Presented by Sayed Rajesh Mohd.

Rafique (NIFT CE 2012-2013 )

BATA INDIA LTD

No matter who you are or what conditions you find yourself in when youre out and about at work or play you can trust Bata footwear to give you complete, guaranteed comfort and protection. Building on a heritage of over 100 years of innovation in design and production, all our products not only those in this catalogue but also those we source to our customers requirements are manufactured and supplied by Bata to the highest possible technical and quality standards. This is because we want to ensure that not only are our customers buying superior products, but theyre also enjoying the very best in service and delivery.

Bata first established itself in India in 1931 and commenced manufacturing shoes in Batanagar in 1936. At that time the Bata Shoe Organization was headquartered in the Czechoslovak town of Zlin, the residence of Tomas Bata, the founder of the Organization.

Operations were expanded throughout India with the establishment of factories in different states and the rapid growth of the distribution channels to allow the Company's products to reach consumers in every town across India. Bata India remains today India's biggest manufacturer and marketer of footwear
Starting operations as a private company, Bata India is today traded on the Kolkata and Mumbai Stock Exchanges.

The Board of Directors of Bata India Limited have unanimously approved the following Code of Conduct at its meeting held on January 11, 2005 which will be applicable to all its Board Members and Senior Management. This Code is accordingly being posted on the Company's Website as required by Clause 49 of the Listing Agreement. Act in the best interests of, and fulfill their fiduciary obligations to the Companys shareholders. Comply with all applicable laws, rules and regulations; Act in a manner to enhance and maintain the reputation of the Company; Respect the confidentiality of information relating to the affairs of the Company acquired in the course of their service as Directors or Senior Management except when authorized or legally required to disclose such information; and Not use confidential information acquired in the course of their service as Directors or Senior Management for their personal advantage.

Bata has a worldwide reach, with operations across 5 continents managed by 4 regional meaningful business units (MBUs). Each unit benefits from synergies specific to their environment, such as product development, sourcing or marketing support. Each MBU is entrepreneurial in nature, and can quickly adapt to changes in the market place and seize potential growth opportunities. Bata's strength lies in its worldwide presence. While local companies are selfgoverning, each one benefits from its link to the international organization for back-office systems, product innovations and sourcing.

Bata today Serves 1 million customers per day Employs more than 40,000 people Operates 4,600 retail stores Manages a retail presence in over 50 countries Runs 40 production facilities across 26 countries Bata's 4 Business Units: Bata Europe, Lausanne Bata Asia Pacific-Africa, Singapore Bata Latin America, Mexico Bata North America, Toronto

Awards

Bata India is one of the top ten brands according to a recent survey by A & M. The company has won the third annual Images Fashion Award for the most admired footwear company in 2003. Super brands Council, comprising captains of Industries, has selected "Bata" as one of the Super brands in India. The selection was largely based on criteria such as the brands mind dominance, goodwill, consumer loyalty, trust and emotional bonding.

Popular Brand

Bata is a household name in India and is the undisputed leader in

footwear technology. It manufactures and markets footwear for every

walk of life. It is the first Indian company to introduce shoes using latest technology under its brand "Bata Tech". Among its newest collection of technogy in Men's shoes are "Wind" with in-built air-

circulation technology, "Antishox" with shock absorbing technology

and "Flexible" the most bendable shoe with in-built comfort feature and "Comfort" for women have become breakthrough products in footwear industry.

With more than eight renowned brands, which include Hush Puppies, Marie Claire, Bubble Gummers, Power, we cater to a wide range of choices all over the country. Hush Puppies are one of the world's most comfortable shoes designed for both men and women. Marie Claire is for today's fashion conscious women who love shoes, which match their colorful and vibrant wardrobe. That's not all. For those who want a tough shoe that can weather any storm, we have Sandak to suit their needs. Weinbrenner is simply meant to take you outdoors. With them on you can be rest assured about their rugged character and durability. Kids can take their pick from Bubble Gummers. Power is all about athleticism, for those who love sports and enjoy sporting activities.

BIL (Bata India Limited) exports around 3 million pairs of shoes and other footwear annually, primarily to Western Europe, Middle-East and Far-East markets. Majority of the export is Canvas shoes under leading private labels to customers in the United Kingdom and France. Men's leather shoes are sold to established retailers in Europe, MiddleEast and Far-East.

Dealers
Wholesalers Industrial / Institutional DSP - Dealer Support Program Department Store

Comfort

Flexible

Wind

breakthrough product in women's footwear.

It uses dynamic spring pads that act as cushion for your feet.

it has an in-built air circulation technology that allows your feet to breathe and ensures that you stay fresh a.m. to p.m.

Inspired by Chinese reflexology,

Wide product assortment

Customer Service

Bata Collections target a wide range of customers and offer an excellent price-quality ratio.
Batas exclusive models along with national and international brands are carefully selected and updated in response to market demand. Personalised service Qualified and enthusiastic sales associates who take customers satisfaction at heart. Clear product merchandising Easy-to-shop store layout with clear product display by category and by style. Guaranteed customer satisfaction In any Bata in the world we repair, exchange or refund any products with defects. We exchange or refund on unworn merchandise if you change your mind.* *Proof of purchase is required for