Professional Documents
Culture Documents
Team Members
Vinay Tripathi C44
Pankaj Vyas
P60
Online Consumers
Demographics:
Age,
Education,
Income,
Gender
Psychographics:
Religious
values,
Social
stop Shopping
consumers
To study the customer's level of satisfaction with
Sampling
Respondent should be a user of internet
Convenience and quota sampling used Sampling area would be Thane city Sample size is taken as 200 respondents Respondent are housewives, students, working male &
female
Research Methodology
Descriptive research Quantitative method is used Secondary data Factors are Price, Convenience and Trust
Reason:
Primary research is taken as survey to know consumer behavior about online shopping and it would be analyze by secondary data also some statistical technique used with help of Quantitative method.
Questionnaire
Q1. Name ___________________ Q2. Age a) 15-20 b) 20-25 c) 25-30 d) 30 above Q3. Gender a) Male b) Female Q4. What is your occupation? a)Student b) Professional c) Govt.employed d) Self Employed e) Housewife
Q5. What is your monthly income? a) Less than 10000 b) 10000 to 20000
Q8.Do you feel that the online marketers are providing competitive prices? a)Yes b) No c) Can't Say Q9. What products you buy on internet? a) Books b) Music CDs c) T-shirt d) Mobile e) laptop f) Other [specify] ___________
Q10. Do you feel that online shopping is better than shopping at physical brick & mortar store? a) Yes b) No c) Can't say
Ebay
Flipkart Future bazar.com Yebhi
Snapdeal
Q12. What factors help you to decide which site to use for online shopping? a) Search engine b) Personal recommendation c) Special offers on sites d) Online advertising e) TV advertising f) other_________ Q13.How do you make your payments on internet? a) Credit card/Debit card b) Bank transfer c) PayPal d) any other______
Thank You