Professional Documents
Culture Documents
2014. 5. 23
Sungwoo Park, Hyunjong Yu, Junhyuk Hur
New Entrant
Early Mover
2007
2009
2012
Search
marketing
20
40
Total online
advertising
45
67
98
Percent of
total
advertiding
8%
11%
13%
Satya Nadella
(CEO of MS)
A real breakthrough
A disruptive innovation
A game changer
1. One-Stop Platform
2.
3.
Battle Field