Effects of Advertising on Children

Presenter: Omair Arif Vaseer

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Introduction
What is advertising? 9,00,000 brands in the advertising industry. View 3000 ads per day Huge impact on society.
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Problem Identification

To discuss effects of Advertising on Children and adolescents. Advertising in Different Media Specific Health-Related Areas of Concern Advertising in Schools

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Literature Review
People see a lot of advertising, all of this influences there behavior. Advertising impacts the way people communicate, both verbally and textually. Research has shown that children under the age of 8 are very much opened minded to advertisements.
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 Children who watch commercials often overlook the real message and adopt its negative points Advertising influences the minds of teenagers, which creates a need an urge to own that particular product being advertised.

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Recommendation
A lot to be done to cater the negative aspects of advertising. Prevent these children to be taught about smoking, drinking, accent and writing style disrupting behaviors.

Certain limitation and obligation, rather set of guidelines must be implemented for the advertisement.
Restrict advertisers to promote in a way that does not teach a child what he does not need to know.
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Conclusion
After studying thoroughly the advertisement and its role in the life of children, it is clearly an alarming situation. Advertisement is clearly playing a vital role in the promotion of the products which make our lives even easier and luxurious. This, in no way means that we let us penetrate into the young minds of ours.

Advertisement is shaping our children mind in a negative way.

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References
http://www.coursework.info/International_Baccalaureate/Misc/Influen ce_of_advertising_on_me_and_other_L880621.html#ixzz0YmazHZ Be http://www.apa.org/releases/childrenads.html http://lifestyle.iloveindia.com/lounge/effects-of-advertising-onchildren-4751.html http://www.buzzle.com/articles/different-types-of-advertising.html http://www.buzzle.com/articles/the-definition-of-advertising.html http://pediatrics.aappublications.org/cgi/content/full/118/6/2563#SEC 2
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