SCNext Pakistan Case Study developed for Iqra University Students Feb 2014

Team Name Supply Chain Stars Team Members Muhammad Noman (Team Leader) Muhammad Omer Saeed Muhammad Jibran Ali Muhammad Shoaib Madiha Syed

Q#1. What role does e-commerce play today in global supply chain? Draw on references of internet retail giants in other countries as needed

A great potential to facilitate supply chain

Q#2. Pakistan ready for global e-commerce? Draw a comparison to Western markets like the US and Asian markets like India and China and point out differences from a supply chain perspective

Q#3. What are the strengths and weaknesses of e-commerce retail strategy in Pakistan? Explain from cash collection to inventory management policies considering Pakistani geography and distribution network opportunities

Q#4. What should Pakistan do to improve?

Pakistan should provide its citizen secure environment for online transactions and try to reduce the misconception about the online shopping by starting the campaigns about the benefits of online shopping and its convince. Try giving access of internet in rural areas and spreading the awareness about the internet and its beneficial usage. One of the main problems in Pakistan is frequent power failure which is a big hurdle in internet access. Break the monopoly of PTCL BOARDBAND give people low rates of internet packages. Pakistan should improve its ACTS which are against the internet crime.

Q#4. What should Pakistan do to improve?

The main drive of the information strategy is on Improving the quality of life. Developing a cyber-village. Establish e-commerce information center. Founding science and technology parks. Promoting electronic government.

Q#4. What should Pakistan do to improve? The draft policy should focuses on the main elements which are impacting on the e-commerce Appealing new capital to the IT sector Creating IT infrastructure, projects, parks etc. Cultivating economic development and global competitiveness in other sectors of the economy, such as service sectors like travel, finance, professional and insurance services. Encouraging collaboration among government and private organization in harmonization, regulation, and standardization effort required supporting trade and sector services. To develop the training facilities in IT at schools, universities and other levels to produce skilled manpower.

Q#4. What should Pakistan do to improve? Conclusion: The main reason for the late entry of Pakistan in eecommerce industry has been the lack of information, nonavailability of human resources required and the cost of connections provided by the telecommunications. It is high time that the polices are formulated and implemented. A speedy action can result in a very sharp growth in Pakistans exports but delayed action may result into loss of the existing share of trade.