3G

DISTRIBUTION [TELCO] ►►►

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What is 3G Distribution [TELCO] ? ►►►

 People & Technology oriented Distribution Channel.

 3G Distribution Channel will be called as Exclusive Telco Channel-”ETC”

 For GP it is 3rd Generation of Telco Distribution.

 Like We have started with Distributor>GPDC>Proposed ETC(3G).

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Objective of 3G Distribution [TELCO] ►►►

 Extreme focus on Telco Distribution by POS to POS delivery.

 Increase “Telco Distribution Coverage” in a minimum possible time with the ETC.
 Reach the Unreachable Telco POS.
100% Trade attention to each & every Telco POS.
 Create New Distribution Channel to be more focus on Telco POS.
 Cost Effective channel creation.
ETC will distribute all the Telco product SIM, Re-Load, Scratch Cards in the Telco Shop.
 Collect Paper from POS to be 100% compliant.

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ETC : What / Why / Who ►►►

What?
 Dedicated Channel to look after Telco POS.
Deliver SIM, Reload, SC to Telco POS.
 Focus only on Telco POS.
 Ensure POS to POS delivery.
 An ETC will be covering Three Thana (Minimum).
Why?
 To increase Distribution Coverage.
 To follow Distribution principles.
Who?
 Our Existing Exclusive Retail Outlet (ERO) would the best choice to be ETC.
 They Know the Telco business.
 They will be able to invest more in GPs business.
 They don’t need to be educated in Telco Business.
 SO, ERO is the best choice !!!

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Current Structure VS Distribution Structure of ETC ►►►

RLC GPDC RLC GPDC

ETC
Low
Income Non
Reg. POS
POS Reg. POS

GP absent GP absent GP &

& Other & Other Other
Operator Operator Operator
Available Available Available Low
Non income
Reg. POS
Reg. POS POS

Assigned Thana

Stock Availability at Different POS level

100% POS Coverage

Reg. POS : Currently Registered under GPDC.

Non Reg. POS : Not registered or for distance they are not willing to get registered.
Low Income POS: Small shop with low investment & return (Only having a PCO phone).

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ETC :Sales Automation Tool TOMS ►►►

TOMS: Telco Outlet Management System

Description of TOMS:
 TOMS will be an automated machine which will be used by Sales
representative (SR) but we would call them Telco Outlet Manager
(TOM).
 It will be a PDA which will be used for several purpose.
Namely: POS history, Inventory, Delivery, Paper receive & data
transfer.
 A mini DSTS (Inventory + Finance) will be installed as operating
software for TOMS.
 TOMS would be able to store & transfer any kind of DATA stored
in to PC.
 Every TOM will be carrying a TOMS while delivering POS.

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Logistics support & Cost Break Down of ETC ►►►
Resources Qty Responsibilities/ Usage Fixed Cost Variable
Cost
TOM SUPERVISOR- 01 TOM SUP- Will look after ETC 5000+3000+
TOM- 02 business & back office job. 3000+4400+
Driver-01 TOM- Would deliver to POS & report to 2500 = 17900
TOM SUP.
Assistant- 01
Assistant- For Office support.

2 To Store data & for any kind of 2X3000 2X1500

(With Internet connectivity) Reconciliation. =60000 =3000

1 Covering Three assigned Thana 1X350000 (Fuel)

(Preferably CNG =350,000 =5200
converted)

500 SFT For Stock Storage & Back Office = 8000

Furniture (Equipped) To run the Office = 30000

Expenses Expenses = 2000

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440,000 36,100
Factors to be considered for Cost Benefit: ETC ►►►

Period: It will take 6 months to reach Net profit if we go with same Qty of POS
& distribute 1 product in 6 days.

POS Qty: If we can increase the POS qty in Double in assigned thana ETC will reach Net
profit.

Sales Qty: If sales Qty is increased at the same POS qty ETC will reach Net profit.

Commission Rate: Here we have calculated upfront commission TK. 25 for every product. If
we increase the commission rate for SIM & add other Commission like. Flexi & SC commission
ETC will be able to reach Net profit in a short time.

Following sheet will provide us the details:

Microsoft Office
Excel Worksheet

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 3G
Thank You ►►►

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