Professional Documents
Culture Documents
Contexto
Popularidad por la cocina y artes culinarias
Empresa de fabricante, comercializadora y distribuidora
de especies y condimentos de lata calidad
Capacidad de financiamiento estirada al limite
Para el 2011, se tenia competencia de mas de 150
fabricantes
Inicia en 1980.
25 aos mas tarde cubria 50 estados
90% de ventas a tiendas de abarrotes y el resto por
internet
06/30/07
Multiplicador de patrimonio
06/30/08
Proyectado
06/30/09
06/30/10
06/30/11
06/30/12
06/30/13
06/30/14
06/30/15
3.50
23.24
3.56
25.77
3.45
27.60
3.40
31.14
3.47
37.17
3.30
41.31
3.15
45.52
2.97
48.89
2.77
51.08
63%
63%
63%
62%
62%
61%
59%
57%
55%
221%
226%
216%
210%
216%
201%
187%
170%
153%
Proyectado
06/30/11
Multiplicador de patrimonio
Deuda con el banco
%Deuda con respeto al
activo Total
%Deuda con respeto al
capital
06/30/12
06/30/13
06/30/14
06/30/15
3.47
37.17
62%
3.30
41.31
61%
3.15
45.52
59%
2.97
48.89
57%
2.77
51.08
55%
216%
201%
187%
170%
153%
Activos
Proyectado
06/30/11 %TA 06/30/12 %TA 06/30/13 %TA 06/30/14 %TA 06/30/15 %TA
Efectivo
$4.102
16.632 28%
19.126 28%
21.613 28%
23.990 28%
26.149 28%
Inventarios
11.878 20%
13.613 20%
15.383 20%
17.075 20%
18.612 20%
Gastos pre-pagados
0.969
7%
2%
$4.672
1.117
7%
2%
$5.279
1.262
7%
2%
$5.860
1.401
7%
2%
2%
38.528 57%
43.537 57%
48.326 57%
52.675 57%
0%
0%
0%
0%
0%
22.400 38%
25.157 37%
28.427 37%
31.554 37%
34.395 37%
3.639
6%
4.189
6%
4.733
6%
5.254
6%
59.620 100%
67.874 100%
76.697 100%
85.134 100%
18.4%
13.8%
13.0%
11.0%
1.527
7%
33.581 56%
Total de activos
$6.387
06/30/11
06/30/12
06/30/13
06/30/14
5.727
6%
92.797 100%
9.0%
06/30/15
Activos
Proyectado
%cre
c
Efectivo
$4.102 19.2%
$4.672 13.9%
$5.279 13.0%
$5.860 11.0%
$6.387 9.0%
16.632 19.0%
19.126 15.0%
21.613 13.0%
23.990 11.0%
26.149 9.0%
Inventarios
11.878 19.4%
13.613 14.6%
15.383 13.0%
17.075 11.0%
18.612 9.0%
0.969 17.0%
1.117 15.3%
1.262 13.0%
1.401 11.0%
1.527 9.0%
33.581 19.1%
38.528 14.7%
43.537 13.0%
48.326 11.0%
52.675 9.0%
22.400 17.3%
25.157 12.3%
28.427 13.0%
31.554 11.0%
34.395 9.0%
3.639 18.4%
4.189 15.1%
4.733 13.0%
5.254 11.0%
5.727 9.0%
59.620 18.4%
67.874 13.8%
76.697 13.0%
85.134 11.0%
92.797 9.0%
Gastos pre-pagados
Total de activos
Pagars bancarios
18.4%
06/30/11
$13.442
13.8%
19%
06/30/12
$15.492
13.0%
15%
06/30/13
$17.506
11.0%
13%
06/30/14
$19.432
9.0%
11%
06/30/15
$21.181
9%
Estado de Resultados
Ventas Netas
06/30/11
06/30/1
2
06/30/1
3
Proyectado
06/30/1
06/30/1
5
$80.940 100.0% $93.081 100.0% $105.18 100.0% $116.75 100.0% $127.25 100.0%
2
1
9
47.512
58.7% 54.452
58.5% 61.531
58.5% 68.300
58.5% 74.447
58.5%
33.428
41.3% 38.629
41.5% 43.650
41.5% 48.452
41.5% 52.813
41.5%
Gastos en investigacin y
desarrollo
Gastos generales y
administrativos
1.295
26.063
1.6%
1.489
32.2% 29.321
1.6%
1.683
31.5% 33.132
1.6%
1.868
31.5% 36.777
1.6%
2.036
1.6%
31.5% 40.087
31.5%
6.070
7.5%
7.819
8.4%
8.835
8.4%
9.807
8.4% 10.690
8.4%
Gastos en intereses
2.817
3.5%
3.237
3.5%
3.582
3.4%
3.894
3.3%
3.2%
3.253
4.581
5.254
5.913
4.124
6.566
Estado de Resultados
Ventas Netas
06/30/11
$80.940
06/30/1
2
06/30/1
3
Proyectado
06/30/1
06/30/1
5
19.0% $93.081
15.0% $105.182
13.0% $116.751
11.0% $127.259
9.0%
47.512
19.4%
54.452
14.6%
61.531
13.0%
68.300
11.0%
74.447
9.0%
33.428
18.4%
38.629
15.6%
43.650
13.0%
48.452
11.0%
52.813
9.0%
1.295
19.0%
1.489
15.0%
1.683
13.0%
1.868
11.0%
2.036
9.0%
26.063
19.0%
29.321
12.5%
33.132
13.0%
36.777
11.0%
40.087
9.0%
6.070
15.9%
7.819
28.8%
8.835
13.0%
9.807
11.0%
10.690
9.0%
Gastos en intereses
2.817
16.3%
3.237
14.9%
3.582
10.6%
3.894
8.7%
4.124
5.9%
3.253
15.6%
4.581
40.8%
5.254
14.7%
5.913
12.5%
6.566
11.0%
Produccin de un programa de TV
Es una opcin factible buscando el financiamiento por
medio del acciones ordinarias
Proyectado
06/30/11
Multiplicador de patrimonio
06/30/12
06/30/13
06/30/14
06/30/15
3.47
37.17
2.47
41.41
2.40
44.38
2.35
47.55
2.25
48.89
62%
216%
51%
127%
51%
122%
49%
116%
48%
107%
Produccin de un programa de TV
Anlisis vertical
Activos
06/30/11
06/30/12
06/30/13
Proyectado
06/30/14
06/30/15
Efectivo
$4.102
6.9%
$12.594
15.6%
$15.925
18.1%
$16.556
17.2%
$17.696
17.3%
16.632
27.9%
20.789
25.8%
21.829
24.9%
24.121
25.1%
25.327
24.7%
Inventarios
11.878
19.9%
14.797
18.4%
15.537
17.7%
17.168
17.9%
18.026
17.6%
0.969
1.6%
1.214
1.5%
1.275
1.5%
1.409
1.5%
1.479
1.4%
33.581
56.3%
49.394
61.3%
54.565
62.2%
59.254
61.7%
62.528
61.0%
22.400
37.6%
26.597
33.0%
28.427
32.4%
31.554
32.8%
34.395
33.6%
3.639
6.1%
4.553
5.7%
4.781
5.4%
5.282
5.5%
5.547
5.4%
59.620
100.0%
80.544
100.0%
87.773
100.0%
96.090
100.0%
102.470
100.0%
Gastos pre-pagados
Total de activos
Pagars bancarios
18.4%
06/30/11
$13.442
35.1%
06/30/12
23%
$15.592
9.0%
06/30/13
19%
$16.372
9.5%
06/30/14
19%
$18.091
6.6%
06/30/15
19%
$18.995
19%
Produccin de un programa de TV
Anlisis vertical
Estado de Resultados
06/30/11
Ventas Netas
Proyectado
06/30/12
06/30/13
06/30/14
06/30/15
$80.940
100%
$101.18
100%
$106.23
100%
$117.39
47.512
59%
59.187
59%
62.147
59%
68.672
59%
72.106
59%
33.428
41%
41.988
42%
44.087
42%
48.716
42%
51.152
42%
1.295
2%
1.619
2%
1.700
2%
1.878
2%
1.972
2%
26.063
32%
31.113
31%
33.464
32%
36.977
32%
38.826
32%
6.070
7%
9.256
9%
8.924
8%
9.861
8%
10.354
8%
Gastos en intereses
2.817
3%
3.242
3%
3.539
3%
3.792
3%
3.978
3%
3.253
4%
6.015
6%
5.385
5%
6.069
5%
6.376
5%
0.879
1%
1.624
2%
1.454
1%
1.639
1%
1.721
1%
100% $123.258
100%
Produccin de un programa de TV
Anlisis horizontal
Activos
06/30/11
06/30/12
06/30/13
Proyectado
06/30/14
06/30/15
Efectivo
$4.102
19.2%
$12.594
207.0%
$15.925
26.5%
$16.556
4.0%
$17.696
6.9%
16.632
19.0%
20.789
25.0%
21.829
5.0%
24.121
10.5%
25.327
5.0%
Inventarios
11.878
19.4%
14.797
24.6%
15.537
5.0%
17.168
10.5%
18.026
5.0%
0.969
17.0%
1.214
25.3%
1.275
5.0%
1.409
10.5%
1.479
5.0%
33.581
19.1%
49.394
47.1%
54.565
10.5%
59.254
8.6%
62.528
5.5%
22.400
17.3%
26.597
18.7%
28.427
6.9%
31.554
11.0%
34.395
9.0%
3.639
18.4%
4.553
25.1%
4.781
5.0%
5.282
10.5%
5.547
5.0%
59.620
18.4%
80.544
35.1%
87.773
9.0%
96.090
9.5%
102.470
6.6%
Gastos pre-pagados
Total de activos
Pagars bancarios
18.4%
06/30/11
$13.442
35.1%
19.0%
06/30/12
$15.592
9.0%
16.0%
06/30/13
$16.372
9.5%
5.0%
06/30/14
$18.091
6.6%
10.5%
06/30/15
$18.995
5.0%
Produccin de un programa de TV
Anlisis horizontal
Estado de Resultados
Ventas Netas
06/30/1
1
$80.940
06/30/1
2
06/30/1
3
Proyectado
06/30/1
06/30/1
5
19% $101.18
25% $106.23
5% $117.39
11% $123.258
5%
47.512
19%
59.187
25%
62.147
5%
68.672
11%
72.106
5%
33.428
18%
41.988
26%
44.087
5%
48.716
11%
51.152
5%
1.295
19%
1.619
25%
1.700
5%
1.878
11%
1.972
5%
26.063
19%
31.113
19%
33.464
8%
36.977
11%
38.826
5%
6.070
16%
9.256
52%
8.924
-4%
9.861
11%
10.354
5%
Gastos en intereses
2.817
16%
3.242
15%
3.539
9%
3.792
7%
3.978
5%
3.253
16%
6.015
85%
5.385
-10%
6.069
13%
6.376
5%
Gastos en investigacin y
desarrollo
Gastos generales y administrativos