You are on page 1of 16

ela ng a er arn w

words pictures branding social

ANGELA W ARNER

Communications Designer

Im Angela Warnera writer, graphic designer, content curator, social media strategist and digital marketer. I craft messages for distinct audiences in ways that inspire, engage, inform and involve. Im equally experienced and adept at print and digital media, and I enjoy transforming good ideas into tangible assets that create measurable impact. I believe that good communication is an interactive experience, and audiences deserve information thats creative, accessible, understandable, useful, memorable, and beautiful. My passion is improving that experience for my clients and their audiences through outstanding writing and design.

Q
l

www.WriterDesignerATL.com WriterDesignerATL@gmail.com 404.242.4808 LinkedIn.com/in/WriterDesignerATL @PinkRocktopus

WORK EXPERIENCE
Southern Association of Independent Schools Communications Manager | 1/2011 - 6/2012 Designed and implemented an integrated organizational rebrand and social media strategy that increased member engagement by more than 400 percent. Newsletters consistently performed at three times the industry average. eNewsletter design, content development and analytics Corporate brand identity redesign Mobile app project design, direction and execution Multi-channel social media engagement strategy and online community management

educa tion
Pine Manor College Brookline, MA Communications 1/1999 - 6/2001 Brevard Community College Cocoa, FL Humanities 9/1997 - 12/1998

West Georgia Technical College Marketing Specialist | 1/2010 - 12/2010 Wrote and designed an award-winning annual report that was nationally recognized for excellence in college publications; created a complete brand and mascot identity for the colleges first season in collegiate athletics. Press releases, media relations, public relations strategy Special event/fundraiser planning and promotion Institution-wide digital image archive creation Print newsletter content, design and production Athletics program brand identity

competencies
Adobe Photoshop, Illustrator, and InDesign MS Office suite and Google Docs Web-based social management tools and aggregators Analytics applications Email marketing platforms Grantwriting and fundraising campaign management

Legacy World Missions Marketing and Development Director | 11/2006 - 1/2010 Served as public relations and communications director for a growing international nonprofit organization working with orphaned and vulnerable children in Uganda. Secured federal and foundation grants in excess of $500,000 in first year of operation. Grantwriting and fundraising Nonprofit board development and volunteer recruiting Donor engagement strategy via print, web and social media Program management Brand identity development

Profession al Affilia tions


AIGA Atlanta Interaction Design Association Atlanta Web Design Group

RESUME

When SAIS wanted to pursue new opportunities to add value to membership, I designed an optimized YouTube channel to encourage networking and skill-sharing among members while promoting SAIS events. Branding the channel as SAIStalks: Independent Ideas, the channel was seeded with member interviews where veteran school administrators shared success stories, favorite career moments and best practices. These interview videoscollected at a conference, filmed entirely on iPads and produced in-housewere soon expanded to include presentations, slide decks, virtual book club discussions and annual reports. The channel was launched exclusively through social media/digital newsletters to a core audience of approximately 2,800 potential viewers. Within 9 months, SAIStalks received more than 3,400 video views, showing widespread audience engagement and viewer retention. Member survey responses indicated that users saw the channel as a valuable professional development resource, delivering relevant, usable information in ten minutes or less, 24 hours a day. Video examples: Accreditation Report: http://bit.ly/Q1fjVQ Interview/Feedback: : http://bit.ly/OLZOvT Event Marketing: http://bit.ly/MuBaVb

videocasts

Produced content and design for two monthly newsletters; developed a cross-platform mobile application for annual member conference. See complete archive at: http://bit.ly/SAISenews

Content marketing:
newsletters, social engagement

In 2007, I wrote a federal grant proposal for a Georgia-based charity working with orphaned and vulnerable children in Uganda. The proposal resulted in a multi-year partnership with USAID that fed 10,510 children and provided life-saving medication and malaria intervention. Nearly five years after completing the grant proposal, I was called in again to help share the results. This annual report showcases the successes of the program and was the final product of a complete logo redesign and rebrand, data analysis, information architecture, style guideline development, copywriting and publication design. More at http://bit.ly/LWMreport

case study annu al report

colla teral

colla teral

copywriting

More press available at: http://scr.bi/NxYuyz

Outside

Inside

crea tive/ill ustra tion

crea tive/promotional

branding

branding

you do what love


Q
l
www.WriterDesignerATL.com WriterDesignerATL@gmail.com 404.242.4808 LinkedIn.com/in/WriterDesignerATL @PinkRocktopus