By

Arathi Mohan (PGP/17/260)

Nidhi Agarwal (PGP/17/282)
Nimisha Drolia (PGP/17/283)
Surbhi Sharma (PGP/17/299)
Suruchi Popli (PGP/17/300)

WHAT IS BUSINESS
INTELLIGENCE?
It is a set of rules to transform raw data into
meaningful and useful information for business
purposes.
Some of its common functions are:
Querying
Reporting
Online Analytic Processing (OLAP)
Business Analytics


COMMON FUNCTIONS OF BI
APPLICATIONS
Measurement- Helps to create performance metrics
and standards to estimate progress towards stated
objectives
Analytics- Builds quantitative processes to arrive at
optimal decisions
Reporting- Helps in building infrastructure for
strategic management
Collaboration- Through data sharing it sets a
common platform to enable different areas to work
together
Knowledge Management- Establishes strategies and
practices to drive company data

BI HIERARCHY
Business Sponsorship This defines the extent of commitment and
sponsorship of senior management. The Management
sponsor should be able to take accountability in case of
a failure. Multiple Managers increase efficiency but
also steer the project in different directions.
Business Needs To evaluate the exact depth of Business need and the extent
of Business benefit from the implementation . Companies
that implement BI are often large, multinational
organizations with diverse subsidiaries. A well-designed BI
solution provides a consolidated view of key business data
not available anywhere else in the organization
Amount and quality of
available data
Access to high quality data is mandatory for the proper
implementation of BI. This should be done as early as
possible in the process and if the analysis shows that data is
lacking, put the project on the shelf temporarily while the IT
department figures out how to properly collect data.
BI SOLUTIONS ARCHITECTURE
Meaning:

Primary access interface for Data Warehouse and
Business Intelligence applications

Browser application which the user uses to access
all the individual services of the DW/BI system
FEATURES OF GOOD BI PORTAL
A navigation system of the DW/BI application, should
provide an access to all the functions of DW/BI
Customized as per the requirements of the business so
that the customer requirements are met
Easy to use and understand
Should be content rich and should contain more
functionality such as advice, help, support information
and documentation
Should be updated regularly.
Should provide value to the user
SEMI STRUCTURED OR UNSTRUCTURED DATA

These are valuable information in the form of e-mails,
memos, notes from call-centers, news, user groups, chats,
reports, web-pages, presentations, image-files, video-files,
and marketing material and news.

More than 85% of all business information exists in these
forms.
PROBLEM WITH UNSTRUCTURED
DATA
Because of the difficulty of properly searching, and
accessing unstructured or semi-structured data,
organizations may ignore these vast reservoirs of
information while taking important decisions.

Large Volume of semi-structured data