportation Planning
Routing and Scheduling

Logistics Design

Structural Aspect
Functional Aspect
Presentation of HW: 4

Final Test

References
1. Bowersox, Closs & Cooper:Supply Chain
Logistics Management, Mc. Graw Hill, New
York, 2002
2. Stock & Lambert:Strategic Logistics
Management, Mc. Graw Hill, New York, 2001
3. Chopra & Meindl:Supply Chain Management:
Strategy, Planning and Operation Prentice Hall,
New Yersery, 2001

Assessment
Requirements:
Min 80% Present in Class
Having Good Attitude

Score/Grade :
Mid Semester Test (UTS) : 30%
Final Test (UAS): 30%
Homework (PR) : 40%
Group
: 30% ( 4 papers &problems)
Individual : 10% ( 1 paper)

Logistics ?
Disiplin Yang Berkaitan Dengan Pengadaan
(
Procurement), Penyimpanan Barang ( Storage ) Dan
Penghantaran ( Delivery ) Sesuai Dengan Jenis, Jumlah,
Waktu, Dan Tempat Yang Dikehendaki Dari Titik Asal
(
Point Of Origin ) Ke Titik Tujuan ( Point Of Destination )

Obyek
Barang
(Goods)

Aktivitas
1. Procurement
2. Sorage
3. Delivery

Misi
1. Right Goods
2. Right Time
3. Right Place

1. Aliran Barang ( Flow Of Goods )


2. Aliran Informasi ( Flow Of Information )
3. Aliran Uang ( Flow Of Money )

Logistics Activities
Procurement
Storage
Delivery:
Transportation
Services

Linkage
Channel
Structure

Coordination
Relationship
Management

Logistics Cycle
Pemrosesan
Order

Transmisi Order

Order
Konsumen

Seleksi Order

Transportasi
Order

Pengiriman ke
Konsumen

Logistics Mission
Right Goods
Right Time
Right Place
Flow of Goods
Flow of Information
Flow of Money

Logistics Flow Network


J a r in g a n P e m a s o k

S is t e m / a lir a n
tra n sp o rta si

S is t e m / a lir a n
I n fo rm a si

S is t e m / a lir a n
F in a n s ia l

J a r in g a n F in a n s ia l

Jaringan Informasi

J aringan Transportasi

S is t e m / a lir a n
M a t e r ia l

Role of Logistics
Increase
Efficiency and Productivity
Reduced Unit Cost
Better Services
Competitive Advantage

Stakeholder
Shippers
Shippers

Consumers
Consumers

Logistics
Logistics
Service
Service
Providers
Providers

Government
Government

Performance Indicator
Customer : Services
Provider : Cost
Owner : Return

Competitiveness

Marketing/Logistics Management Concept


CustomerSatisfaction
Satisfaction
Customer
Suppliers
Suppliers
IntermediateCustomer
Customer
Intermediate
FinalCustomer
Customer
Final

IntegratedEffort
Effort
Integrated
Product
Product
Price
Price
Promotion
Promotion
Place
Place

CompanyProfit
Profit
Company

Maxlong
longterm
termprofitability
profitability
Max
Lowestcost
costgiven
givenan
anacceptable
acceptable
Lowest
levelofofcustomer
customerservice
service
level

Interface Marketing & Logistics


Product
Product
Price
Price

Promotion
Promotion
Place
Place

Inventory
Inventory

Transportation
Transportation

Lot
Lot

Warehousing
Warehousing
OrderProcessing
Processing
Order
Information
Information

Evolution of Logistics System


Partial Approach

Integrated Approach

Value Chain
Vertical Marketing System

Partial Approach
Logistics as Part of Business Activity

Procurement

Physical
Distribution

Physical Distribution
(Partial)

Manufacturing
Manufacturing

K
K
O
O
N
N
SS
U
U
M
M
EE
N
N

Physical Distribution
(Integrasi)

Manufacturing
Manufacturing

K
K
O
O
N
N
SS
U
U
M
M
EE
N
N

Procurement
(Partial)

SS
uu
pp
pp
ll
II
ee
rr

Manufacturing
Manufacturing

Procurement
(Integrated)

SS
uu
pp
pp
ll
II
ee
rr

Manufacturing
Manufacturing

Integrated Approach
Logistics as integrated part of business
entity
Supply Chain
A Network of Connected And Interdependent
Organizations Mutually And Co-operatively
Working Together To Control, Manage And
Improve The Flow Of Materials And
Information From Supplier To End Users

Integrated Logistics System


s
u
p
p
l
i
e
r

A lir a n I n fo r m a s i

P ro cu re m e n t

M a n u fa c tu r in g

A lir a n B a r a n g

P h y s ic a l
D is t r ib u t io n

C
u
s
t
o
m
e
r

Market Distribution
Objective is to assist in revenue generation by
providing strategically desire customer service
levels efficiently
Activities related to providing services

Order receipt and processing


Deploying inventory
Storage and material Handling
Outbound transportation
Coordinate with marketing planning in such areas as pricing, promotional
support, customer service levels, delivery standard, handling return
merchandise, and life cycle support

Integrated Logistics
Order
Order
Processing
Processing

Facility
Facility
Network
Network

Warehousing
Warehousing

Inventory
Inventory

Transportation
Transportation

Chain Network
(VERTICAL MARKETING SYSTEM
Supplier
Supplier
Manufacturing
Manufacturing
Whole Seller
Seller
Whole
Retailer
Retailer

Customer
Customer

Supply Chain
Materials Flow
Suppliers
Suppliers

Procurement
Procurement

Manufacturing
Manufacturing

Distributions
Distributions

Requirements Information Flow

Customers
Customers

Achieving An Integrated Supply Chain


Stage one: Base

Line

Material

Customer

Flow

Service

Material
Material
Production
Purchasing
Production
Purchasing
Control
Control

Sales Distribution
Distribution
Sales

Achieving An Integrated Supply Chain


Stage two: Functional

Integration

Material

Customer

Flow

Service

Materials
Manufacturing
Materials
Manufacturing
Management Management
Management
Management

Distribution
Distribution

Achieving An Integrated Supply Chain


Stage three:

Internal Integration

Material
Flow
Materials
Manufacturing
Materials
Manufacturing
Management Management
Management
Management

Customer
Service
Distribution
Distribution

Achieving An Integrated Supply Chain


Stage four:

External Integration

(Total Supply Chain Management)

Material

Customer

Flow

Service

Suppliers
Suppliers

Internal
Internal
Customers
Customers
Supply
Chain
Supply Chain

Integrated Supply Chain Model


Customer
Customer

Information & Financial Flow


Product & Information Flow

Retailer
Retailer
Distributor
Distributor
Manufacturing
Manufacturing
1stTier
TierSupplier
Supplier
1st
2ndTier
TierSupplier
Supplier
2nd

1st Tier Supplier

2ndTier
TierSupplier
Supplier
2nd

2ndTier
TierSupplier
Supplier
2nd

Logistics Flow
Customer
Customer

Supplier
Supplier
Distributor
Distributor

Supplier
Supplier

Customer
Customer
Customer
Customer

Manufacture
Manufacture

Customer
Customer

Distributor
Distributor

Supplier
Supplier

Customer
Customer

: Carrier

General Supply Chain Model


Information, Product, Services, Financial, and Knowledge Flow

M
M
AA
TT
EE
RR
II
AA
LL
SS

Supplier
Network

Integrated
Enterprise
PROC

DISTRI
BUTION

MANUFAC
TURING

EE
NN
DD

Distributive
Network

CC
UU
NN
SS
UU
M
M
EE
RR
SS

Capacity, Information, Core Competency, and Human Resources Constraints

Cycle

Stage
Customer

Customer Order Cycle

Replenishment
Cycle
Manufacturing
Cycle
Procurement
Cycle

Retailer
Distributor
Manufacturer
Supplier

Customer Order Cycle


Customer
Customer
Arrival
Arrival

Customer
Customer
OrderEntry
Entry
Order

Customer
Customer

OrderReceiving
Receiving
Order

Customer
Customer

OrderFulfillment
Fulfillment
Order

Replenishment Cycle
RetailOrder
Order
Retail
Trigger
Trigger

RetailOrder
Order
Retail
Receiving
Receiving

RetailOrder
Order
Retail
Entry
Entry

RetailOrder
Order
Retail
Fulfillment
Fulfillment

Manufacturing Cycle
Order
Order
Arrival
Arrival

Receiving
Receiving

Production
Production
Scheduling
Scheduling

Manufacturing
Manufacturing
Shipping
Shipping

Procurement Cycle
OrderBased
Basedon
on
Order
ManufacturersProd..
Prod..
Manufacturers
Scheduleor
or
Schedule
SuppliersStocking
Stocking
Suppliers
Needs
Needs

Receivingat
at
Receiving
Manufacturer
Manufacturer

Supplier
Supplier
Production
Production
Scheduling
Scheduling

Component
Component
Manufacturing
Manufacturing
Shipping
Shipping

Supply Chain Management


The Management of Upstream And Downstream
Relationship With Supplier And Customers To
Deliver Superior Customer Value At Least Cost

Linkage

Coordination

Channel
Structure

Relationship
Management

Evolution of the Externalization of


Logistics Activities
Client
Client
Client

Client

Client

Business Process Mgt

4PL
4PL

3 PL Provider

00s 4 PL

IT Service Provider

3 PL Provider

Internal Logistics

90s Outsourcing

<80s Insourcing

Supply Chain Decision Making Framework


CorporateStrategy
Strategy
Corporate
CompetitiveStrategy
Strategy
Competitive
SupplyChain
ChainStrategy
Strategy
Supply

Supply Chain Structure

Inventory
Inventory

Transport
Transport

Whousing
Whousing

Information
Information

Supply Chain Planning


Link To Business Goal & Strategies
Vision&
&
Vision
Mission
Mission
BusinessGoal
Goal
Business
Strategies
&&Strategies
Customer
Customer
Service
Service
Requirements
Requirements
Integrated
Integrated
SupplyChain
Chain
Supply
Planning
Planning
Designofof
Design
Integrated
Integrated
SCMSystem
System
SCM
Overall
Overall
Performance
Performance
Measure
Measure

Competitive advantage and the three Cs


Source: Ohmae. K, The main of the strategist, Penguin Books, 1983

Customers

Assets&
&
Assets
Utilization
Utilization

Company

e
lu
Va

Va
lu
e

Needsseeking
seekingbenefits
benefits
Needs
atacceptable
acceptableprices
prices
at

Cost
Differentials

Assets&
&
Assets
Utilization
Utilization

Competitors

Supply Chain Improvement Benefits


Typical Quantified Benefits From
Integrating The Supply Chain:
Delivery Performance

16% 28% Improvement

Inventory Reduction

25% - 60% Improvement

Fulfillment Cycle Time

30% - 50% Improvement

Forecast Accuracy

25% - 80% Improvement

Overall Productivity

10% - 16% Improvement

Lower Supply Chain Costs

25% - 60% Improvement

Fills Rates

20% - 30% Improvement

Improvement Capacity
Realizations

10% - 20% Improvement

Somber: QAD PRTM ISC Benchmark Study

Scope of Supply Chain Strategy


Inventory
Strategy
Inventory
levels
Deployments of
inventories
Control
methods

Transport
Strategy
Customer
Customer
ServiceGoals
Goals
Service

Location Strategy
Number, size, and
location of facilities
Assignment of stocking
points of sourcing
points.
Private/public

warehousing

Modes of
transport
Carrier routing/
Scheduling
Shipment size/
consolidation

The Impact of Supply Chain


and Customer Service on Marketing
Consumer
Customer
Franchise X Franchise
Brand
Customer
values
service
Corporate Partnershi
Image
p
Availability Quick
response
Fig.1.2

Supply Chain
Efficiency

Flexibility
Reduced
asset base
Low cost
supplier

Marketing
Effectiveness

Market
share
Customer
retention
Superior ROI

Costs, revenue & profit contribution

The Cost / Benefit of Service

Fig.2.5

Revenu
e

Maximize
Profit

Service Level

Costs

100%

Supply Chain Impact on ROI


Customer
Service
SCM/Logistics
Efficiency

Sales
Revenue

Profit

Costs

Inventory

Asset
Deployment &
Utilization

Account
Receivable

+
Cash

+
Fixed Assets

Fig. 3.6

Capital
Employed

Return On
Investment

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