Prof.

Dr Vidya Hattangadi

Group Members
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Avleen Kohli Kiranjot Singh Rekhi Ramandeep Kaur Jenis Chohan Jenes Jebaraj Naazdeep Virk Sanjay Dighe Paramjot Bhomer Mansi S Priyanka Dubey

Background
The State Bank of India is the oldest and largest bank in India, with more than $250 billion (USD) in assets. It is the second-largest bank in the world in number of branches; it opened its 10,000th branch in 2008. The bank has 84 international branches located in 32 countries and approximately 8,500 ATMs. Additionally, SBI has controlling or complete interest in a number of affiliate banks, resulting in the availability of banking services at more than 14,600 branches and nearly 10,000 ATMs. SBI traces its heritage to the 1806 formation of the Bank of Calcutta. The bank was renamed the Bank of Bengal in 1809 and operated as one of the three premier "presidency" banks (the presidency banks had the exclusive rights to manage and circulate currency and were provided capital to establish branch networks). In 1921, the government consolidated the three presidency banks into the Imperial Bank of India. The central bank, the Reserve Bank of India, acquired the majority interest in the bank and changed its name to the State Bank of India (SBI). In 1959, the Indian government passed the State Bank of India Act, resulting in the acquisition (majority shareholding) of eight state-affiliated banks and the creation of the State Bank of India Group (SBI Group). The SBI itself is now majority owned by the Indian government, which purchased the shares held by the Reserve Bank of India he Imperial Bank of India continued until 1955, when India's

Current Board of Directors

Pratip Chaudhuri (Chairman) Hemant G. Contractor (Managing Director) Diwakar Gupta (Managing Director) A Krishna Kumar (Managing Director) Dileep C Choksi (Director) S. Venkatachalam (Director) D. Sundaram (Director) Parthasarathy Iyengar (Director) G. D. Nadaf (Officer Employee Director) Rashpal Malhotra (Director) D. K. Mittal (Director) Subir V. Gokarn (Director)

Investment banking

Credit Cards

Commercial Banking

Mortgages

PRODUCTS

Retail Banking

Pensions
Asset Management

Private Banking

TERM DEPOSITS: BASIC BANKING -NO FRILLS ACCOUNT PREMIUM SAVINGS ACCOUNT SAVINGS BANK ACCOUNT: SAVINGS ACCOUNT SAVINGS PLUS ACCOUNT YUVA SAVINGS BANK ACCOUNT TERM DEPOSITS: FIXED DEPOSITS SBI 1000 REINVESTMENT PLAN SBI MODS RECURRING DEPOSIT ANNUITY DEPOSIT SCHEME SBI FLEXI DEPOSIT SCHEME

GOVERNMENT BUSINESS: PUBLIC PROVIDENT FUND 1968 SENIOR CITIZENS SAVINGS SCHEME NRI SERVICES : NRE SAVINGS BANK A/C NRE TERM DEPOSITS GOLD DEPOSIT SCHEME (GDS)

Eligibility

Residents, above 18 years of age

Mode of Holding Type of account

Singly/ Jointly/ Jointly with survivorship benefits.

Savings Bank account. It will be linked to Multi Option Deposit (MOD) account, for auto sweep, for issue of Term Deposits and unitised break-up facilities. Minimum balance i) Savings Bank Component: NIL

Rate of interest

ii) MOD Component: Each MOD Rs. 10,000//????

Auto-sweep facility i) Auto-sweep facility will be operative at monthly intervals and Term Deposits (TD)/ Special Term Deposits (STD) would be created under the MOD scheme, in units of Rs.1,000/-, subject to a minimum amount of Rs. 10,000/-. The facility of unitised break-up will also be available for withdrawing the deposits conveniently.

Period of deposit

MOD Component: 1 year to 5 years, in round months.

BASIC BANKING -NO FRILLS ACCOUNT

This account comes with very low minimum balances as well as low/ nil charges, to cater to the needs of individuals from the vast sections of population who are, otherwise, not fulfilling certain conditions of our existing Savings Bank account requirements.

SAVING ACCOUNT
HIGHLIGHS

Category
Minimum AQB (Average Quarterly Balance)

Regular
Metro/Urban/Semi-Urban Cheque operated account- Rs.1000 Ordinary account - Rs. 500 Rural Cheque operated account- Rs.500 Ordinary account -Rs. 250

Interest Rate Card Offered

4% ATM cum Debit Card Free

Savings plus account

HIGHLIGHTS
Category Minimum AQB (Average Quarterly Balance) Privileged Account Metro/Urban/Semi-Urban Cheque operated accountRs.1000 Ordinary account - Rs. 500 Rural Cheque operated account- Rs.500 Ordinary account -Rs. 250

Interest Rate
Card Offered

4%
ATM cum Debit Card Free

YUVA SAVINGS BANK ACCOUNT

Purpose Special Savings Bank product to entice the youths and bring them to our fold.

Eligibility

Residents, above 18 years of age and upto 30 years of age, at the time of entry. Account to continue as it is, even if the account holder attains the age of 30 years.

Mode of Holding

Singly/ Jointly/ Jointly with survivorship benefits. The first account holder has to be eligible as per the above eligibility criteria. Savings Bank account Minimum: Rs. 5,000/Maximum: No Limit As applicable to Savings Bank account. i.e. 4%

Type of account Deposit amount Rate of interest

FIXED DEPOSITS
Account Name Term Currency APY Fixed Deposit Account Details Applicable for a term ranging from 1 year to less than 2 years and for Deposit amounts 'Below Rupees One Crore' - Below Rs.15 Lakhs The FD interest rate is applicable for a term ranging from 7 to 179 days and for balance 'Below Rupees One Crore' - Below Rs.15 Lakhs The FD interest rate is applicable for a term of 180 days and for Deposit amounts 'Below Rupees One Crore' Below Rs.15 Lakhs

SBI 1 Year Fixed Deposit

1 year

INR

9.00%

SBI 3 Month Fixed Deposit

3 month

INR

7.00%

SBI 6 Month Fixed Deposit

6 month

INR

7.00%

Interest Rate for FD

Tenor Revised rates w.e.f. 07.09.2012 Revised rates w.e.f. 07.09.2012

Below Rs.15 Lakhs

7 days to 90 days 91 days to 179 days 180 days 181 days to 240 days 241 days to less than 1 year 1 year to less than 2 years 2 years to less than 3 years 3 years to less than 5 years 5 years and up to 10 years 6.50 6.50 6.50 6.50 6.50 8.50

Rs.15 lakhs to less than Rs. 1 Cr

7.50 7.50 7.50 7.50 7.50 8.50

8.50 8.50 8.50

8.50 8.50 8.50

SBI 1000

SBI - MODS
RECURRING DEPOSIT
REINVESTMENT PLAN

ANNUITY DEPOSIT SCHEME

NAME Annuity Deposit Scheme To enable the depositor to pay one time lump sum amount and to receive the same in Equated Monthly Installments (EMIs), comprising a part of the principal amount as well as interest on the reducing principal amount, compounded at quarterly rests and discounted to the monthly value.

Purpose

Eligibility

Individuals, including minors in single or joint names.

Mode of Holding Singly/ Jointly/ Jointly with survivorship benefits. Type of account Annuity (Term) Deposit account.

FLEXI DEPOSIT SCHEME

Name of the product Purpose Segment Eligibility Mode of Holding Type of account Period of deposit SBI Flexi Deposit To enable our customers to place long term deposits to earn attractive rate of interest along with flexibility in choosing the deposit amount. Personal Resident individuals, including minors Singly or jointly Recurring Deposit (Variable deposit) account. Minimum - 5 years Maximum - 7 years Rs. 5,000/- per Financial Year (plus in multiples of Rs. 500/-) minimum of Rs. 500/- at any one instance. Deposits can be made anytime during a month and any number of times. Penalty for default in payment of minimum deposit will be Rs.50/- per Financial Year Rs.50,000/- in a Financial Year.

Minimum deposit amount Maximum deposit amount Rate of interest

???

PUBLIC PROVIDENT FUND (PPF)

What is PPF 1968 ? Eligibility ? Minimum / Maximum Investment ? ( w.e.f. 01-12-2011) Duration ? Rate Of Interest : 8.8% (w.e.f. 01-04-2012) per annum credited in account on 31st March every year. Loans ? Withdrawals? Tax Benefits? + Benefit available u/s 88 of the I.T. Act. +Interest totally exempt from Income Tax. +Amount standing to the credit is fully exempted from Wealth Tax.

SENIOR CITIZENS SAVING SCHEME

GOI decided to operate this scheme through all banks under Public Sector Banks, operating PPF-1968. Eligibility ? NRI and HUFs are not eligible Features? Deposits and Withdrawals ? Interest on Deposit Interest @ 9.3 % p.a. w.e.f 01-04-2012 from the date of deposit payable at the end of each calendar quarter e.g. 31st March / 30th June / 30th September / 31st December. Nomination? Closure of the Account? -Maturity -Death of Depositor -Premature closure of the Account

NRE TERM DEPOSITS

Rupee deposits of fixed tenure: Attractive interest rate on NRE term deposits Minimum period : 1 year Maximum period : 10 years No income tax in India on interest income Interest can be drawn quarterly for Term Deposit (TDRs) or compounded quarterly for Special Term Deposits (STDRs) Principal & interest are fully repatriable The additional rate of interest payable on fixed deposits to resident senior citizens/staff does not apply to NRE Term Deposit scheme. Premature withdrawals permitted (conditional) On pre-mature withdrawal of the Deposit (after completion of 1 year), interest will be calculated at applicable rate for the period the Deposit has actually remained with the Bank less applicable penalty as under :-

NRE SAVINGS BANK A/C

Can be opened only by non resident Indians (NRIs) Can be opened jointly only with another NRI (in case you wish to open the account jointly with your spouse, (s) he should also be an NRI). ATM cards can be issued. Internet Banking facility available. You can view and then transact on your account(s) on line Minimum balance Rs.1000/- (Rs. 5000/- in case of Personal Banking Branches)

No interest is payable if the deposit is withdrawn before one year.

NRE term deposits opened Before 1st January, 2012 From 1st January, 2012

Penalty
1% 0.50% #

GOLD DEPOSIT SCHEME (GDS )

Purpose
To mobilize the idle gold in the country and put it into productive use. To provide the customers an opportunity to earn interest income on their idle gold holdings. Minimum Quantity 500 gms (gross) Period of deposit 3 yrs,4 yrs or 5 yrs Rate of Interest & Payment 0.75% p.a. for 3 years, 1.00% for 4 years and 1.00% for 5 years. Acceptance of gold Gold i.e. Gold bars, Coins, Jewellery etc. will be accepted in scrap form only. Issue of Gold Deposit Certificate

Eligibility
Any Resident Indian of the following categories: (i) Individuals, singly or jointly (as Former or Survivor) (ii) HUFs (iii) Trusts (iv) Companies

Target Markets
Two Types: Current users Proposed users 1. Rural population 2. Markets of tier II and tier III cities with MFs 3. Working Class(High Net Individuals) 4. Increasing Middle Class

PROMOTION

SBI
Advertisement Personal Communication Sales Promotion Publicity & Public Relations Instructional Material

SBI PROMOTIONOBJECTIVES
Increasing Personal AWARENESS and communicati KNOWLEDGE about on the new and existing Promotion Sales products To grab ATTENTION Advertiseme nts of consumers To Enhance purchase actions. REINFORCEMENT Increase in Market Publicity Share and sales
Instructional

Customer Service Word of Mouth

Gifts Broadcast Discounts

Print Internet Outdoor Direct Mail

Press Conference Special Events Sponsorship Website

Manual

Material