Corporate Social Responsibility

Presented by K.MAHITHA 2225112123

DEFINITION of CSR
Millen Baker: A way companies manage the business processes to produce an overall positive impact on society.

Corporate Social Responsibility of Business

Corporate Social Responsibility Pyramid

Social Responsibility Ethical Responsibility Legal Responsibility Economic Responsibility

CSR Diversities.......
1.E-Choupal 2.Social & Farm Forestry 3.Watershed Development 4.Agricultural Productivity 5.Women's Empowerment 6.Livestock Development 7.Primary Education

E-Choupal
E-Choupals information centres equipped with a computer connected to the Internet, located in rural farming villages. E-Choupals serve both as a social gathering place for exchange of information (choupal means traditional village gathering place in Hindi) and an e-commerce hub.

Socila & farm Forestry

ITC's social forestry programme simultaneously addresses the livelihood problems of marginal farmers and the ecological imperative of regenerating biomass and nurturing depleted soils. In an innovative move ,linking these farmers' need for income to the wood fibre needs of its paperboards business, ITC has enabled them to convert their wastelands to pulpwood plantation-a commercially viable land use alternative that can end their marginalisation.

Watershed Development ITC's watershed initiatives have led to an improvement in soil and moisture regimes-there is more land under irrigation, water tables have risen and farmers can harvest more than one crop, making it possible to live off the land round the year.

Women's Empowerment The confidence and skills generated among women by forming credit groups and managing businesses become assets to their communities

Livestock Development The milk marketing co-operatives represents exemplary change in rural enterprise, away from dependence on agriculture and local markets
Primary Education School going becomes an empowering process for the child and the community. The awareness of entitlements like education and health grows, along with a sense of the community's responsibility.
(d)Agricultural Productivity ITC offers

Statistics
E-Choupal- 4millions farmers empowered,6,500 e-choupal centers installed. Socila & farm Forestry- 95,961hectares greened, generating 43 million person-day of employment.

Watershed Development- approx 46,200 hectares brought under soil and moisture conversation.

Women's Empowerment- approx 18,221 women members.1312 selfhelp groups formed. Livestock Development- 123 cattle development centre's 2592 village covered annually. Primary Education- 193,571 children covered through 1885 supplementary learning centre's

CSR programs by some companies.

Dr. Reddys foundation for health education

Save the tigers by Britannia

Reebok renewal.
Infosys foundation. ITC (lets put India first)

Tata steel(tsrds)