05 - Clusters - Brand Manager

Topic 5: IBM System x iDataPlex, IBM Systems Cluster 1350, and Introducing Cloud Computing
Upon completion of Topic 5, you will be able to:
> Describe the key features of iDataPlex and Cluster 1350 solutions. > Discuss how iDataPlex, Cluster 1350 and CloudBurst 1.2 provide value to our
clients.
> Recall target markets and workloads for these integrated solutions.
IBM Systems & Technology Group Education & Sales Enablement Corporation
2010 IBM
Topic 3 Agenda
> IBM System x iDataPlex > IBM Cluster 1350 > Cloud computing CloudBurst 1.2 > Review
2010 IBM
Points to Ponder
> iDataPlex has incredible opportunities that we are only

now starting to tap.
> iDataPlex uses the application for reliability, not the

hardware. If a node fails, the application will not use it until it is replaced.
> The Systems Cluster 1350 includes Linux and Microsoft

cluster options.
> How can you tap into these opportunities that generate
large volumes and profit?
2010 IBM
IBM System x and BladeCenter servers help to deliver a dynamic infrastructure that
Reduces operating costs with higher performance, energy efficiency, simplified management, virtualization, and increased utilization
Manages present and future risk in challenging economic conditions with best-in-class RAS and future-proof IT
Improves service with an end-to-end approach to systems management
IBM System x and BladeCenter servers deliver business value and reduce costs for clients through industry leading scalability, virtualization and management capabilities.
IBM Systems & Technology Group Education & Sales Enablement Corporation 2010 IBM
Solutions Depend on Nature & Size of Business Need

Scale Up Large SMP HW Resilience Application Consolidation System x Enterprise
Cloud Computing
Business Nature
Business Applications BladeCenter
IBM Cluster 1350
System x iDataPlex
Infrastructure System x Applications Tower
System x Rack Scale Out Massive Parallel SW Resilience 10s 100s 1000s 10,000s
1s
Implementation Size
Topic 3 Agenda
2010 IBM
Market Landscape
Data center challenges
> Increased Power and Cooling Requirements > Space Constraints higher density > Efficient and Effective Management of Massive
Scale out Environments
> Initial Acquisition Costs & Subsequent Maintenance

Costs of servers and infrastructure
IBM responds with a New Design Philosophy Dont design servers and place them in the data center
Design the ideal data center and then Design servers and racks for that data center
Data Center
2010 IBM
Introducing iDataPlex
Fast, Cool, Dense, Flexible. TCO without compromise!
An innovative x86 Solution from IBM that addresses:
> Data Center Density > Scalability > Serviceability > Manageability > Total Cost of Ownership, Acquisition to OPEX
Power, Cooling, Space, Maintenance
> Your Data Centers Unique Requirements
The System x Data Center of the Future: A Dynamic Infrastructure to address todays challenges and tomorrows opportunities
2010 IBM
Introducing iDataPlex
Fast, Cool, Dense, Flexible. TCO without compromise! iDataPlex is:
> Optimized both mechanically as a half-depth server
solution and component-wise for maximum power and cooling efficiency space, power and cooling infrastructure with Industrystandards based server platform. servers, front access hard drives/cabling
> Designed to maximize utilization of Data Center floor
> Easy-to-maintain solution with individually serviceable > Configurable for customer-specific compute, storage,
or I/O needs and delivered pre-configured for rapid deployment
> Common tools across the System x portfolio for
management at the node, rack or Data Center level
2010 IBM
Increase Server Density in a standard 42U rack
10U wasted!
Most Data Centers have limited power and / or cooling envelopes per rack
Typical 1U servers require more power and cooling per server, limiting how many can be deployed
iDataPlexs efficiency results in more density within the same infrastructure, even in a standard rack
Get more on the floor

with iDataPlex!
Same cooling airflow Same cooling airflow
2010 IBM Corporation
IBM Systems & Technology Group Education & Sales Enablement
iDataPlex Data Center efficiency comes from the design

Innovative Design to minimize power without compromising performance
Server design for density & power efficiency
> Half-Depth servers and rack, double wide rack

designed to match standard data center floor tile layouts
> 2x servers in same footprint 84 servers per rack > Additional 16U (vertical) to house network
switches and PDUs without taking server space
Top View - Floor Tile Layout

(2x) Cutouts in Floor Tiles Networking and Hoses for RDHx (4x) Outboard Casters (removable)
Mechanical design for cooling efficiency
> Half the airflow distance > 20% less cooling required, 63% less fan power > Optional Rear Door Heat Exchanger can extract
>100% of server heat, eliminating hot/cold aisles for even more Data Center density
Power Cabling Cutout
(4x) Leveler Feet (underside)
Optimized for power efficiency
> High efficiency fans, power supplies and

components to minimize power without compromising performance
iDataPlex Designed for Data Center Flexibility

Broad portfolio of customizable components that adjust to your computing needs
Rack Management Appliance 2U Chassis iDataPlex Rear Door Heat Exchanger
Server Tray
Storage Tray
Storage Drives & Options
I/O Tray
Switches (front)
PDUs (rear) 3U Chassis
2010 IBM
iDataPlex Rear Door Heat Exchanger

A more efficient way to cool the Data Center
> Increase data center density by eliminating
hot/cold aisles
> Eliminate rack heat exhaust > Same dimensions as standard iDataPlex
rear door 4 deep
> Liquid cooling at the rack is 75%-95% more

efficient than air cooling by a CRAC
> No electrical or moving parts > No condensation > Chilled water
Provides Up to 115% Heat Extraction, and can even cool the room!
2010 IBM
iDataPlex Continued Innovation from System x!
San Clemente dx320
Bensley dx340 TianMu dx360 M3 Stoakley dx360
2Q2010
TianMu dx360 M2 TianMu dx360 M3
GPU 550W PS Storage Simplification
3U Storage Rich dx340
3U Storage Rich dx360 M2
3U Storage Rich dx360 M3
2008
iDataPlex launch Harpertown RDHx
2009
IBM-design & DNA Nehalem 12 TB Storage
1Q2010
Redundant Power Westmere TPM 24 TB Storage
System x iDataPlex dx360 M3

Tailored for Your Business Needs
iDataPlex flexibility with better performance, efficiency and more options!

1U Compute Node
Compute Intensive
Maximum Processing 2U, 2 Compute Nodes
Compute + Storage
Balanced Storage and Processing 2U, 1 Node Slot & Drive Tray HDD: up to 5 (3.5)
1U Drive Tray
Compute + I/O
Maximum Component Flexibility 2U, 1 Node Slot I/O: up to 2 PCIe, HDD up to 8 (2.5)
1U I/O Tray
3U Storage Chassis
Maximize Storage Density 3U, 1 Node Slot & Triple Drive Tray HDD: 12 (3.5 Drives) up to 24TB I/O: PCIe for networking + PCIe for RAID
900W single Power Supply
750W N+N Redundant Power Supply

2010 IBM
Introducing the iDataPlex dx360 M3

Faster, Cool, Dense, More Flexible. TCO without compromise!
Faster
Increased Performance with new Intel Westmere processors Performance / Cost: Better performance vs. previous generation at same cost Performance / Watt: Better performance and lower power with Low-Voltage DIMMs
Cool
Innovative Design with shallow depth servers reduces cooling airflow required Rear Door Heat exchanger for the ultimate in cooling savings, density and TCO
Dense
Get More on the Floor with better power and cooling efficiency Optimize your data center with integrated networking that doesnt reduce density
More Flexible
Expanded Capabilities for Expanded Workloads with new capabilities such as redundant power and Trusted Platform Module More Options for storage and networking, including 2TB drives, new SSDs and Converged Network Adapters
Get More with M3!
more performance more efficiency more flexibility more workloads

Corporation
2010 IBM
Where iDataPlex dx360 M3 applies

Fast, Dense, Cool, Flexible. TCO without compromise!
iDataPlex is well-positioned for customers who need a solution for
> > > > >
Maximum x86 computing density in their data center or container Data centers with limited power and cooling capacity Flexibility of compute, storage, I/O and networking Minimizing Total Cost of Ownership Large-scale server deployments
Running workloads like
> Risk Analytics, Petroleum Exploration, Scientific Analysis, Media Streaming, Large Clouds
In Sectors such as
> Financial Services, Public (Education & Government), Industrial (Seismic & Automotive) > Communications (Service Provider, Media & Entertainment) > Cloud Computing (Large-scale Enterprise, Virtualized Web)
Expanded capabilities of dx360 M3 extends solution benefits to more workloads
Pay Less for Maximum Performance Improvement

Compared to first-generation Intel Xeon processor-based iDataPlex servers, the dx360 M3 server can help improve the efficiency of your data center with lower costs 50% increased performance for same price 12 TeraFlop per rack at Peak Performance 10.5 TeraFlop of Sustained performance 5% performance enhancements at 1333 336
dx360 M3
504
Cores
Cores
Xeon X5670
2.93GHz / 6C / 95W
Xeon X5570
2.93GHz / 4C / 95W
2010 IBM
iDataPlex dx360 M3 - Advanced Design for Breakthrough Efficiency

First 2-Socket x86 server to break 3000 Performance per watt SPECpower benchmark
dx360 M3 improved 36% in power efficiency
3000
2800 2600 2400 2200 2000 1800 1600 1400
Beat by 31% Beat by 50% Beat by 58%
Beat by 39%
HP
Dell
HP HP SL170 G6 2,316 ssj_ops/ W Posted 11/4/09
HP HP DL170h G6 2188 ssj_ops/ W Posted 1/13/09
ssj_ops/ W
HP DL360 G6 Dell PowerEdge R610 2,013 ssj_ops/ W 1,930 ssj_ops/ W Posted 11/4/09 Posted 9/9/09
IBM dx360 M3 3,038 ssj_ops/W 3/16/10
*According to the SPEC (Standard Performance Evaluation Corporation) performance per watt results published November, 2009. Results can be found at http://www.spec.org/power_ssj2008/results/power_ssj2008.html Benchmark results published March 16,2010 can be found at http://www03.ibm.com/systems/x/resources/benchmarks/intel/benchmark/
2010 IBM
Market Segments and Where to Win

HPC
> Industrial Sector: Petroleum: Oil & Gas Exploration
Workload: Seismic data analysis, Petro exploration
> Public Sector: Education, Government

Workload: Research, Data mining, Data analysis
Increase productivity by optimizing processing power using a scalable platform that allows running applications as business needs grow Increase speed and accuracy without increasing power costs Scale to a denser resource pool of compute nodes with lower hw & power costs Save on cost of integration and quality
> Financial Services: Financial Markets, Insurance

Risk analytics, Actuarials, Data streaming
Web
> Communications Sector: Telecommunications
Workload: Cloud Computing & Hosting Service Provider
> Communications Sector: Web Serving

Workload: Commerce & Information Provider, Media Streaming
Also Alsotarget target
>>Rapidly Rapidlygrowing growingdata datacenters centerswith withspace, space,power powerand andcooling cooling constraints constraints >>Customers Customerswhere wherewe wehave havelost lostBlades Blades/ /1U 1Uracks racksto toHP HPand andDell Dell
Topic 3 Agenda
2010 IBM
What is a Cluster?
What is a Cluster?
A Cluster Is Described As:
A multi-server system, comprised of interconnected computers and associated networking and storage devices, that are unified via systems management and networking software to accomplish a specific purpose
2010 IBM
Approaches to Clustering Vary IBM Delivers Across the Spectrum

Piece Parts
Client bears all risk for sizing, design, integration, deployment and warranty issues
Integrated Solution
Single Vendor responsible for sizing, design, integration, deployment, and all warranty issues
Roll Your Own

Client orders individual components from a variety of vendors, including IBM Client tests and integrates components or contracts with an integrator Client must address warranty issues with each vendor
IBM Racked and Stacked

Client orders servers and storage in standard rack configurations from IBM Client integrates IBM racks with 3rd Party components or contracts with IGS or other integrator Client must address warranty issues with each vendor
BP Integrated
BP orders servers and storage from IBM and networking from 3rd Party vendors BP builds and integrates components and delivers to customer Client must address warranty issues with each vendor
IBM System Cluster 1350

Client orders integrated cluster solution from IBM, including servers, storage and networking components IBM delivers factorybuilt and tested cluster ready to plug-in Client has Single Pointof-Contact for all warranty issues.
2010 IBM
Rolling out a System x cluster is cheaper than a Grad Student

I dont know anything about a cluster, but Ill open boxes
253 people including Faculty and Grad students racking servers and cabling 6,000 pounds of cardboard boxes 600 pounds of Styrofoam All carried by hand
IBM System Cluster 1350 of iDataPlex servers comes integrated and ready for production
Source: http://www.dell.com/downloads/global/casestudies/1189_2009-Purdue-10006515.pdf http://www.informationweek.com/news/hardware/supercomputers/showArticle.jhtml?articleID=207601782
2010 IBM

Innovative technology
> High Performance Computing (HPC) embracing

IBMs broad portfolio of servers, storage and industry leading interconnects. Experience
> Capitalizes on IBMs decade of experience in clustering

Integration
> Cluster solutions that are fully integrated and tested > Configured and assembled in IBM factories by highly
trained professional SPOC
> Single point of contact for all of cluster > Warranty services provided for entire system including
third-party components
> Backed by IBMs unequalled worldwide support organization

IBMs System Cluster 1350

Cluster 1350 Integrated Solutions combines all hardware, software, services and support into a single integrated product offering, providing clients the benefit of a single point-of-contact for the entire cluster that is easily deployed and managed
IBM System x Servers

iDataPlex BladeCenter Rack
Switches & Storage
Cluster Software
Technical Application (or Workload)
Linux/ Microsoft Management Software (xCAT, Moab) IBM cluster file system (GPFS)
IBM System Cluster 1350 = HPC Cluster Solution


Integrated solutions that improve performance and energy efficiencies while reducing costs
Leading edge technology with flexibility of choice

Strong breadth of partner relationships and new IBM exclusive integrated OEM offerings with Qlogic and Voltaire Additional new offerings from partners Brocade, Chelsio, Mellanox
High performance
Energy and space efficient

IBM BladeCenter offers potential power and cooling savings of up to 22-37% vs. HP iDataPlex provides up to 5x more density in typical data center Customer examples of up to 40% better energy and cooling compared to choices from other vendors
Easily deployed, operated and maintained

Strong customer satisfaction with deployment and system mgmt IBM rates #1 in user loyalty
Up to 7x performance boost for key HPC applications such as ANSYS Fluent Proven performance with customer workloads such as analysis of seismic data, weather, and physics
Source: IBM and HP power configuration tools Source: Comprehensive Research Study: HPC Satisfaction and Loyalty by Tabor Research (now InterSect360 Research). IBM Systems & Technology Group Education & Sales Enablement Corporation 2010 IBM
Value Proposition of Cluster 1350 Release 9B

Integrated solutions that improve performance and energy efficiencies, while reducing costs
Announcing new storage, high speed networking for 10GbE and InifiniBand, including IBM-DCN Solution offerings, QDR InfiniBand switches, scale out 10GbE Ethernet switch, low cost 10GbE Ethernet and QDR InfiniBand adapters - for data centers that require high performance, yet are constrained on floor space, power and cooling infrastructure.
Key Features Latest releases of System x servers IBM Data Center Networking (Brocade) Voltaire QDR InfiniBand Switches
Benefits Improved performance, energy efficiencies and lower total cost of ownership Data center-class performance, optimum flexibility, and operational efficiency. Proven competitive advantage, utilization and scalability for customers in HPC, manufacturing, energy, life sciences and other compute-intensive applications. Low cost QDR Adapter Combined with the lowest MPI latency and highest effective bandwidth Enables high capacity, scalable architectures and have dense, wirespeed, low latency 10 Gigabit Ethernet capabilities Unified Wire interconnect solution for server networking, storage networking, and clustering on a single platform, support for Single Root - I/O Virtualization (SRIOV) High-performance networking and storage access, support for Single Root - I/O Virtualization (SRIOV)
QLogic QDR InfiniBand HCA Voltaire Scale Out 10GbE Ethernet Chelsio 10GbE Ethernet Adapters
Mellanox 10GbE ConnectX EN
Moab and xCAT: Dynamic Infrastructure Management
What Is Moab? The brain in your cluster or HPC environment Policy-based intelligence engine and meta-scheduler Workload manager and monitor Simple Web-based job submission and management Graphical cluster administration Management reporting tools Developed and supported by Cluster Resources
What Is xCAT? xCAT = eXtreme Cluster Administration Toolkit Easily provisions Linux and Windows clusters Enables diskless/stateless environments Supports virtual environment deployment Open source software maintained by IBM

IBM Systems Cluster 1350 Opportunities

High Performance Computing
Industrial sector Petroleum and geophysics Public sector Life sciences and genomics (used in pharmaceuticals) Grid computing
Commercial Computing
Financial services sector Communications sector / einfrastructure UNIX workload consolidation onto Linux
2010 IBM
Why Sell Cluster 1350 and Integrated Cluster Solutions?

Gets your foot in the door with a strongly competitive offering > IBM is winning against HP, Dell and Sun in this market > Broad IBM choices in integrated offering unmatched by the competition > See our competitive wins highlighted in the sales kit You can Upsize your deal by selling cluster solutions > Integrated solutions tend to be larger deal sizes > Storage, networking and services are typically part of the integrated solution Its simple to show value with exceptional performance from the new Nehalem-based systems > Computing Aided Engineering applications have up to 3x performance improvement > Systems are energy-saving along with performance so the ROI is strong How to Sell Offering:
> Powerful Performance: Improved application

performance for HPC Clusters with the latest Intel processors Datacenter space utilized more efficiently; energy efficient platforms address high energy costs and limited power envelope System Cluster 1350 solutions incorporate hardware, software, services and support into a single integrated HPC offering with single point-of-contact
> Space and Energy Needs Reduced:
> Simplified Deployment & Management:
Cluster 1350 Value Statement

Leading Edge Linux Cluster Technology Thoroughly Tested Configurations/Components
Easily deployed, operated and maintained
Energy and Space Efficient
Hardware Setup at Customer Site Included Single Point of Contact for Entire Linux Cluster Including Third-party Components
2010 IBM
KNOWLEDGE CHECK
> What are the differences between iDataPlex and IBM Cluster 1350? What are
some similarities?
> What new technologies are available for iDataPlex and IBM Cluster 1350?
2010 IBM
Topic 3 Agenda
2010 IBM
Stages of technology adoption for virtualized environments

Fully virtualized IT with integrated Service Management Cloud Computing
Advanced Virtual Resource Pools Physical Consolidation
Improve utilization Reduce costs Lower power usage

Improve capacity utilization by as much as 60%, while reducing the power and cooling costs
Decouple complexity from scale Share resources optimally Automate workload management Incorporate HA & DR
Hands-free operation, eliminate mundane tasks and manual processes and deploy workloads in minutes
Sense and respond to workload requirements Dynamically move workloads to best-fit infrastructures Integrated virtualization management with IT processes
Save time and reduce skill level required for workload provisioning through prepackaged automation templates
Corporation
Low cost through economies of scale Always on Globally available Elastic scaling Pay for use Self-service with rapid provisioning Service catalog
Give users the flexibility to request and pay for services they want without the complexities of establishing an IT infrastructure
2010 IBM
35IBM Systems & Technology Group Education & Sales Enablement
Cloud Evolution
Cloud computing has emerged as a new rung on the evolutionary ladder that gave us:
> Virtualization > Grid computing > Autonomics > Service oriented architecture
CLOUD COMPUTING
VIRTUALIZATION
AUTOMATION
STANDARDIZATION
Reduced Cost
2010 IBM
Defining Cloud Computing

Computing infrastructure and some business functions can live virtually, in the cloud. > Technical people see a more efficient way to organize IT assets. > Executives see a better way to run the business. > Consumers benefit! Computing resources such as: > Processing power > Storage > Databases and messaging An emerging paradigm: > Four walls and a floor no more > Tap into the virtual resources when needed > Everything is provisioned by the cloud Standardized services enable automated provisioning and delivery
An effective cloud deployment is built on a Dynamic Infrastructure and can be part of an overall Data Center transformation plan
Cloud Computing: A new consumption and delivery model
Private
Client owned managed by client or services provider. Access defined by client.
Cloud Services Cloud Computing Model
Public
Standardized services on the providers cloud Access by subscription.
Considerations
Speed & flexibility Standardization Security, privacy, resiliency
GOVERNANCE
IBMs Cloud Approach

workload optimization > Development and Test; Desktop; Collaboration; Analytics; Compute > Rapid return-on-investment and productivity gain > Rate and degree of standardization of IT and business services > Complex transaction and information management processes deployment choices > New models are emerging for the enterprise > Self-service, economies-of-scale, and flexible sourcing options > On the IBM Cloud, private, hybrid integrated service management > Service delivery, service request, service monitoring > Lowers operational costs, drives efficiency, enhances security > Standardized processes > Service management systems provide visibility, control and automation
2010 IBM
Introducing IBM CloudBurst v1.2: The industrys fastest way to a Private Cloud
Speeds Service Delivery
> Self Service Portal/Catalog, Reduced Complexity > New Services: Hours/Days Minutes
Automates Virtualization & Provisioning
> Automates Provisioning, Reservation & Pooling > Eliminates errors, Frees up key IT Skill sets
Lowers TCO and Increases Productivity
> Improves HW Utilization, Maximizes Capital Usage > Lowers Service Delivery Costs
Delivers a Pre-Built/Private Cloud Foundation 70% STG Content Highly Profitable Solution!!!
> Workload Optimized and Pre-integrated

Virtualization, Compute, Network & Storage
> Single Delivery, Install, Price and Support > Turn Key Solution Install & Configuration
Included
IBM CloudBurst: Delivers Results in Days vs. Months Unpack, Unpack,Install, Install,Implement Implement Configure, Configure,Design,Test, Design,Test,Develop Develop
vs. vs.
Plug PlugIt ItIn In& &Go Go
2010 IBM
41
What is Delivered with CloudBurst?

A Complete Integrated Cloud Platform
Entry, Small, Medium and Large Configs Available
GTS QuickStart Services & Installation * Estimated based on list pricing

Starting at $250K single payment or lease options available!

2010 IBM
Topic 3 REVIEW
2010 IBM
Topic Review
> Targeted at Mid Market, Enterprise and LE/Sector accounts, iDataPlex is
designed for customers facing power, cooling and density constraints in their data center environments. The innovative and flexible design allows for the right mix of compute intensity, networking and storage-rich nodes.
> IBM System Cluster 1350 is an integrated cluster solution that greatly reduces
client risk in deploying and managing Linux or Windows clusters when creating solutions for HPC or commercial workloads.
> Use available tools to help select, size, and sell broad range of System x servers
and easytoimplement, affordable bundles and appliances.
> IBM CloudBurst is a family of pre-integrated service delivery platforms that

include the HW, storage, networking, virtualization and management software to create a private cloud environment. With IBM CloudBurst 1.2, a private cloud is up and running in a matter of days instead of months.
2010 IBM
iDataPlex BACKUP
This presentation is intended for the education of IBM and Business Partner sales personnel. It should not be distributed to customers. IBMIBM Systems & Technology Group Education & Sales Enablement 2010 IBM 2006 Corporation
Corporation
Market Landscape
The System x Data Center of the Future: A Dynamic Infrastructure to address todays challenges and tomorrows opportunities Solving Customer Problems > Data Centers with Limited Power and Cooling Infrastructure > Space Constrained Data Centers > Increasing Performance Needs > Rapid Data Center Growth with the iDataPlex dx360 M3 in the Data Center > Increase Compute Density
Get More on the Floor with iDataPlexs innovative efficiency design Increased Performance with new processors Integrated Solutions for rapidly scaling data centers
> Manage Risks

Flexibility to meet your growing data centers specific needs Open Standards architecture provides customer choice
> Improved Service

Easier Administration with consolidated single points of management Greater Productivity out of fewer systems
Data Center
2010 IBM
The 2-socket iDataPlex dx360 M3 Server

Maximize performance and optimize energy and space efficiencies with the latest iDataPlex server. The innovative, half-depth iDataPlex design continues to improve by increasing power reliability and networking flexibility. The new features deliver leadership performance in a flexible platform that can be tailored to your data centers processing, storage or I/O needs.
This SciNet project is almost the poster child for this green type of initiative. We knew early on that we have to be very careful with our power budget and we wanted to design a data center that was extremely efficient and what IBM has done is that they have come up with an innovative design for this data center which minimizes the amount of power that is needed for the cooling and the combination of all these things gives us a highly efficient data center. In fact it may very well be one of the most power-efficient data centers in the World. Chris Loken. PhD, Chief Technical Officer, SciNet, 3/09
Key Features
Redundant Power Option Higher efficiency server node Converged Network Adapters Trusted Platform Module Expanded Storage capacities Intel Xeon 5600 series processors
Benefits
> Line feed and node-level power redundancy for non-grid, virtualization > Low Voltage DIMMs save more power per server > Enables Fiber Channel and 10Gb ethernet convergence at the server > Secure generation of cryptographic keys for trusted computing applications > 24TB storage in a 3U chassis, expanded SAS and SATA capacities > Higher performance 4 and 6-core processors, lower power options
dx360 M3 Summary at a glance

New in M3 highlighted in blue
Form factor/height Processor (max) Number of processors Cache (max) Memory1 (max) Expansion slots Disk bays (total) Maximum internal storage Network interface Power supply (std/max) Hot-swap components RAID support Systems management Operating systems
Half-depth, 2U Flex chassis or 3U storage chassis Intel Xeon 5600 series 6-core up to 2.93GHz, 4-core up to 3.06GHz 2 4 MB to 12 MB Up to 128 GB DDR-3 1333 MHz via 16 DIMM slots 1 slot PCI-Express x16 electrical/x16 mech (Gen 2), 2 x8 PCI-Express Up to five 3.5" (2U) or 12 3.5" (3U storage density) 2.5 SATA 160GB/7.2K, 500GB/7.2K, 3.5 SATA 2TB 7.2K 24.0 TB (3U storage chassis) Integrated dual Gigabit Ethernet plus configurable dedicated management port. Optional I/O adapters for 10 Gigabit Ethernet, IB QDR, 8G FC, Brocade CNA, QLogic CNA Standard 900 Watt high efficiency (per two servers), optional N+N Redundant 750W Hot-swap 3.5 HDDs in 3U storage dense configuration (2TB SATA 7.2K), 2.5 SAS in 2U I/O Optional RAID-0, -1, -5, -6, -10 via optional I/O controller IBM Systems Director including IBM Systems Director Active Energy Manager, Integrated Management Module (IMM) with optional remote KVM support Red Hat Enterprise Linux 5, Red Hat Enterprise Linux 4, SUSE Linux Enterprise Server 11, SUSE Linux Enterprise Server 10, Microsoft Windows Server 2008 (Datacenter, HPC, Enterprise and Web Editions), Microsoft Windows Server 2003 R2 , VMware Infrastructure 3.5 and VMware vSphere 4 3-year customer replaceable unit and onsite limited warranty
Limited warranty3
2010 IBM
iDataPlex dx360 M2 and M3 Comparison

dx360 M2
Nehalem Intel Xeon Quad Core X5500 series (95w) Intel Xeon Quad Core E5500 series (80w) Intel Xeon Quad Core L5500 series (60w)
dx360 M3
Westmere / Nehalem Intel Xeon 4 and 6-core X5600 series (95w) Intel Xeon 2 and 4 core E5600/E5500 series (80w) Intel Xeon 4 and 6 core L5600 series (40-60w) Intel 5520 I/O Hub (Tylersburg-36D) Quick Path Interconnect up to 6.4 GT/s 16 slot RDIMM 2GB, 4GB, 8GB DDR-3-1333 Operate at 800/1066/1333MHz 1.5V and 1.35V RDIMM 1U configuration - 1 slot PCI-e x16 electrical / x16 mech (Gen 2) Full Height Full Length 2U configuration 2 slot PCI-e x8 electrical / x16 mech (Gen 2) Full Height Full Length Additional internal RAID slot 1 or 5 3.5 SATA drives per server RAID 0, 1, 5 6, 10, 50, 60 (via internal PCI-e) Trusted Platform Module
Processor
Processor Interconnect Memory
Intel 5520 I/O Hub (Tylersburg-36D) Quick Path Interconnect up to 6.4 GT/s 16 slot RDIMM 1GB, 2GB, 4GB, 8GB DDR-3-1333 Operate at 800/1066/1333MHz 1.5V RDIMM 1U configuration - 1 slot PCI-e x16 electrical / x16 mech (Gen 2) Full Height Full Length
I/O
2U configuration 2 slot PCI-e x8 electrical / x16 mech (Gen 2) Full Height Full Length Additional internal RAID slot
Storage Security System Management
1 or 5 3.5 SATA drives per server RAID 0, 1, 5 6, 10, 50, 60 (via internal PCI-e)
IBM Integrated Management Module (IMM), upgradeable to full remote KVM support. Common Toolset across System x New Generation servers (UEFI, IMM, ToolsCenter, System Director 6.1.1)
IBM Integrated Management Module (IMM), upgradeable to full remote KVM support. Common Toolset across System x New Generation servers (UEFI, IMM, ToolsCenter, System Director 6.1.1)
2010 IBM
Westmere-EP SKU Lineup

Ship Support Mar 19, 2010
Server / Workstation
2S Freq Optimized
6.4 GT/s QPI 12MB L3 Cache Turbo/HT enabled DDR3 -1333 130W Turbo 6C: 1/1/2/2/3/3 4C: NA/NA/1/1/2/2 95W Turbo 6C: 2/2/3/3/4/4 4C: NA/NA/2/2/3/3
X5680 130W 3.33 GHz 6C X5670 2.93 GHz 6C X5660 2.80 GHz 6C X5650 2.66 GHz 6C E5640 2.66 GHz 4C E5630 2.53 GHz 4C E5620 2.40 GHz 4C E5507 2.26 GHz 4C E5506 2.13 GHz 4C E5503 2.00 GHz 2C X5677 130W 3.46 GHz 4C
Ship Support April 22, 2010
Support for 130W not currently planned for iDataPlex dx360 M3
Advanced
95W 95W 95W
X5667 3.06 GHz 4C
95W
Standard
up to 5.86 GT/s QPI and 12MB cache 60W Turbo 2/2/3/3/4/4 40W Turbo NA/NA/1/1/2/2 Turbo/HT disabled on 1.6 GHz
LV
L5640 2.26 GHz 6C L5630 2.13 GHz 4C L5609 1.6 GHz 4C 60W
5.86 GT/s QPI 12MB L3 Cache Turbo/HT enabled DDR3-1066 Turbo 4C: NA/NA/1/1/2/2
80W 80W 80W 80W 80W 80W
40W <=40W
Nehalem-EP remains for Value SKUs. 4.8 GT/s QPI 4MB L3 Cache on 4C DDR3-800
Basic
2010 IBM
iDataPlex dx360 M3
Maximize performance and optimize energy and space efficiencies
Announcing new features with the iDataPlex dx360 M3, designed for data centers that require high performance, yet are constrained on floor space, power and cooling infrastructure. Our innovative, half-depth design continues to improve while optimizing for maximum density and airflow efficiencies. The new features for the dx360 M3 combine to deliver outstanding performance in a flexible platform that can be tailored to your data centers processing, storage or I/O needs. Key Features
> Redundant Power Option > Higher efficiency server node > Converged Network Adapters > Trusted Platform Module > Expanded Storage capacities > Westmere Processors
How to Beat HP & Dell How to Beat HP & Dell Innovative solution to address Innovative solution to address energy, cooling and space energy, cooling and space constraints constraints Focus on the high performance Focus on the high performance and configuration flexibility of and configuration flexibility of dx360 M3 dx360 M3 Leadership design that provides Leadership design that provides 5x more density than racks in aa 5x more density than racks in typical data center typical data center Highlight management, Highlight management, serviceability and ultimate cooling serviceability and ultimate cooling savings with Rear Door Heat savings with Rear Door Heat eXchanger eXchanger
Benefits
> Line feed and node-level power redundancy for non-grid, virtualization > Low Voltage DIMMs save more power per server > Enables Fibre Channel and 10Gb ethernet convergence at the server > Secure generation of cryptographic keys for trusted computing applications > 24TB storage in a 3U chassis, expanded SAS and SATA capacities > Higher performance 4 and 6-core processors, lower power options
Where to win
Workloads: Industries: Industries: Customers: Data analysis, petro exploration, risk analysis, data streaming, cloud computing, web hosting services For HPC: Industrial (Petrol), Public (Education, Government), Financial (Banks, Insurance) For Web: Communications (Telecommunications, Web serving) Target rapidly growing data centers with space, power / cooling constraints
2010 IBM
System x Server Sizing and Selection Resources

http://www.ibm.com/systems/x/hardware/configtools.html
IBM Systems Configuration and Options Guide (HTML or PDF)
Contains general configuration information about IBM x86 products and supported options.
http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=SCOD-3ZVQ5W&brandind=5000008
IBM BladeCenter and System x Reference Documents (xREF)

Provides a brief technical overview of each IBM BladeCenter, System x and IntelliStation machine type in production or withdrawn from marketing. Is intended to support the seller, not for configurations.
http://www.redbooks.ibm.com/xref/
Interoperability Guide - IBM BladeCenter

The BladeCenter Interoperability Guide is a quick reference tool that outlines interoperability of BladeCenter components, including servers, chassis, expansion units, networking and storage devices; as well as configuration diagrams, to assist in BladeCenter configurations.
http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-5073016&brandind=5000020
Standalone Solutions Configuration Tool (SSCT)

The application is designed to support an interactive interface with graphics for determining the price, ideal environment, available rack cabinet space and available resources along with other operations associated with ordering and configuring a whole solution.
http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-62168&brandind=5000008
IBM Sizing Guides

Provide sizing recommendations for IBM Systems running workloads representing a customer environment. A variety of tailorable workloads are available. http://www.ibm.com/servers/sizing/
IBM BladeCenter and System x Power Configurator

Take the power challenge using the IBM Power Configurator today.
http://www-03.ibm.com/systems/bladecenter/resources/powerconfig/index.html
System x Integrated Solutions
Opportunity Management Process Curriculum

Module 1: Opportunity Management Process Overview
> Introductory module provides a short overview of the overall process and
briefly describes what is contained in Modules 2-7 Module 2: Advanced Solutions Integration Tool (ASIT) Basics
> Stand alone hardware configurator to integrate multiple products into a single
solution Module 3: Advanced Solutions Integration Tool (ASIT) Advanced
> Geared toward ATS/FTSS users that need to know how to use in detail
Module 4: Center of Competency (COC)
> Fast path for assistance with your configuration

Module 5: Integrated Solution Pricing
> This includes the Budgetary Pricing Process, Delegated Pricing, and L112/Large Cluster
Review Board (LCRB), Large System Review Board (LSRB) Module 6: Cluster Pre-sales Order Management System (CPOM)
> Tool to manage the opportunity documentation including TDAs and configuration files
Module 7: Special Bid/Vendor Logo Hardware (VLH)
> Process to understand how to execute special bid and VLH

Link to Smart Zone Education
Cluster BACKUP
Corporation
System Cluster 1350
Key Features Leading edge technology with flexibility Demonstrated Performance Enhancements Reduced Space and Energy Needs Simplified Deployment & Management
Benefits
> Application performance improved by up to 2x, for HPC clusters with new
generation servers incorporating the Intel 5500 Series processors
> Datacenter space utilized more efficiently ; energy efficient platforms address
high energy costs and limited power envelope savings upwards of 50% support into a single integrated HPC offering with single point-of-contact
> System Cluster 1350 solutions incorporate hardware, software, services and
2010 IBM
System Cluster 1350 Portfolio

Fully integrated HPC solutions include servers, industry-leading OEM interconnects, storage, system management, software solutions and the latest operating systems. Servers Software Solutions
> iDataPlex Servers > Blade Servers > Rack Servers

Interconnects
> > > >
GPFS SOFS SAP BIA Balanced Warehouse
> 10 Gb Ethernet > QDR and DDR InfiniBand

Storage
Operating Systems
> Linux Redhat and SUSE > Microsoft Windows HPC Server 2008
> Networking > Disk

Systems Management
> xCAT (Extreme Cluster

Administration Toolkit)
> Moab Cluster Suite > Systems Director

Value Proposition of Cluster 1350 Release 9B
Announcing new storage, high speed networking for 10GbE and InifiniBand, including IBM-DCN Solution offerings, QDR InfiniBand switches, scale out 10GbE Ethernet switch, low cost 10GbE Ethernet and QDR InfiniBand adapters - for data centers that require high performance, yet are constrained on floor space, power and cooling infrastructure.
Key Features Latest releases of System x Servers IBM Data Center Networking (Brocade) Voltaire QDR InfiniBand Switches
Benefits Improved performance, energy efficiencies and lower total cost of ownership Data center-class performance, optimum flexibility, and operational efficiency. Proven competitive advantage, utilization and scalability for customers in HPC, manufacturing, energy, life sciences and other computeintensive applications. Low cost QDR Adapter Combined with the lowest MPI latency and highest effective bandwidth Enables high capacity, scalable architectures and have dense, wirespeed, low latency 10 Gigabit Ethernet capabilities Unified Wire interconnect solution for server networking, storage networking, and clustering on a single platform, support for Single Root - I/O Virtualization (SRIOV) High-performance networking and storage access, support for Single Root - I/O Virtualization (SRIOV)
QLogic QDR InfiniBand HCA Voltaire Scale Out 10GbE Ethernet Chelsio 10GbE Ethernet Adapters Mellanox 10GbE ConnectX EN
Moab Software Simplifies Cluster Management

Whats being announced
> Moab Adaptive HPC Suite > Moab Adaptive Computing (DataCenter) Suite
Announcement importance
> Enables cluster to include Moab software license as part of integrated solution > Streamlines customer order process > Further embraces the inclusion of software as part of the total solution to the customer
How to Win
> > > > > >
Increases server utilization 90-99% Promotes energy efficiencies thru powering down idle servers & redirecting workloads Simplifies management thru easy to use interface and intelligent automation Allocates resources dynamically to meet high priority needs of jobs Delivers on-demand provisioning Supports automated failure recovery
2010 IBM
Cloud BACKUP
Corporation
IBM approach to Cloud Computing

What is Cloud computing?
Cloud Computing is a new consumption and delivery model that enables self service, economies of scale and flexible sourcing options. Cloud Computing is built on a Dynamic Infrastructure Optimized for IT/Business Services Highly virtualized Standardized Automated End user focused
The Value Clients seek from Cloud

Reduce Costs
Pay only for what we use Hardware Savings Software license savings Lower labor and IT support costs Lower outside maintenance costs Take advantage of latest functionality Simplify updating/upgrading Speed deployment Scale IT resources to meet results Improve system reliability and availability
IBM Client benefits and references

Reduce IT labor cost Improve capital utilization Provisioning from weeks to minutes Improve service quality Enable new business models Heighten user experience Massive scalability Erste Bank Taiwan Semi NC State LiVE RoyalPhillips Pike County Star Technology
Faster time to value
Improve Reliability
Key IBM Cloud offerings

Smart Business Services - Cloud services delivered
either on the IBM Cloud (public) or behind the clients firewall (private) Smart Business Test Cloud Smart Business Desktop Cloud Smart Business Desktop on the IBM Cloud Smart Business End User Support IBM Service Assist Smart Business Storage Cloud Smart Analytics Cloud LotusLive LotusLive inotes Information Protection Services
HP/EDS
HP pushing "Everything as a Service" as cloud play, and BladeSystem Matrix solution for private cloud, lacks a cohesive cloud portfolio Response - Highlight IBM's workload optimized cloud portfolio, strong capabilities in service management, and client references in cloud
IBM Cloud differentiators

Workloads optimized for specific tasks, or services in ways that deliver orders of magnitude better performance, scale and efficiency. Service Management to provide visibility, control and automation across IT and business services to ensure service delivery levels that are enterprise grade Flexible delivery choices Only IBM works with clients to deploy the right delivery option, including public, private and hybrid clouds, to fit their business.
Cisco
New Unified Computing System integrates computing, storage, networking, and virtualization for private clouds and cloud providers Response - Cisco's lack of experience as a provider of computing and solutions creates risk for the client. UCS is first generation untested offering,
Smart Business Systems - Purpose built infrastructure

IBM Information Archive Smart Analytics System IBM CloudBurst
Resources for Sellers

Cloud Computing for IBMers w3 Site Education, Presentations, Market Insight and Analyst Reports Cloud Computing Opportunity Hub Single point of contact for help with Cloud opportunities 2010 IBM
Amazon
Amazon Web Services includes public cloud Infrastructure-as-a-Service solutions Response position AWS as public cloud "building blocks" only, lacking an ability to provide end to end cloud solutions. Lacks capability to build private clouds or hybrid cloud solutions that our clients seek.
Key Cloud Consulting Offerings

Infrastructure Strategy and Planning for Cloud Computing Strategy and Change Services for Cloud Adoption Strategy and Change Services for Cloud Providers IBM Testing Services for Cloud
For More Information

IBM CloudBurst Wiki: https://w3.tap.ibm.com/w3ki08/display/CloudBurst/Home W3 Cloud Resource Page: http://w3.ibm.com/ibm/resource/ibm_on_cloud.html IBM CloudBurst Sales Kit: http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00 IBM Cloud Briefing Centre Locations: https://w3.tap.ibm.com/w3ki08/display/BRF/Home Register your opportunities with DealHub here Click here for a current list of the Marquis Sellers Worldwide (GTS/STG/SWG) For more detail competitive information against HP Matrix or Cisco UCS, check the Tivoli Competitive Action (TCA) Wiki:
> HP Matrix page: https://w3.tap.ibm.com/w3ki07/display/TCA/HP+Matrix > Cisco UCS page: https://w3.tap.ibm.com/w3ki07/display/TCA/Cisco+UCS

If you need additional competitive information, you can fill out a service request on the TCA Wiki:
> https://w3.tap.ibm.com/w3ki07/display/TCA/Request+Help+from+the+TCA+-+Tivoli+Service+Catalog
Or contact Tivoli Competitive Action directly:
> Doug Rothert (Competitive Analyst), drothert@us.ibm.com > Les Png (Competitive Manager), lpng@us.ibm.com
Our Technical Enablement wiki link
Channel Pilot to Begin Soon

Skill sets and certification requirements for Resellers:
> Member of IBM PartnerWorld > Current authorized reseller of IBM software (Tivoli Automation), IBM Hardware (System x and BladeCenter) and GTS
Services
> Holds IBM technical certifications in Tivoli Automation Software > Complete sales enablement - how to deliver Cloud Jumpstart Workshops to customers
Content at http://www.ibm.com/partnerworld/pwhome.nsf/weblook/pat_sw_cloud_computing.html
> Complete IBM CloudBurst (TTEC-Go) Technical Enablement sessions

Request access from IBMs Marti Lombardi, Marti.Lombardi@us.ibm.com
2010 IBM
Exploring CloudBurst Opportunities with Customers

(Questions to Use)
> Is it taking too long to bring new services and offerings to market? What is it worth to
you to shorten the delivery window?
> Are you constrained by lack of resources, both people and IT infrastructure? How
much is it costing you to develop and test new services? How much redundancy do you build in?
> How often do you have to roll back services due to inadequate testing? What does that
cost the business each year?
> Are you looking for ways to allow end-users to be able to select and provision their
own test environments as and when they need them? How much do your spend on Service support for Dev?
> Do you need to give more accountability to those end-users? Do they know how much
a service costs to deliver?
> Are you looking for a way to help your company to drive innovation, generate revenue,
and cut costs?
> Have you developed a Cloud Strategy for your company? What is it? Are you
implementing internal cloud hosting or shared services model
> Are you focused on optimized, continuous consolidation?

High
IT Provider Relationship Model

Provider researches, recom mends and implements technology to enable quantum leap in business capability Provider w orks with others to develop a service and provide resour ces/skills necessary to suppor t the service
Enabler
IBM CloudBurst v1.2: Configuration Examples (US Dollars)

Benefit
IT as a driv er of Value
Partner
Utility
Provider of a quality service at a cost equal to or lower than the competition
Commodity
Provider of an adequate service at a cost lower than the competition
Cost
IT as a driver of Cost reduction
High
Deal Progression Entry (Total Solution - List: US $227,940) Small (Total Solution - List: US $257,864) Medium (Total Solution - List: US $592,490) Large (Total Solution - List: US $1,123,263)
> > > > > >
> >
One 42U Rack One BladeCenter Chassis One 3650M2 Mgmt Server Four HS22 Blades (3 managed and 1 managing) Redundant 4G FC Network Qlogic FC Switch Module Redundant 1G Ethernet Networking for Data Center connectivity and Mgmt 1G Server Connectivity Module in the chassis & SMC 8126L2 1G switches One DS3400 - 2 Controllers each Storage Capacity = 12 450GB SAS (5.4TB raw)
> > > > >
> > > >
One 42U Rack One BladeCenter Chassis One 3650M2 Mgmt Server Four HS22 Blades (3 managed and 1 managing) Redundant 10G Ethernet Networking BNT 6 port 10G switches for Data Center connectivity Redundant 4G FC Network Qlogic FC Switch Module Redundant 10G Ethernet Networking for Mgmt SCM in chassis and SMC 8126L2 switches One DS3400 - 2 Controllers each Storage Capacity = 12 450GB SAS (5.4TB raw)
> > > > >
> > > > >
One 42U Rack One BladeCenter Chassis One 3650M2 Mgmt Server 14 HS22 Blades (13 managed and 1 managing) Redundant 10G Ethernet Networking BNT 6 port 10G switches for Data Center connectivity Redundant 4G FC Network Qlogic FC Switch Module Redundant 1G Ethernet Networking for Mgmt SCM in chassis and SMC 8126L2 switches One DS3400 - 2 Controllers each Up to 3 EXP3000 Storage Capacity = 12 48 450GB SAS (5.4 21.6TB raw)
> > > > >
> > > > >
One 42U Rack Two BladeCenter Chassis One 3650M2 Mgmt Server 28 HS22 Blades (27 managed and 1 managing) Redundant 10G Ethernet Networking BNT 6 port 10G switches for Data Center connectivity Redundant 4G FC Network Qlogic FC Switch Module Redundant 1G Ethernet Networking for Mgmt SCM in chassis and SMC 8126L2 switches Two DS3400 - 2 Controllers each Up to 6 EXP3000 Storage Capacity = 48 96 450GB SAS (21.6 43.2TB raw)
Pre-installed software stack includes:

IBM CloudBurst software stack Self-service Portal and Service Catalog Automation software and pre-packaged Automation templates Built-in virtualization Metering, usage & accounting; Energy mgmt.; Enterprise scalability High availability (Optional, available on Medium and Large configs) Virtual Network Security platform (Optional, separately priced) Novell SUSE Enterprise Linux sp10 Hypervisor support (integrated VMware hypervisor for high availability; KVM hypervisor for extensibility)
GTS QuickStart Services include:

Installation and configuration
Deploy and integrate BladeCenter hardware in customer data center and network Configure local storage area network Configure users and security profiles Setup and discovery of virtualized compute, network and storage resources Configure self- service portal Platform verification
On-Site introductory training (hands-on)

BladeCenter, local SAN and network switch management 2010 IBM
IBM Systems Director 6.1.1 with AEM; IBM ToolsCenter 1.0; IBM DS Storage Administrator and user level training IBM Systems & Technology Group Education & Sales Enablement Manager for DS4000 v10.36; LSI SMI-S provider for DS3400 Corporation
What is CloudBurst? The fastest way to a Private Cloud

Client Pain Points:
> Traditional IT HW Consolidation has not

delivered required IT Management and Productivity improvements:
IBM CloudBurst is a Pre-Integrated All-in-One Private Cloud Delivery Platform

Quick Start Services Tivoli Service Mgt. Software Hypervisor and Systems Mgmt
70% 70% STG STG Content Content Highly Highly Profitable Profitable Solution!!! Solution!!! 200% 200% STG STG Drag Drag
> > > >
Inability to deliver new IT services quickly Slow, manual, error prone process Continued poor utilization of Infrastructure High level of IT skill required
> Need a new way to scale up/scale down IT

infrastructure services quickly & cost effectively
Virtualized CPU, Memory, Storage Network
Optimizes IT Service Delivery

Self Service Portal/Catalog, Reduced Complexity New Services: Hours/Days Minutes
Automates Virtualization & Provisioning

Automates Provisioning, Eliminates errors, Frees up key IT Skillsets
Lowers TCO and Increases Productivity

Improves HW Utilization, Maximizes Capital Usage Lowers Service Delivery Costs
Delivers a Pre-Built/Private Cloud Foundation

Single Delivery, Install, Price and Support Turn Key Solution Install & Configuration Included Installed and Operational in Days

05 - Clusters - Brand Manager

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Topic 5: IBM System x iDataPlex, IBM Systems Cluster 1350, and Introducing Cloud Computing

Upon completion of Topic 5, you will be able to:

> iDataPlex has incredible opportunities that we are only

> iDataPlex uses the application for reliability, not the

> The Systems Cluster 1350 includes Linux and Microsoft

Improves service with an end-to-end approach to systems management

Solutions Depend on Nature & Size of Business Need

Business Applications BladeCenter

IBM Cluster 1350

Infrastructure System x Applications Tower

> Initial Acquisition Costs & Subsequent Maintenance

An innovative x86 Solution from IBM that addresses:

> Your Data Centers Unique Requirements

> Optimized both mechanically as a half-depth server

> Designed to maximize utilization of Data Center floor

> Common tools across the System x portfolio for

management at the node, rack or Data Center level

Increase Server Density in a standard 42U rack

Get more on the floor

IBM Systems & Technology Group Education & Sales Enablement

iDataPlex Data Center efficiency comes from the design

> Half-Depth servers and rack, double wide rack

Top View - Floor Tile Layout

Mechanical design for cooling efficiency

Power Cabling Cutout

(4x) Leveler Feet (underside)

Optimized for power efficiency

> High efficiency fans, power supplies and

IBM Systems & Technology Group Education & Sales Enablement

iDataPlex Designed for Data Center Flexibility

Storage Drives & Options

PDUs (rear) 3U Chassis

iDataPlex Rear Door Heat Exchanger

> Liquid cooling at the rack is 75%-95% more

> No electrical or moving parts > No condensation > Chilled water

iDataPlex Continued Innovation from System x!

San Clemente dx320

Bensley dx340 TianMu dx360 M3 Stoakley dx360

GPU 550W PS Storage Simplification

3U Storage Rich dx340

3U Storage Rich dx360 M2

3U Storage Rich dx360 M3

IBM Systems & Technology Group Education & Sales Enablement

System x iDataPlex dx360 M3

iDataPlex flexibility with better performance, efficiency and more options!

900W single Power Supply

750W N+N Redundant Power Supply

Introducing the iDataPlex dx360 M3

Get More with M3!

IBM Systems & Technology Group Education & Sales Enablement

more performance more efficiency more flexibility more workloads

Where iDataPlex dx360 M3 applies

> > > > >

Running workloads like

Pay Less for Maximum Performance Improvement

iDataPlex dx360 M3 - Advanced Design for Breakthrough Efficiency

dx360 M3 improved 36% in power efficiency

Beat by 31% Beat by 50% Beat by 58%

HP HP SL170 G6 2,316 ssj_ops/ W Posted 11/4/09

HP HP DL170h G6 2188 ssj_ops/ W Posted 1/13/09

IBM dx360 M3 3,038 ssj_ops/W 3/16/10

Market Segments and Where to Win

> Public Sector: Education, Government