Questionnaire survey result

1. Which age group of customer prefer bike most? Age group Percentage 18-25 40% 25-35 60% 35-45 0% Above 45 0%

Age group of customer towards motor bike

35-45 Above 45 0% 0% 18-25 40% 25-35 60%

Interpretation: 60% age group of 25-35 and 40% age group of 18-25 preferred motor bike.

2. How do professional/occupational people show their preference towards motor bike?

Professional/occup. attitude towards motor bike

46.67%

Student
20% 13.33% 20% 0% Student Service Business Self Employed Others

20% 46.67% 13.33% 20% 0%

Service Business Self Employed Others

Interpretation: Occupationally and Professional the motor bike has been used i.e. 46.67% preferred by service, in the student level it is used 20% and 13.33% used in business purposes.

3. How do income wise customers show their interest towards motor bike? 10000-15000 15000-20000 20000-50000 50000-100000 Above one lack 0% 10% 60% 20% 10%

Incomewise customer attitude towards motor bike

10000-15000 50000-100000 15000-20000 Above one lack 10% 0% 10% 20% 60% 20000-50000

Interpretation: In the base of economically it is used in the base of income i.e. 10% of income group 15000-20000, 60% of 20000-50000, 20% of 50000-100000, and 10% of income group above one lack. 4. Which companys bikes customer would like to purchase?

Bike & Model like by all

Walton Hero Bajaj Yamaha TVS

13.34% 13.33% 20% 33.33% 20%

33.33% 13.34% Walton 13.33% Hero 20% 20%

Bajaj

Yamaha

TVS

Interpretation: 33.33% people liked Yamaha,20% liked TVS and Bajaj and 13.33% liked Hero and Walton.

5. Which features of a bike customer would like to prefer whiling purchasing?

Bikes are generally adopt by

53.33%

26.67% 20% 13.33% 0% Speed Mileage Design 0% 0% Comfort

Speed Mileage Design Brand Pick up Color Comfort

13.33% 53.33% 26.67% 20% 0% 0% 0%

Brand Pick up Color

Interpretation: 53.33% people preferred mileage, 26.67% preferred design, 20% preferred brand, and 13.33% preferred Speed to purchase a bike.

6. How do people come to know about bikes?

People know about the bike through:

50.00% 45.00% 40.00% 35.00% 30.00% 25.00% 20.00% 15.00% 10.00% 5.00% 0.00%

TV Newspaper Friend Product show Family Internet

33.33% 13.33% 46.67% 6.67% 0% 0%

46.67% 33.33% 13.33% 6.67%

0%

0%

Interpretation: The aware and know about motor bike products about 33.33% by TV channels, 13.33% newspaper, 46.67% by friends, and 6.67% by product show.

7. Why did you purchase bikes?

Why did you purchase a bike

Brand Value Design 0% 7% 13% 7% 73% Publicity Scheme Gift

Brand Value Design Publicity Scheme Gift

73.33% 6.67% 13.33% 0% 6.67%

Interpretation: The bike has purchased according to brand value, design, publicity, and others base. The common factor, in the present firstly

8. How was your experience after using the bike?

Customer attitude towards experience

Good Excellent Satisfactory 0% 20% 40% 40% Not Good

Good Excellent Satisfactory Not Good

20% 40% 40% 0%

Interpretation:

9. Where does customer want the servicing of his motor bike to be done?

Customer attitude toward servicing of motir bike

Showroom Road Mechanic

Showroom Road Mechanic

66.67% 33.33%

33%

67%

Interpretation:

10. Do customers get full value of money for the bike they purchased?

Customer attitude towards full value of money for the bike

Yes 10% No

Yes No

90% 10%

90%

Interpretation: