Enduring Brands

Presentation By,
Sagar Kumar
 About Us
A.S.A. is a full service professionally managed advertising agency with over 30 years
experience in Advertising and Public Relations.

Since 1974 we have proudly retained the No. 1 position in our field. The company
consists of several sub-units, with expertise and experience in specific areas of
Advertising.

 A.S.Advertisers- Experts in Outdoor Advertisement.

 A.S.Associates- INS Accredited Advertising Agency.

 A.S.Advertising and Marketing - Specialists in In-shop Merchandising,

Promotions and Events, Public Relations.

 Ascent Digital Arts- Experts in Digital Printing.

 A.S.A. is also a proud member of the following associations.

 Department of Audio and Visual Publicity (DAVP), Govt. of India.

 Indian News Paper Society (INS), New Delhi.

 Advertisers Association of Chhattisgarh State.

Our Credits

 A.S.A is the Official Publicity Sponsor for the ‘Rajyotsav’ festival organized
by State Govt. and the Confederation of Indian Industries.

 We have exclusively created graphics for Chhattisgarh Tourism, both for

Outdoor and Paper Publicity.

 In addition, for the last four years we are responsible for handling Government
campaigns across the State.
 Our Team

Drawn from our offices all over state, our team of professionals at ASA brings to
you a wide range of skills and experience backed by commitment, reliability and
solidity. Coming from various backgrounds our team is experienced in multi-lingual
and multi-cultural communications, therefore, providing the advantage of creating
culturally focused material in local languages which appeals to specific markets.

Our Winning Edge

 Quality, Service, Creativity and Dedication are the synonyms of ASA.

 Our wide presence across the state helps us to serve any client more promptly.

 Our experienced team help us provide superior service to our clients.

 Our rapport with media facilitates quick multimedia coverage of news relating
to our clients.
 Our Services

INSHOP PRINT MEDIA OUTDOOR OFFSET/DIGITAL FLEX

Merchandising Publicity Publicity Printings

& Promotion
 Inshop Merchandising and Promotions

With our experienced and knowledgeable team, ASA is the only agency that
can promptly deliver in-shop branding within a specific time frame.

A.S.A. has a well-furnished workshop for conducting the signage works separately.
We use all standardized products as required and specified by the companies.
 Print Advertisement
A.S.A. is the only INS Accredited Agency in Chhattisgarh State, with offices in more
than one city. We have worked for several public and private sector companies over
the last five years. Our client servicing executives well-versed in understanding
clients’ needs and decoding the requirements to our creative team, who then comes
up with original ideas to best promote our clients’ messages.

In fact, the Dainik Bhasker group honored our dedication and creativity by presenting
us the Best Ad Design and Best Campaign awards in 2004.

Our Clients

 MMD group
 SBI
 VAMA
 Ujjwal Jwellers
 Health Department, Chhattisgarh Govt
 Chhatisgarh Tourism, Chhattisgarh Govt
 Confederation of Indian Industry.

 Reliance Energy Limited.

 Idea Cellular

 Century Cement

 Bharat Aluminium Company Ltd.

 TATA Indicom
 Digital Printing

A.S.A is the only Agency with the MUTOH TYCON printing machine, not only in
Chhattisgarh State but also in M.P. The quality of our work has been appreciated
by IDEA Cellular and list of other clients. We have over ten years of printing
experience and have served clients from several states such as Chhattisgarh,
Orissa, Maharastra, Madhya Pradesh and Andhra Pradesh.
The specifications of our machines are as follows-
MUTOH DGI

Size 87” Size 126”

Speed 500 sq.ft. per hr Speed 300 sq.ft. per hr

Printing on 360 x 360 dpi (for hoardings)
360 x 720 dpi (for backlit)
Ink UV protected
Media Starlit, Xprint (for front lit)
Star, LG (for backlit)
Printing on 360 x 360 dpi (for hoardings)
360 x 720 dpi (for backlit)
Ink UV protected
Media Starlit, Xprint (for front lit)
Star, LG (for backlit)
 Out Of Home
ASA is a leader in outdoor publicity with more than 2000 executions across state.
Our outdoor sites are appreciated as among the best by both our clients and their
customers. Besides hoardings, we also create and execute other mediums for
outdoor publicity such as:

Kiosks
(Banners and Posters)
 Mobile Vans
(Trivisons)

Because of our vast reach and capacity, we are responsible for handling the
State Government’s outdoors campaigns. We are the official outdoor partner for
Rajyautsav, organized by the Govt. of Chhattisgarh and the Confederation of
Indian Industries.The services which we provide are:
 OOH Media Strategy and Planning.  Monitoring
 Media Buying  Fast and Accurate execution
 Creation of Specific Outdoor Layouts  Post Campaign Evaluations
 Awards
Winner of the Dainik Bhaskar Excellence Awards (2004), for Best Creative Ad Design
and Best Ad Campaign.

Awards presented by Mr. Santosh Desai - President, McCann-Erickson

 Clients
 AAREN INITIATIVE OUTDOOR ADVERTISING LTD.
 ASSOCIATED CEMENT COMPANY LTD.
 AMBUJA CEMENT EASTERN LTD.
 BANK OF BARODA
 BHARATI CELLUALAR LTD.
 BHARAT SANCHAR NIGAM LTD.
 BHARAT ALUMINIUM COMPANY LTD.
 B.MOBINUDDIN SALES CORP.
 BAJRANG ALLOYS LTD.
 CHHATTISGARH STATE ELECTRICITY BOARD
 CENTRAL BANK OF INDIA
 CENTURY CEMENT LMITED
 CHHATTISGARH SAMWAD
 CHHHATTISGARH TOURISM BOARD Con…..
 DACUNHA COMMUNICATIONS PVT.LTD.
 DISHA COLLEGE OF INFORMATION TECH.
 DAINIK BHASKAR
 DIRECTORATE OF HEALTH SERVICES,
 DIRECTORATE OF PUBLIC RELATIONS
 GRASIM CEMENT LTD.
 GUJRAT COOPERATIVE MILK MKTG.FEDERATION
 GODFREY PHILLIPS INDIA LTD.
 HDFC BANK LTD.
 HDFC LTD.
 IDEA CELLULAR LTD.
 INDIAN OIL CORP.LTD.
 ITC LTD.
 LAFARGE CEMENT LTD.
 LG ELECTRONICS INDIA LTD.
 LAQSHAYA MEDIA PVT.LTD. Con…..
 LIFE INSURANCE CORP.OF INDIA
 MADISON OUTDOOR MEDIA SERVICES.
 MOTILAL MAHENDRA KUMAR DHARIWAL
 MAHENDRA RAYMOND RETAIL SHOP
 MATS UNIVERSITY
 NATIONAL INSURANCE CO.LTD.
 O & M OUTDOOR MEDIA SERVICES
 OUTDOOR ADVERTISING PROFESSIONAL LTD.
 PEERLESS GENERAL FINANCE & INVT.CO.
 PORTLAND INDIA OUTDOOR ADVTG.LTD.
 PRUDENTIAL ICICI LTD.
 PUNJAB NATIONAL BANK
 PRIME OUTDOORS
 PRIME SITE
 PARADISE

Con…..
 RELIANCE TELECOM LTD.
 RELIANCE INDUSTRIES LTD.
 RELIANCE ENERGY LTD.
 RAIPUR MILK COOPERATIVE SOCIETY
 SAMSUNG INDIA ELECTRONICS
 STATE BANK OF INDORE
 STATE BANK OF INDIA
 TITAN INDUSTRIES LTD.
 UNIT TRUST OF INDIA
 VAMA
Corporate Office

Raipur:
A.S.Advertising Agency Sao Complex, first floor Gurunank Chowk,
Raipur(C.G.)- 492001
Ph: 0771-2523608, 2523606 Fax no: 0771-2523650

Branch Offices:

Bilaspur:
Mr. Praveen B/9, Vrindavan Parisar Telipara, Bilaspur (C.G.)
Ph: 94255-05784, 93291-00319
TH ANK YOU
Website - www.asaa.in
E-mail id - sagar@asaa.in