AD - I

Jacobs' Dakota Fanning ad banned for being 'sexually provocativ e'

 A provocative ad campaign for Marc Jacobs perfume featuring 17-year-old Dakota Fanning, the US actor who has starred in films including War of the Worlds and Charlotte's Web, has been banned following accusations that it sexualised children. The magazine campaign, which featured in the London Evening Standard's ES Magazine and Sunday Times Style magazine, featured Fanning wearing a short skirt and holding a bottle of Marc Jacobs perfume in what the advertising regulator deemed a "sexually provocative" position between her legs. "Because of that, along with her appearance, we considered the ad could be seen to sexualise a child. We therefore concluded that the ad was irresponsible and was likely to cause serious offence. The ASA banned the ad in its first ruling since a Downing Street summit in early October attended by senior executives from from the media and retail industry including broadcasters, magazine editors, trade bodies and advertisers who updated the prime minister about cracking down on the "sexualisation" of TV programmes, advertising and products that may be inappropriate for children.

AD II

Cow & Gate baby milk formula ads banned over misleading claims
In the case of the Cow & Gate campaign the ASA received a complaint from the National Childbirth Trust that the ads misleadingly implied that the follow-on milk could "boost the immune system of children or babies"

AD III

Ad With Underage Actress Banned In United Kingdom

"The Advertising Standards Authority ruled that this image, showing the 14-year-old actress sitting on a train track and wiping away what could be tears from her eyes, was irresponsible because it depicted a child in an unsafe location."

Lynx's Lucy Pinder ads banned by ASA

AD I

Web ads featuring model in provocative poses degraded and objectified women, rules advertising watchdog An internet ad campaign for Lynx deodorant, featuring model and reality TV star Lucy Pinder in a series of provocative poses, has been banned for a range of offences including objectifying women. The majority of the complaints to the ASA were that the ad campaign was offensive because it was sexually suggestive, indecent, provocative, glamorised casual sex, and objectified and demeaned women. We considered that the suggestive nature of the image and the strong innuendo were not acceptable for public display where they might be seen by children and concluded that the poster was irresponsible on this point," the ASA said.

AD II

Sometimes a cigar, is not just a cigar.

The Australian Jockey Club have been accused of bad taste after running and advert depicting two women toying with a cigar and caressing each other. Critics say the ad degrades women - which ironically is designed to attract more women aged 18-35 to the races. Amanda Stevens, managing director of SplashGroup, said to the Herald Sun: "This ad is denigrating to women. Women just don't behave like that at the races. This is a male fantasy." The ad was created by AdPartners in Sydney whose Marketing Director Steve Reid defended the ad, saying the scenes featuring women caressing each other and a woman playing suggestively with a cigar were only minor elements.

AD III

Sloggi has gone one pole too far.

Sloggi has finally gone one butt too far - Triumph the brand behind Sloggi, has been asked by the French advertising sector association to withdraw a billboard campaign for its Sloggi range, which has been widely condemned as offensive to women. The image depicts ladies in underwear and little else posing around poles in star-studded spotlights, reminiscent of a striptease stage.

French court bans "last supper" ad that offended Catholics

AD III

When it first appeared in Italy last month the city of Milan didn't take too long to ban the poster from appearing there. Now that the campaign reached France the Catholic Church there sprung into action at once and took the offending ad to court. The judge ruled that the ad was "a gratuitous and aggressive act of intrusion on people's innermost beliefs". The prosecuting lawyer agreed: "Tomorrow, Christ on the cross will be selling socks. The offending image is a photograph based on Da Vinci's "Last Supper", inspired by the recent best selling book "Da Vinci Code" where the fresco plays a part. The defending lawyer stated that "The work is a photograph based on a painting, not on the Bible. There is nothing in it that is offensive to the Catholic religion. It is a way of showing the place of women in society today, which is a reflection of our changing values." BBC reported.

Ice-cream advert featuring pregnant nun is banned

AD II

Antonio Fedirici ad with the strapline 'Immaculately conceived' is likely to offend Christians, rules advertising watchdog. The advertising watchdog has banned a controversial print ad for an Italian ice-cream maker featuring a heavily pregnant nun with the strapline "Immaculately conceived", after complaints it is offensive to Christians. Ice-cream company Antonio Fedirici's campaign ran in The Lady and Grazia magazines, prompting 10 complaints to the Advertising Standards Authority. Complainants argued the ad was offensive to Christians, particularly those who practise Catholicism. The company said the idea of "conception" represented the development of their ice-cream. The use of religious imagery was in part because of the company's commitment to ice-cream and in part "to comment on and question, using satire and gentle humour, the relevance and hypocrisy of religion and the attitudes of the church to social issues". However, the ASA said the use of a pregnant nun and the reference to immaculate conception was "likely to be seen as a distortion and mockery of the beliefs of Roman Catholics".

AD III

Today the advertisement messages are so unusual that they are almost funny to read, maybe more fun for men than for women. Other ads that are made in a vintage way for fun are these internet retro ads that are made in a 1960s style.

United Colors of Benetton Angel and Devil

The Italian master of shockvertising created in 1991 unprecedented controversy with the Angel and Devil campaign. The ad portrays a moral conflict, symbolized by an angel a white girl with blonde curly hair, blue eyes and the devil an Afro American girl whose hair looks similar to devilish horns. The gap in the middle of the front teeth is a sign of wisdom, beauty, happiness and fertility in many parts of the world. It is called les dents du bonheur, teeth of happiness. This makes the white girl look even more innocent and angelic.

Unfortunately, society often creates and perpetuates stereotypes. Afro-Americans are often unrealistically and unfairly portrayed in the media. All of these conflicts were based on a difference that separates rather than unites. By acknowledging these differences and prohibitions, the brand () made a commitment to foster the cohabitation of opposites, to break down barriers and ensure dialogue. Benetton had a plan: to integrate opposites, to unite differences under a single flag, the flag of its own logo, stated Benetton.

An advertisin g campaign that compares Naomi Camp bell to Cadbury cho colate

While this was a classic example of touching upon the religious sensitivities, Cadbury earlier this year had to face the prospect of a black consumer boycott with its racist ad that compared supermodel Naomi Campbell to a chocolate bar. The ad suggested Move over Naomi there is a new diva in town. Targeted to promote Cadburys new chocolate bar, Bliss, the company later released a statement clarifying the ad as a light-hearted take on the social pretensions of Cadbury Dairy Milk Bliss. But finally, after facing a huge commotion, particularly from the black people, the ad was withdrawn.

N.K. Fairbank Co. Why Doesnt Your Mamma Wash You With Fairy Soap?

The number one goes to one of the most offensive and racist ads ever seen. The vintage ad portrays a white girl with light blonde hair asking an Afro-American girl Why doesnt your mamma wash you with fairy soap? The suggestion that the Afro-Americans skin looks dirty because it is darker than the white girls skin is obvious. The ad dates back to the 1860s. With slavery being legally abolished in 1865, its no wonder that African Americans werent treated equally by most of the advertisers of that era

Holidays 'rockstar' ad banned

ASA rules posters featuring Jacuzzi filled with champagne were likely to appeal to under18s and promoted 'unwise' drinking

The advertising watchdog has banned a campaign for Virgin Holidays, which featured four "rock stars" in a Jacuzzi, for promoting underage drinking and an "unwise" attitude to alcohol. Virgin Holidays' poster campaign ran in the London Underground and showed four people in the Jacuzzi surrounded by empty bottles and glasses. It promoted Virgin Holidays' Travel Guru product as a rock star service ". The Advertising Standards Authority received a complaint that the ad promoted the misuse of alcohol.

Group seeks ban on beer ads featuring topless women

A series of beer ads showing topless women clutching glasses of beer are being targeted in Austria. The advertisements which feature a curvy blonde, redhead and brunette holding glasses of beer that match their hair color has feminist leaders claiming the ads are sexist and demanding that be banned, the Croatian Times reports.
The feminists say there is no connection between the beer and naked women, and that the women have been used just to sexualize the brews. Hirter brewers in Micheldorf claim the billboards only depict three self-confident beer drinkers.

Watchdog comes down hard on ads for Sex drug spray

Then the ASA banned an ad for Palestinian tourism in december for showing the entire country of Israel as a part of Palestine

Unhate ad campaign by UCB

PETA ad showing dog with Hitler mustache

pro-age campaign for real beauty, banned because of nudity

The use of female nudity to sell products under any banner is exploitative of women's sexuality, opponents say, pointing out that Dove is "focusing on outward beauty and using nudity to do so. Their message basically says: 'Use our product and even if your body isn't perfect, our lotion will make you beautiful.'" It would be far more effective--and would express genuine respect for women--to pursue the campaign's goals presenting fully clothed women.

The second thing that comes to anybodys mind is how can they use an old age women as an object to advertise their product that too a nude image being portrayed. It will make a deep negative impact on todays generation and also the geriatrics . It will certainly hurt the sentiments of the viewers.

Watchdog raps ad for 'morbid' joke about old people

ASA clears advert implying woman's clothes might be on sale in shop as she could die soon, but criticises 'tasteless' approach

The advertising watchdog has criticised a press campaign by a London vintage clothes store for implying that an elderly woman's attire would soon be available to buy as she was likely to die soon. Shock & Soul's press ad, which ran in the Islington Gazette, featured an elderly woman about to cross a road. Text in the ad, developed by agency RKCR/Y&R, said: "Silk dress coming soon." The Advertising Standards Authority received a complaint that the ad was offensive because it implied the woman would not be alive for much longer and her clothes would then be available at the vintage store. Even though the ASA cleared the campaign of breaking the advertising code, it criticised some aspects of the ad, saying it was a subtle joke which might not be picked up by some readers.

Hospital Staff and Care Workers Banned From Saying Old Dear
A ban on the use of patronising language against older people by hospital staff and care workers is being called for in a new report. It recommends that terms such as old dear and bed blocker must become as unacceptable as sexist or racist expressions. Being treated with respect and dignity in any care setting should be a basic requirement.