You are on page 1of 3

Miss Badagry Pageant 09

The Pageant:
This is an annual event in Badagry Local Government Area of Lagos State, that is in its 3rd Season.

The Prizes:
Star Prize: Car plus N50,000:= 2nd Prize: Fridge plus N30,000:= 3rd Prize: Standing Fan plus N20,000:= Consolation Prizes 4th Prize: Small Gen, 5th Prize: Small Gen

Target Participants:
Young adult females

Eligibility: to participate, you must be


18-22 years old, female indigene of or living in any of the three LCDAs of Badagry

How to Participate:

Miss Badagry Pageant 09


Stages of the Contest:
Target Audience:
Entertainment seeking male & female young adults Registrations, b) Auditions, c) Eliminations, d) Grand Finals

Registrations ( 30th Nov to 19th Dec 09)


Pay N2,000:= into xxxx account Use the evidence of payment to obtain your registration form from any xxxx Fill the registration form and submit to designated registration points with five (5) Vitamalt Crown Corks

Auditions (19th to 21st Dec 09)


Eligible candidates will be invited for Auditions at any of the three LCDAs of Badagry Local Government Area
Olorunda (b) Badagry Central (c) Badagry West

Publicity Plan:
The First Prize Display in the Center of Badagry Two Roadshows (1st wk in Dec Radio & TV program appearances (scrolls, Logo Flashes, Interviews) Banners, Posters & Handbill

Successful candidates will be shortlisted for the next level

Eliminations (21st Dec 09)


Shortlisted Candidates from the Auditions will be invited for the Elimination stage of the contest Candidates will go into camp for grooming, finishing and preparation for the Contest The best 15 Candidates will go on to the finals

Support from Vitamalt


T-Shirts for
Final 15 Contestants 10 Road-show Crew, 15 Samplers 10 Venue Crew at the Finals

Grand Finals (26 Dec 09)

Support Prizes Fridge, Standing Fan, Small Gen Backdrop Banner on stage Venue Banners Free Sampling for officials

Benefits to Vitamalt

Miss Badagry Pageant 09


Miss Badagry '09 Beauty Pageant
S/N DESCRIPTION 1 Star prize Car branding QTY RATE 1 35,000 AMOUNT 35,000

Social Responsibility Image by picking models from the indigenes of Communities nearby for adverts Sales of Vitamalt
Tied to entries by all contestants Exclusive at audition venues Tied to audience tickets at the final events Exclusive for beverage sold around the venue

2 Branded Fridge
3 Standing Fan 4 Small Generators 5 T-Shirts 6 Banners 7 Backdrop 8 Sampling 9 Ice 10 Promo Hands 11 Contingency

1 40,000
1 11,000 2 11,000 50 2 1 36 1 16 400 6,000 8,000 1,050 5,000 1,000

40,000
11,000 22,000 20,000 12,000 8,000 37,800 5,000 16,000 14,000 220,800

Awareness and association of Vitamalt as official beverage partner for the pageant VIP Tickets for Customer Reward and entertainment in this festive period

1 14,000

. Prepared by

Budget
Total Cost incurred by Vitamalt = N220k
. Approved by

You might also like