The process of socialization

Session-13

o Socialization starts with induction

o Other practices: communication, reward system, nurturing people o Maruti Suzuki:7 hours 45 mins shift, zero-defect production, cost cutting, discipline

The process of socialization

Cumulative ways of thinking and behaving shaped by the values, attitudes, rituals, and sanctions in the organization

o Development of org. culture involves:

Developing a strong corporate identity Development of important values Building healthy traditions Developing consistent management practices

The process of socialization

o Cultural aspect of HRD:

Development of appropriate org culture Creating conducive organizational climate Improving communication Evolving effective reward system

Examples: Modi Xerox, SAIL, Eicher, P&G

The process of socialization

The sense of identity with the organization develops when the employees have a sense of belonging, and feel proud to belong to the organization

The process of socialization

Developing a strong corporate identity:

o Developing an attractive induction booklet o Films on success experiences in the org (NDDBManthan) o Company newsletters (about the developments and significant employees) o Mobility of people business

The process of socialization

Can be developed by demonstrating the values in action:

o Espoused values and valuation in action o Special value orientation programmes o Examining the various systems operating in the organization o Special OD interventions in developing collaboration and concern for excellence

The process of socialization

Some practices which are useful in companies :

o Induction programme o Importance of promotions o Rituals associated with old age and retirement o Rewarding exceptional behavior of the employees in helping the org. solving problems o Celebration of special individual and organizational days

The process of socialization

Direction of communication:
o Induction programme o Importance of promotions o Rituals associated with old age and retirement o Rewarding exceptional behavior of the employees in helping the org. solving problems o Celebration of special individual and organizational days

The process of socialization

Downward communication:
o Diffusion of routine information o Diffusion of procedural information o Socialization

o Job related information

o Feedback on individual performance o Employee development

The process of socialization

Upward communication:
o Management control o Feedback o Problem solving and involvement

The process of socialization

Horizontal communication:
o Experience sharing o Coordination o Problem solving

The process of socialization

External communication:
o Image building o Credibility building o Influencing

The process of socialization

Mentoring is a process for the informal transmission of knowledge, and the psychosocial support perceived by the recipient as relevant to work, career, or professional development. Mentoring entails: Informal communication, usually face-to-face During a sustained period of time Between a person who is perceived to have greater relevant knowledge, wisdom, or experience (the mentor) and a person who is perceived to have less (the protg)".

The process of socialization

o Mentoring involves:
Establishing a relationship of trust Modeling behavioral norms for the young person Listening to the personal & job concerns of the young persons Helping him/her to search alternative solutions for the problems Sharing own relevant experience Responding to his/her emotional needs Developing long-lasting personal & informal relationship
The process of socialization

o From institutional learning mode to organizational action mode o Induction of employees recruited in senior level o Linking induction & assimilation process with retention capacity

People dont quit company, they quit bosses.

The process of socialization

Purpose:
o Ensure that leaders will adapt and become full contributors o Having fewer destabilizing effects to the individual & the organization o Transformation of both the individual & the organization to achieve mutually beneficial goals Assimilation of leaders: o Begins with point of hire to becoming full contributor

The process of socialization

Balance needs to be between:

o Being patient & becoming productive o Setting own pace vs. organizations pace o Trusting intuition vs. making data based decisions o Pleasing various stake holders vs. meeting ones own priorities o Implementing change vs. respecting the existing culture o Demonstrating competence vs. seeking advice o Intervening appropriately vs. waiting o Building relationship based on trust vs. assumptions
The process of socialization

Effective assimilation strategy:

o Acknowledges difficulties of entry into a new organization o Legitimizes individuals adjustment period o Builds in multifaceted supporting mechanism

Organizations Should:
o Focus on assimilation as a tool for retention & leadership strategy o Have a formal system & program of assimilation o Use coaches for assimilation o Use HR for assimilation process
The process of socialization