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THE SOCIAL IMPACT

OF ADVERTISING
1.Consumers
get offended
by
ADVERTISING.
2.ADVERTISIN
G promotes
stereotypes.
Hidden sexual
messages affect
subconscious mind.

SUBLIMINAL
ADVERTISIN
G
ADVERTISING
is frequently
deceptive.
UNFAIR AND
DECEPTIVE
PRACTICES
IN ADVERTISING
 False Promises
 Incomplete description
 False and misleading comparisons
 Bait-and-switch offers
 Visual distortions and false
demonstrations
 False testimonials
 Partial disclosure
 Small print disqualifications
Advertising
affects
our value
system.

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