Internship Lecturer

: Dr. Mohd Bakri bin Adam

Company Supervisor : Mr. Ng Kim Yong

Study the organization, Sales of Escapes Department to the practical situation. Good opportunity to expose to working environment and gain working experience before graduated. Understand how the theoretical portion of the study which can be applied to the practical situations. Significant program to gain knowledge about the critical environment of business, communication skills, interaction between workers and superior, the operation and so on. To be an effective executive in future.

Local marketplace to purchase and share great local deals and unique experience to do in the city December 2007 - by Integrated Method Sdn Bhd as a buying guide platform within consumers and merchants, as Everyday.com.my

September 2011 - became a part of The LivingSocial Family Washington, D.C. Tim O'Shaughnessy (CEO and Co-Founder)

Amazon invested in LS and own 29% of LS

Company Structural Organization Chart

LivingSocial Sdn. Bhd.

Daily Deals Events & Experiences Escapes Shop

Deals and discounts. From restaurants and family outings to personal fitness, spa indulgences, home services & more.

Exclusive access to concerts, one-of-a-kind outings, sporting events, classes & more.

Travel packages and guided adventures to destinations across the street and around the world.

Collections of curated, high-quality merchandise complementing local experiences.

Takeout & Delivery

Online food ordering from nearby restaurants.

70 million
Members worldwide
26 countries | 647 markets Malaysia | 2,700,000 unique members & growing

Hunting, looking and launching for wholesaler deals. Assessing and planning for the potential wholesaler deals in Discovery Overland Holidays. Assist in implementation of marketing strategies. Perform analysis of marketing and sales data. Do calculation and worksheet in obtaining the best rate for each travel package to the LivingSocial customers. Seek and analyze competitors marketing and sales materials both on and off line. Research and qualify potential new partnerships/sales opportunities . Co-operate with other departments as well in launching wholesales deals which to be featured on LivingSocial website. Assist in answering customers enquiries and make rooms reservations with hotels via Discovery Overland Holidays. Undertake other responsibilities as assigned from time to time.

LivingSocial Escapes drives Incremental Revenue and Builds Brand

Bookings
Reach Customer Acquisition Prompt payment Risk Free Promotion Incremental Revenue

The Flow of process in Escapes

Wholesaler Deals
In charge in launching the wholesaler deals Collect the data via online and offline Competitor selling rate Discovery Overland Holidays rate

Perform analysis of the competitors marketing and sales materials

Conduct calculations using Microsoft Visual C++ Best selling price and margin for each travel package with commission

Input for Calculation using C++ Programming

#include<stdio.h> #include<math.h> #define m 30 main() { int comm; float i,x,y,agoda,selling,percent,z,margin;

percent=i/100;

selling=y*(1+percent); printf("__________________________________\n"); printf("| %.1f %% |\t%.2f\t|\n",i,selling); i++; }

printf("\nPlease enter DOH rate with comm = "); scanf("%f",&x); y=x-40; printf("\nDOH rate before comm = %.2f \n",y); printf("\nEnter Agoda selling price = "); scanf("%f",&agoda);

printf("__________________________________\n\n");

} else { printf("\nNo solution\n\n"); } printf("Enter LS Selling = "); scanf("%f",&z); margin=z-y; printf("\nMargin=%f\n\n",margin);

if (y<agoda) { i=8; selling=0; percent=0;

comm=(margin/z)*100; printf("Commission=%d %%\n\n",comm);

printf("__________________________________\n"); printf("| i |\tSelling\t|\n");

while (i<=m) {

Output

Sales Agreement
Contract which the property is transferred from the seller (vendor) to the buyer (vendee) for a fixed price in money.
Hotel rooms packages Validity period for the packages Voucher worth

Contract
Voucher sales price

Commission

Discount

Fine Print
Describes a commercial product or service to let the consumers to understand more details about the deals.
Escapes kits

T & C for reservations

Additional terms and conditions

Period for reservation

Travel period

Salesforce

Salesforce.com Inc.

Customer relationship management (CRM)

Add deals, schedule meeting, send email, initiate a customer service inquiry

Inquiries by customers and make reservations

Answer incoming customer calls in a courteous and professional manner

Reply emails by using Salesforce

Check room availability and make reservations with Discovery Overland Holidays Close the cases in Salesforce once the customers cases have been resolved

Invoice
Commercial document issued by the Discovery Overland Holidays

Products, quantities, and agreed prices for products or services provided

Indicated money is owed or owing.

Paid by the LivingSocial within 30 days of the date of invoice

Customers

Graphs of Total Number of Different Rating Hotels

Graph of Revenue versus Different Rating

Graph of Vouchers Sold versus Difference Rate with Agoda

Graphs of Revenue versus Difference rate with Agoda

To test the Pearson correlation between Difference Rate with Agoda and Revenue

To test whether there is statistical significance evidence to conclude that the revenue is affected by the rating factor

Customers of LivingSocial
70 60 50 40 30 20 10 Male Female 35 or younger 36 - 45 46 or older

0
Gender Age

Customers of LivingSocial
70 60 50 40 30 20 10

High School College Graduate School Below $50k $50k - $75k $75 - $100k $100k+

0
Education Household Income

92% Working Adults 87% Credit Card Payment

Customers

Malay
Chinese Indian Others

Tim sets and communicates LivingSocial's core strategy and oversees our growth as the next great consumer brand.

Quantitative and Analytical in Launching Deals(wholesaler deals)

In charge in launching the wholesaler deals. Collect the data via online and offline (competitor selling rate & Discovery Overland Holidays rate) and conduct calculations by using Microsoft Visual C++. Seek and analyze competitors marketing and sales materials. Calculate the best selling price and margin for each travel package with commission. Perform analysis of marketing and sales data.

Sales Agreement
An agreement (contract) in which property is transferred from the seller (vendor) to the buyer (vendee) for a fixed price in money. Describe the room packages, voucher worth, voucher sales price, discount, commission and the validity period for the packages. It is signed when a Discovery Overland Holidays agreed for paying same money which is demanded and specified in this contract by the LivingSocial.

Fine Print
Describe precisely the escapes kits. Specify the travel period, additional terms and conditions (blackout dates and maximum occupancy per room). Fix the period for reservation and disclosure the terms and conditions for reservations 5 days after buy the vouchers else cannot make reservation.

Salesforce

Salesforce.com Inc. is a global computing company which headquatered in San Francisco, California. Best known for its customer relationship management (CRM) product, and also expanded into the "social enterprise arena" through acquisitions. It is currently ranked the most innovative company in America by Forbes magazine, as well as number 19 in Fortune's magazine's 100 Best Companies to Work For in 2013. Functions such as add deals, schedule a meeting, send e-mail, initiate a customer service inquiry and so on.

Inquiries by customers and make reservations

Customer inquiries are received via phone calls and emails. Answer incoming customer calls in a courteous and professional manner. Inquiries that come through email are directly received and replied by using Salesforce. Provide answers to inquiries relating to deals, reservation status, refunds and any other questions that may arise. Check for room availability and make the reservations with Discovery Overland Holidays. Close the cases with minimal error once the customers cases have been resolved.

Invoice

A commercial document issued by the company, indicating the products, quantities, and agreed prices for products or services provided. Payment terms are included on the invoice such as term 30 days and so on. The customer could have already paid for the products or services listed on the invoice. From the point of view of a seller, an invoice is a sales invoice while from the point of view of the customer, an invoice is a purchase invoice. The document indicates the buyer and seller, but the term invoice indicated money is owed or owing.

LivingSocial helps great local businesses find and keep more customers. Were a strategic business marketing partner, creating online promotions that deliver real-world results.

And with multiple channels to reach a range of targeted audiences, we can make sure that youre not just finding more customers, youre finding the right ones.

Potential Business Deals

Build inspiring offerings

Drives incremental revenue for property by

crafting unforgettable vacation packages

Increase your reach

Promotion will run for a full seven days 24 hours deals Evergreen

Customize your promotion

How and when customers can redeem their

vouchers, make it easy to optimize for cross-sell and up-sell

Grow the business

Find great customers

Increase revenue

Target the right customers

Trendsetters

Families

Food-lovers

Increase Revenue

Increase Revenue

The Power of Social Media

Facebook Ad Google Ad Newsletter

Me+3

Online Advantages

Affiliates

The Power of Social Media

Offline Advantages

Billboard

Building Commercials

Radio Ads

Reservation

Decision Making Ability

During the training I have being given opportunities to make some decision that related to my task. Although its just a minor decision, however it gives me motivation to perform the entire task successfully. During my three days training at Quality Assurance Department have given the chance to performed quality checking in one of the production line and conduct the report by myself

Adaptable Problem Solving

Most of the time, when I face problem in my task or work I will try to solve by my self first. However if I cant solve the problem I will ask my mentor or others staff to help my find solution or solve the problem. Throughout the training period most of the problem arises were technical such as computer and software problem. Others problem include communication problem with foreign operators, workers incorporation and lack of information to perform given task. To handle the communication problem with foreign operators I always try to communicate with them using simple word and try to include some hand instruction. If t he worker still cant understand I will ask help from other worker to be translator.