Today, Yahoo! Inc.

is a leading global Internet communications, commerce and

media company that offers a comprehensive branded network of services to more
than 345 million individuals each month worldwide.Yahoo! was founded by Jerry
Yang and David Filo in January 1994 and was incorporated on March 1, 1995.As the
first online navigational guide to the Web, www.yahoo.com is perhaps best known
as the leading guide in terms of traffic, advertising, household and business user
reach. Yahoo! is the No. 1 Internet brand globally and reaches the largest audience
worldwidefor its web portal, search engine, Yahoo! Directory, Yahoo! Mail, news,
and social media websites and services.The company also provides online business
and enterprise services designed to enhance the productivity and Web presence of
Yahoo!'s clients. These services include Corporate Yahoo!, a popular customized
enterprise portal solution; audio and video streaming; store hosting and
management; and Web site tools and services. The company's global Web network
includes 25 World properties. Yahoo! Inc. (NASDAQ: YAHOO) is an American
public corporation headquartered in Sunnyvale, California, Yahoo! has offices in
Europe, Asia, Latin America, Australia, Canada and the United States.The domain
yahoo.com attracted at least 1.575 billion visitors annually by 2008.The global
network of Yahoo! websites receives 3.4 billion page views per day on average as of
October 2007.It is the second most visited website in the U.S., and in the world.
MSN (The Microsoft Network) is a collection of Internet services provided by
Microsoft. The Microsoft Network debuted as an online service and Internet service
provider on August 24, 1994, to coincide with the release of the Windows 95
operating system.MSN, a part of Microsoft's Online Services Group, is a leading
provider of Internet content and services.MSN.com offers many useful services to
the users around the world but in order to enjoy all the services of MSN.com one
must have a Microsoft Passport Network account. With the help of Microsoft
Passport Network account, you can gain access to all the services of Microsoft
Network facilities. Signing up at Microsoft Passport Network is completely free
and after signing up you get access to all the services.This portal provides a wide
range of news, information, and entertainment content, as well as online shopping
and games. It also offers chat rooms, message boards, and other communications
services, including Hotmail (Web-based e-mail) and instant messaging. The portal
draws an audience of more than 460 million unique users per month through some
50 country-specific sites. Its suite of online content, e-mail, instant messaging, and
other digital community applications and services is offered under the Windows
Live brand.Microsoft Network has collaborated with many other service providers
that offers services like MSN shopping, MSN Encarta, MSN space blog, MSN
adCenter, MSN Premium that includes MSN Virus Guard and Firewall, etc. In the
previous year 2006, Microsoft changed the name of MSN products with Windows
Live name as a part of strategy to overcome the competition from other service
providers. In the future, Microsoft might launch two new services of MSN i.e. MSN
Explorer and MSN Groups.
Indiatimes.com is a news and information site destined to bring Indians around
the globe together. The value added services don’t just stop at news or information,
the site offers far more superior features of telecom mobile services, e-commerce,
Sports,travel, career,match making services, forums and much more to create an
exquisite media product and news service rather then just a news website. The
mission of the company is to provide best knowledge source and community
service to the Indians entering digital revolution and customer satisfaction through
innovation and quality.Indiatimes is the Internet subsidiary of The Times of India
Group, under which, some of the largest websites in India - The Times of India, The
Economic Times, Navbharat Times and Maharashtra Times operate. Indiatimes is
the flagship brand of Times Internet Limited. Times Internet limited is in turn
promoted by The Times Group, which has a 90% stake in it. The remaining 10%
stake is held by Seqouia Capital, which invested in this company in 2005.
Indiatimes Shopping claims it is India's largest online shopping platform featuring
over 30,000 products for sale across a wide range of categories such as apparels,
accessories, jewellery, consumer durables/electronics, books, music, movies,
etc.Recently Indiatimes shopping had tied up with Land Mark and have listed 3
Million Books of various categories.
Yahoo as s earch engine
Advan ta ge
Yahoo! is a broad search which has its own search engine database which is large and unique
Yahoo! is better than MSN at determining if a link is a natural citation or not.
Number of resuts are more than indiatimes and msn and takes lesser time to give results
Dis ad vant ag e
Yahoo! has a ton of internal content and a paid inclusion program. Both of which give them incentive
to bias search results toward commercial results
Things like cheesy off topic reciprocal links still work great in Yahoo!
msn as s earc h en gine
  Adv anta ge
New to the search game but has large and unique database
Automatic local search options available.
Number of results are more than indiatimes
Dis advan ta ge
It is bad at determining if a link is natural or artificial in nature
Due to sucking at link analysis they place too much weight on the page content
Heavily biased toward commercial results and likes bursty recent links
New sites that are generally untrusted in other systems can rank quickly in MSN Search
Things like cheesy off topic reciprocal links still work great in MSN Search
ind iatimes as s earc h eng in e
Indiatimes is the second leading search portal of India.
Uses Google to perform the web search
Disad vant ag e
perfection of search results is only 30%
http error occurs frequently when using the search results.
Comparing with Yahoo and msn search no of results are less.
Takes more time than Yahoo to give search results.
Yahoo new s
Ad vant ag e  
News categories are available with sub categories format

Current news can be distinguished easily from others

Yahoo news available in Hindi,Tamil,Gujrati,Kannada,Malayalam, Telegu,Punjabi
Disad vant ag e
Available in documentation format.No audio visual available
MSN news
  Adv anta ge
News are provided hare as documentation format as well as vedio(audio visual) format,so its more attractive
and effective. 
Disad vant ag e
Catagories are not broadly specified.
It is quite hard to find current(immediate daily)news in msn as the date and time are not
specified with the headlines
Indiatimes new s
Adv anta ge
India times publishes the news form its own published news papers.Vedios are also provided in the vedio
section under news.
Current news available on front page
News available in Hindi,Gujrati,Marathi.Infotech in Hindi n English,car news and reviews in English only
Disad vant ag e
Not that much hard like msn but not that easy like yahoo to find
Yahoo shopping
Dis ad vant ag e 
In India Yahoo! Shopping is not
available.
MSN s hopping
MSN is affiliated with ebay for shopping.
MSN s hopping
Adv anta ge
Quantity of an item is limited by availability,not by rule.
Item can be searched by different preference criteria
MSN s hopping
Adv anta ge
It uses PaisaPay.Checks and money order no longer allowed.
Selling,Buying,auction available
Item can be searched by different search criteria
ind iatimes s hopping
Ad vant ag e
If any item is not in their list customer can request for it.
ind iatimes s hopping
Ad vant ag e
Price alert available.
Several payment options are there.
indiatimes shopping
Disad van ta ge
There is some prob in selling and auction in india times.Pages cant be displayed.Although optios are
there.
indiatimes sho pping
Dis ad vant ag e
There is a limitation of choosing quantity of an item although it is available.
Yahoo! Mail
Online chatting is possible from email account.
Mobile chat can be done from the account.
MSN mail
Secured.
Easy to use.
Several services can be accessed.Chatting not possible.
pam filter could use some improvement
ind iatimes ma il
Total free email account
Email setup has good security
Contact portion is very good.Lots of details can be provided.
Sms can be done from email account to mobile.10 per day. 3)priority can be imposed
Priority can be imposed to mails.
Slow
Some other common features of three portals
They have their own astrology,matrimony,job,mobile,weather,games,finance,movies,vedios,pictures
etc services.
Some s pecial f eatures

Yahoo!
It has Yahoo! Answer section

MSN
Several blogs
TV schedule news
Short film services etc
 
indiatim es
It has a social networking site
iTimes.com
iDiva a section for woman
Absolute radio etc.
Portal (among Yahoo,ms n,I ndiatimes ) fits bes t in I ndian
scen ario ? 

I think that for Indian scenario indiatimes.com is best if we consider it with Indian perspsctive among
these three portals.If we consider other two portals Yahoo! and msn they are not Indian portals.They
are global brands and so have a very wide range of services for global users.Keeping in mind of the
all users they have to provide all types of services that should be suitable for the wide range.For this
course they become much more global service for which it is not at all possible to that extend to
satisfy a particular scenario to the full.In contrast indiatimes is Indian portal.It serves globally but its
services are more suitable for Indian.An Indaian can have all the services with much more satisfaction
rather than others.Considering the technical aspect those portals have more complicated technology
than indiatimes.Those portals are not that simple as indiatimes so that general Indial people can
handle it because Indian people are not that much tech savy till today.Simplicity and easiness of
indiatimes attract Indian market.Most of all one can have quite enough information about any acute
maters also.People can get into touch with more people of their own nation.People get much more
services of their need and choice.So indiatimes is the portal which fits best in Indian scenario.
How does ind iatim es.com h ave an edge ov er it s
competitors in the I ndian market?  

indiatimes.com is a good site. It belongs to Times India group. With Indiatimes.com we can open free
email account. Online marketing, news, Air ticket booking are available. It offers online news on
economics and for this The Economic Times, a giant in Economic news is available. It is very reliable
in shopping perspective.It has also wallet system, through which we can send and receive money. The
most interesting features of this is that it offers to join BOOKS BUDDY, India Today Book Club. From
this site we shall have good collections of books, Music CDs at a very attractive discount and gift. The
gifts are also good. The payment system is very simple. The member can pay on delivery.indiatimes
Shopping claims it is India's largest online shopping platform featuring over 30,000 products for sale
across a wide range of categories such as apparels, accessories, jewellery, consumer
durables/electronics, books, music, movies, etc. They also give a warranty period over a period of
time.The items are available at heavy discount rates.The shipping within India is usually within 7
days.Recently Indiatimes shopping had tied up with Land Mark and have listed 3 Million Books of
various categories.indiatimes is one of the biggest websites of India.It provides mail service which is
very secure and emails reach you very fast.It provides news alerts and almost every thing you want.As
per me no other Indian competitor of indiatimes provides all these facilities with that much quality as it
provides.
 Rank of the portals (Yahoo!,m sn,indiatimes )according to
my pref erence:

Here I will give my preferences regarding all over aspects as per me

Yahoo!
I prefer Yahoo! most between these three portal.Because
Being in the search game for many years Yahoo! became a highly regarding directory of
sites,providing an extensive listing of websites from around the world.
I believe Yahoo! places greater weight on on-the-page content
Yahoo! is better than MSN at determining if a link is a natural citation or not.

in diatime s 
Next I’ll prefer indiatimes
Here I can satisfy my requirements(wrelated to different lifestyle)as I want.
It seems easy for me to use.
Shopping seems attractive here to me.

msn 
Next I’ll prefer msn
Here You might say that MSN opens many windows to the Internet
it is bad at determining if a link is natural or artificial in nature and it has a heavy bias toward
commercial results.
Untrusted sites rank quickly in msn
It neither seems user friendly nor seems attractive to me.