Supply Chain Management in Tomatoes

Presented By

Dr. Sangita. Warade

Department of Agricultural Economics & Statistics

Dr. Panjabrao Deshmukh Krishi Vidyapeeth, Akola
Traditional tomatoes supply
Modern Tomato supply
Supply Chain Management:
Supply chain management (SCM) is the management
of a network of interconnected businesses involved in the
ultimate provision of product and service packages required
by end customers (Harland, 1996).
 Objectives

1. To study the socio-economic characteristics of the tomato growers.

2.To study the economics of the tomatoes
3.To study the supply chain management in modern and traditional
tomatoes retailing centre
Sample size

1. Tomato growers registered to Modern Chain = 30

2. Tomato growers non-registered to Modern Chain = 30
3. Tomato growers from Akola(in area of non-modern outlet area)= 30

Methods

1. The Economics is estimated on the basis of standard cost concepts

2. Chain Efficiency:
(Total quantity procured in the chain – Total quantity lost in the chain)
________________________________________________________
Total quantity procured in the chain

Higher the ratio, higher will be the efficiency.

 Socio-Economic Status of the Tomato Cultivators

1. Family Size of Tomato Cultivators

Non- Tomato
Registered
Registered Cultivators
Cultivators at
Cultivators at in non-
Sr. Member Modern
Modern outlet modern
No s outlet
in same area outlet area
Per Per
Percen Per Percen Percen
famil fami
t family t t
y ly
1 Male 2.25 38.73 1.99 39.48 2.00 44.44
2 Female 2.1 36.14 1.8 35.71 1.73 38.52
3 Children 1.46 25.13 1.25 24.80 0.77 17.11
4 Total 5.81 100.00 5.04 100.00 4.50 100.00
 2. Educational Status of the Tomato Cultivators.
(in percent)

Non-
Tomato
Registered Registered
Cultivators
Cultivators Cultivators at
in non-
at Modern Modern
S. modern
outlet outlet in
No Level of Education outlet area
same area
1 PrimaryIlliterate
School(1 to 4th 0.00 10.00 6.67
2 std)(5th to 7 th
School Level 3.33 13.33 14.81
3 std) 36.67 30.00 25.19
4 High School (8th to 12 std) 46.67 36.67 51.11
5 Collegiate education 13.33 10.00 2.22
6 Total 100.00 100.00 100.00
 3. Land Use Pattern of Tomato Cultivators.
Area in hectares
Non- Registered Tomato
Registered
Cultivators at Cultivators in non-
Cultivators at
Modern outlet in modern outlet
Modern outlet
S.No Particulars same area area
Percent Percent Percent
Per age Per age Per age
Farm share Farm share in Farm share in
Total Land in GCA GCA GCA
1 Holding 1.66 50.61 1.73 50.58 3.80 77.92
2 Fallow Land 0.01 0.30 0.02 0.58 0.28 5.79
Net operating
3 Land 1.64 50.00 1.71 50.00 3.52 72.13
Area sown
more than
4 once 1.64 50.00 1.71 50.00 1.36 27.87
Gross Cropped
5 Area(GCA) 3.28 100.00 3.42 100.00 4.88 100.00
6 Irrigated
Cropping Area 1.64 50.00 1.71 50.00 1.35 27.73
7 Intensity 197.59   197.69   128.34  
 4. Cropping Pattern of Tomato
Cultivator
Non- Registered Tomato
Registered
Cultivators at Cultivators in
Cultivators at
Modern outlet in non-modern
Sr. Modern outlet
Crops same area outlet area
No. Area Percent Area Percent Area Percent
per share per share per share
farm in GCA farm in GCA farm in GCA
1 Tomato 0.65 19.82 0.31 9.06 0.32 6.56
2 Cabbage 0.37 11.28 0.26 7.60 0 0.00
3 Cauliflower 0.34 10.37 0.13 3.80 0 0.00
4 Dilleaves 0.09 2.74 0.07 2.05 0 0.00
5 Brinjal 0.25 7.62 0.11 3.22 0 0.00
6 Coriander 0.18 5.49 0.12 3.51 0 0.00
7 Onion 0.15 4.57 0.42 12.28 0.11 2.25
8 Garlic 0.07 2.13 0.04 1.17 0 0.00
9 Methi
Other 0.41 12.50 0.28 8.19 0.01 0.20
10 vegetables
Total 0.03 0.91 0.24 7.02 0.04 0.82
11 Vegetables 2.54 77.44 1.98 57.89 0.48 9.84
             
12 Cotton 0.04 1.22 0.09 2.63 0.31 6.35
13 Grapes 0.21 6.40 0.37 10.82 0 0.00
14 Sugarcane 0.34 10.37 0.44 12.87 0.01 0.20
15 Pulses 0.03 0.91 0.12 3.51 1.22 25.00
16 Cereals 0.07 2.13 0.25 7.31 0.81 16.60
17 Oilseeds 0.03 0.91 0.13 3.80 2.05 42.01
18 Other Crops 0.02 0.61 0.04 1.17   0.00
Other than
19 Gross Cropped
Vegetables 0.74 22.56 1.44 42.11 4.4 90.16
20 Area 3.28 100.00 3.42 100.00 4.88 100.00
 5. Fixed Capital Assets of the tomato
cultivators
Per farm
Non-Registered Tomato
Registered
Cultivators at Cultivators in
Cultivators at
Sr. Modern outlet non-modern
Particulars Modern outlet
No. in same area outlet area
Perce Perce Percen
Value Value Value
nt nt t
164502. 152424.6 148700.0
1 Buildings 00 59.60 0 58.40 0 57.67
Irrigation 75468.0
2 infrastructures 0 27.34 75110.00
25500.0 28.78 74333.33 28.83
3 Animals 0 9.24 24909.80 9.54 26400.00 10.24
4 Machinery 4576.00 1.66 3566.70 1.37 3426.67 1.33
5 Implements 5177.00 1.88 4165.00 1.60 4165.00 1.62
6 Other unit 787.00 0.29 822.00 0.31 800.00 0.31
276010 100.0 260998. 100.0 257825.
  Total .00 0 10 0 00 100.00
 6. Economics of Tomato Cultivation

Net Net
Sr. Gross B:C
Particulars Yield Cost A Cost B Cost C Return Return
No. Return ratio
Cost A Cost C
Registered
1 Cultivators at 242.60 49139.96 76184.92 80511.96 142709.79 93569.83 62197.83 1.77
Modern outlet
Non- Registered
Cultivators at 218.70
2 49985.49 71408.48 74225.60 106666.55 56681.06 32440.96 1.44
Modern outlet in
same area
Tomato Cultivators
3 in non-modern 202.00 31462.08 46053.27 50783.07 63337.10 31875.02 12554.03 1.25
outlet area
Economics of Tomato Cultivation
 Efficiency in Procurement from Producer to
Consumer
Per Quintal
Sr. No Activity Tomato loss (kg) Percent Share

1 Packing 0.84 3.52

2 Uploading 0.59 2.47

3 Transportation 19.58 82.13

4 Grading 0.21 0.89

5 Downloading 1.28 5.35

6 Weighing 1.34 5.64

7 Total Loss 23.84 100.00

Overall Efficiency: (100-23.84)/100 = 0.76

Note: The figures in
unitalic and italic
parentheses are the
percentage to cost of
cultivation and share
in consumers rupee
Note: The figures in
unitalic and italic
parentheses are the
percentage to cost of
cultivation and share
in consumers rupee
Note: The figures in
unitalic and italic
parentheses are the
percentage to cost of
cultivation and share
in consumers rupee
 Conclusion

The tomato cultivators involved in the

modern supply chain are more profitable and the
consumers also more beneficial from modern supply
chain as compared to traditional
Thanks