Q Magazine analysis ,

Issue February 2010.

The master head commonly

place is the upper section of
the cover, the typography is a
serif font, is simple, which
allows quick recognition of
the brand mark. The red
background on the master head
highlights the brand name due
to the contrast of two bold
colours. The proportion of the
master head is relatively
large in comparison to the
rest of the magazine cover as
its the corporate image. The
actual master head overlaps
the cover image as its
directing the audiences eyes
to the logo.

The cover image of Cheryl Cole is representation to the

magazines audience of the prime subject in this issue,
this is supported by the large cover line of ‘Cheryl
Cole ROCKS’ it gives an outline to the audience of the
basic fundamental contents of this issue as well as the
smaller cover lines of 50 cent and MUSE. The size in
the cover lines connotes to the audience the capatacy
of each contents of the cover line.
 The magazine Q is targeted towards a mass
stream mass audience, as the actual magazine
in each issue varies in genres so it doesn’t
stay precisely aimed at one specific genre
of music unlike other magazine’s such as
kerang’s who have genre of rock/metal. By
doing this Q gain a larger mass audience as
it appeals to a wider range of people than
targeting one specific target audience.
Although Q’s issues vary in genre’s they have
a target audience of people from sixteen to
forty.

The background shape of which this

text is placed in connotes to the
audience as though the contents is
rare which is then empathised via
the colouring of the background
clipart shape.
The medium close up shot of Cheryl Cole is a
rather intense picture, due to the placement of
Cheryl's eye’s looking directly towards you which
attracts the attention of the audience as it
almost pulls you in. The image is rather seductive
due to the bright red lipstick and facial
expressions which is empathised by the colouring
of the main cover line. In addition to this the
foreground colouring of black connotes to the
audience, mystery which empathises the portrayal
of seduction.
The layout in this section of the front cover of the magazine
denotes to the audience how the magazine is compact with several
articles, the sizing of the text connotes to the audience the
amount of each topic included in this issues. Whilst the colouring
of the cover lines has been selectively placed in order to act as
a divide from each one. As it empathised the amount of different
articles in the magazine and it highlights and attracts the
audiences attention towards it.

The colouring of each of these cover lines

connotes to the audience the genre of each
topic, as 50 cent’s genre of music is
entirely different in comparison to Muse or
John Mayers genre of music. The background
fill on the cover lines, allow them to stand
out from the cover image, and denotes to the
audience the range of articles of which are
contained in the magazine. The size of these
cover lines in contrast to the main cover
line connotes to the audience the amount of
information of each section.
 Content
Page ... The page consist of three prime
colours, red, white and black. Each
are used for a different purpose, the
red is used as a border for each
topic, to divide them up, with out
the overall appearance of text
looking crammed, this therefore allows
it to be read at a much faster pace.
The black is used to inform the
audience of basic information on each
Number’s placed at the topic. The white is for the
side of pictures to give background, this choice of colouring
information of page allows the different texts to stand
numbers to the audience. out against each other, therefore
allowing information to not be missed.

The picture represent to the audience the

main articles in this magazine with out
reading. It allows the audience to gain
quick knowledge of other features of this
issue. The pictures overlap each other but
the size connotes to the audience the
sizing on each article as audience by now
know that the main content of this article
will be based on Cheryl Cole. The layout
of this content page is image drive and is
contain a large number of images, this
allows the two colours to contain more
colour than just red, white and black. It
breaks the text given on this page up.
Continuing of
analysis of
content page .

Puns, in the bottom corners of both content

pages, which incorporates the corporate
image of the magazine, the issue date and
page number. All general information of the
magazine.

The master head instantly informs the

audience of the page which there
currently viewing. The typography of
this text is different from the rest
of the text based on this page, which
allows it to stand out and connotes
its importance.

The overall appearance of the content page is

compact. It denotes to the audience how the
magazine is basically bursting with
information, the two pages however have been
divided up with pictures to allow represent
articles contained in the magazine in order to
not make the content page full with text.
Double Spread

The double spread is combination of images and text, the first section is text from the
interview and the second section is a large image from the photo shoot with the magazine. The
layout of text within the first page is separated in to three columns which allows the overall
appearance to be more appealing and for it to be more easier to read for the viewers, the
margins within the columns allow the overall page to look less compact with text, but is also
achieved by the photo placed in the right hand side corner. The colouring of text allows the
audience to depict which is pull quote from the rest, as represented by the red text in the
left hand corner, a pull quote from Cheryl's interview. This is used to attract the views, by
giving you a basic outline of the concept of the interview and what the actual article will be
based upon.

The large red C acts as link

between the images and the
text. It signals the relation
between the two.
The white background allows
the a neutral atmosphere to
be portrayed and allows the
different colours of text to
stand out.
The lager black border
represents as a divide
between the article and the
pull quotation, emphasised by
the colouring,
In the pull quotation the
fact the quote has been
typed in capital letter
allows the text to stand out
but allows implies the
emotions in which it was
expressed, it displays it
almost as its a aggravated
Double Spread ,
Part 2

The first picture is rather bold, due

to the background, but is able to
stand out against the rest of the
first page of the double spread.
Once against Cheryl is captured in a
rather seductive manner.

In this picture Cheryl's eyes are directed towards the

left, were the text is, which directs the audiences
attentions to the same place, therefore guiding the
attentions the text within the double spread. Before on
the cover you say a picture of Cheryl were only her head
and shoulders were on shows, were as in this picture you
see most of her body. This denotes to the audience that
due to this articles you know more about her as you see a
wider and larger image of her. As you’ve seen her in another
light.